This document provides an overview of a company that offers mobile technology consulting services including mobile architecture design, application development, and engineering. It discusses the company's mobile platform called VeilX which automatically converts websites to mobile-optimized sites. It also covers the company's expertise in areas like mobile OSes, hardware, networking, multimedia, and various technologies including NFC, big data analytics, and compute systems.

1. Concept to Solution
Delivered intelligently
Presented by
Los Angeles – Silicon Valley - Bangalore

2. Design & Development
Mobile
Networking
Compute
Hardware Software

3. Mobile Technology Consulting
Mobile Enterprise Architecture
Mobile Service Oriented Architecture
Native Cross-Platform Application
Architectures
Mobile Security Architecture
Mobile Systems Architecture
Mobile Deployment Architecture
Mobile Application development
VeilX™
Mobile Engineering
A platform helps create mobile optimized site for smart devices

4. VeilX™ Engine
Challenges vs. Benefits
Benefits of VeilX™ Engine
VeilX™ engine automatically converts client
application web pages to Mobile pages
Preview of the customer website through the
builder
Seamless cookie support through VeilX™ Engine.
No need to develop another business logic.
End-to-End eCommerce for number of products
Login cart & Checkout
High Security through SSL
Different look & feel for the mobile site
Device detection
Appropriate view for customer website
Challenges to create mobile site
Time consuming to develop a native
mobile application.
Additional time & efforts to develop
the same application for iPhone,
Android, Windows 7 & Blackberry
Time to market an application is high
Every change in the web application
needs to be replicated for each client
application
Higher development and
maintenance costs
Needs to maintain developers with
different skill set

5. Mobile Expertise
 Mobile OS migration
 Board Support Package
 Development / Integration of IO interconnects for
Mobile Devices like SDIO, MIPI
 Power Management
 Data Base Integration
 Hardware development
 Codec Integration
 GPS, Media Player Integration
 Enterprise Mobility Solutions
 Security Solution
 Mobile Testing

6. Near Field Communication (NFC)
Facts & Statistics
• Berg Insight
 100 million cell phones using NFC
technology predicted to be sold this
year alone
• ABI Research
 285 million will ship in 2013
 NFC-enabled smartphone anticipated
to increase by 481% by 2015
• Deloitte
 In 2013 - 300 million NFC
smartphones, tablets and eReaders
sold
• Frost & Sullivan
 –By 2015, NFC will be the most-used
solution for mobile payment, enabling
worldwide transactions totaling about
$151.7 billion
• Gartner Research
 By 2015 - 50% of smartphones will
have NFC capability
• Juniper Research
 By 2017, 1 in 4 US consumers will use
NFC-enabled devices to pay for goods
in-store
• New business opportunities
• Advertising
• Consumer Electronics
• Gaming
• Healthcare and wellness
• Hospitality
• Retail (POS tag reading)
• Social media
Advantages of NFC

7. NFC Tag Dispatching System on
Android

8. Case study
Design and
Development of
Amazon
Android App
Design and
Development
of Shop.com
iPhone App
Design and
Development
of Market
America
iPhone App
Design and
Development
of Amazon
iPhone App
Design and
Development
of Shop.com
Android App

9. Big Data Analytics
• Hadoop Consulting Services
• MongoDB Consulting Services
• Neo4J Consulting Services
• Hbase
• Solr/Lucene
• Redis
• Cassandra
• Hive, Pig, Sqoop
R E S O L U T I O N S
• Consulting
• Big Data Analysis
• Log File Analysis
• Custom Design
• Implementation
• Enterprise Search
• Graph Database Design
• Training
T E C H N O L O G Y

10. Compute Expertise
• In-depth knowledge
 Single Board Computers
 Server Class Systems
 Blade Servers (Xeon, Nehalem, Athlon64,
Opteron)
• Processor
 X86, Pentium – M, Core2 Duo, Celeron,
Atom
 UltraSparc T2, Opteron
• Form Factors
 PC-104plus,ETX, Mini-ITX, ComExpress,
EATX..
 1U/2U, cPCI, ATCA, AMC, Custom Blades
• Board Support Package
 Windows, VxWorks, Linux
• BIOS/UEFI implementation
• IPMI, OPMA implementation
• File System Optimization
• Telecom Platform
 MPC8540, MPC8560,
MPC8270, MPC8245,
• Processing
 G4, G5 based Processing
cards in cPCI and PME
form factor
• Multi-Core Platform
 MPC8572
• QorIQ
 P1010, P2020, P4080,
P9136
• StarCore DSP
 MSC7118, MSC7119,
MSC8112, MSC8156
• Multimedia
 i.MX25, i.MX27, i.MX31,
i.MX53
• PowerPC, IBM, AMCC
Freescale Processor

11. Networking
• Ethernet Products
 10/100/1G/10G
 Hub, Switches, Convertors
 SNMP Agents, Sub Agents solutions for Scalable, chassis
based implementations
 Switch Aggregator 10G to 160G
 Network Driver development
• Sonet/SDH
 OC12, OC48, OC-192, Framer, Mapper, Automatic Protection
Switching
 Traffic Manager
 Aggregator – OC12 to OC48, OC48 to OC192
• PDH/PseudoWire
 T1/E1, CESoP, xDSL, CableModem
• Optical Space
 10G Ethernet, Fibre Channel
 GPON, EPON, OTN
 Sonet/SDH
• Wireless
 WLAN IEEE802.11b/g/n
 GSM, WiMAX, LTE
• Network Security
 IPS/IDS
 UTM
• Others
 VOIP, IP-PBX, Residential Gateways
• Management
 Port Inventory Management for Pluggable
modules
 Chassis Management using IPMI Stack
 High Availability Framework
• OpenClovis, OpenSAF
 Network Management – EMS/NMS
• Advenet, OpenNMS
• SNMPv1,2,3, XML, HPOV
• Protocol
 TCP/IP, SNMP, DHCP, VLAN, IPv4,IPv6,
IEEE1588, xSTP, IPSec, EthernetOAM
 Architecting a scalable Femto, Pico and
Macro GSM Base Station with High
Availability implementation
 Architecting ATCA based EPON System with
High Availability solution
 Defining the 10G Ethernet Controller (RTL)
 GPON MAC (RTL) and Software Stack
 Delivering Zero Wire xDSL line cards

12. Hardware Capabilities…
 Requirement Analysis
 Architecture Definition
 Functional Specification
 Electrical and Timing Analysis
 Software/Glue Logic
requirements
 Schematics Capture
 Signal Integrity Analysis – Pre
and Post Layout
 Power Analysis
 CAD Design
 Thermal Analysis
 PCB Manufacturing/Assembly
 BOM Procurement
 Test Plan
 Software/Hardware
Integration
 System Validation
 Industrial/Mechanical Design
 Agency Certification

13. Hardware Capabilities
• High Speed Interconnects
 PCI-Express, USB 3.0, HyperTransport,
RapidIO
• Complex Memory (Clamp shell) Designs
 QDR, DDR3, TCAM, xDR..
• Single/Multi Core processor
 Arm, MIPS, Opteron, Xeon, Nehalem,
UltraSparc, PowerPC, QorIQ, Atom,
Cavium Octeon, Ezchip..
• Network Interface
 1G/10G, Multigigabit PON, DSL,
Sonet/SDH, Wireless LAN
 Ethernet Switches, Routers,
Residential Gateways and UTM
• Storage
 SATA/PATA, SCSI, SAS based HBA and
Switch devices
• Hot Swappable designs
• Redundant – 1:1 and 1:N
• Custom backplane
• ATCA/AMC/cPCI/VME
• SBC form factors
 PC-104plus, EBX, Mini-ITX, ETX,
Com-Express..

14. Hardware Flow
Requirements
- Defined by
customer
Proposal Project Kick-
Off
Architecture
Engineering
Specification
Analysis CAD Design Test Plan
Design
Construction
Acceptance
Criteria
Prototyping
Functional
Verification
Validation
Design
Iteration
Manufactur
able Product

15. Software Capabilities…
Requirement Analysis
Software Requirement
Specification
Software Design document
Porting Document
Driver Development Document
Configuration Utility
Middleware/Stack development
Hardware/Software integration
GUI Definition
Embedded and Mobile Application
development
Diagnostics software
Test Automation
Patch Management
Version control – CVS, GIT..

16. Software Capabilities
Hardware (PPC, ARM, x86, MIPS)
Bootloader - uboot, CFE, UEFI, BIOS
BSP, Device Driver, Hardware Abstraction Layer
OS - Linux, VxWorks, QNX,
WinCE, Android, iOS
Multimedia Codec Integration - H.264,
MPEG, AVS, FLV
Media Player User Interface
Protocol Stack
Network
Management
Network Interface
Chassis Management -
IPMI, OPMA
Mobile Application

17. FPGA Capabilities
Requirement Analysis
RTL Development
Verification & Validation
Floor Plan and Fitment
Timing Analysis
FPGA Reference design and ASIC validation
platform
Glue Logic
Memory Controller, Speed Bridges..

18. FPGA Flow
Functional
Requirement
Specification
Architecture
Definition
Detailed Design
HLD coding –
RTL
Bit File
Generation
Static Timing
Analysis
Place and
Route
Synthesis
Test Bench
Specification
Test Bench
Creation
Verification

19. Multimedia Capabilities
Audio:
xHE-AAC decoder
ALAC Encoder and Decoder
FLAC Encoder and Decoder (multi-channel)
HE-AAC Encoder and decoder
ARIB AAC Encoder and Decoder 5.1ch
MPEG-1/2 Layer 1,2,3 Encoder and Decoders
MP3Pro decoder
BSAC decoder
Real player
Ogg Vorbis Encoder and Decoder
Speech:
MPEG-4 CELP
MPEG-4 HVXC
G.729
G.711
G.726
AMR
EVRC
Proprietary
Audio
Algorithms*
HIFI De-reverberation
Dimagic Surround sound
* By NTT Japan
ARM
ADI Blackfin
TI OMAP
Proprietary DSPs
Audio codecs developed, ported &
converted into fixed point mathematics

20. Engineering Resources
Contract/Project Specific
iEmbed’s contract recruitment services enable our clientele to ramp up for short-
term or specific project/s need with qualified engineers. We typically support
time sensitive projects, meet short-term requirements and down-size resources
during post project. Our Contract offering ensures your ability to maintain
budgeted staff levels while reducing overhead.
Contract to Hire
iEmbed is dedicated to providing our clients with the best fit, technically,
culturally and professionally. Our Contract to Hire solutions allow companies to
ensure that the individual fits perfectly, without the burden of onboarding them
as a full time employee. Our clients can convert the contractor to a full time
employee, following contract period is fulfilled.
Direct Placement
Allow iEmbed Resources to identify, screen and qualify candidates for your tough
to fill full-time positions. With our direct screening procedure and background
check, our professional recruiters provide companies with a pool of qualified
applicants to choose from. Rely on iEmbed to provide the pieces of the puzzle for
successful expansion.

21. Diverse Engineering Solution
Skilled Engineering Major Industries
Electronics / Hardware Aerospace
Software / Firmware Defense
ASIC / FPGA / SoC Electronics / Electrical
Mechanical Engineers Semiconductor
Aerospace Engineers Embedded
Industrial Engineers Wireless
Electrical Engineers Telecom
Quality Assurance / Validation Networking
Technical Writers Start-up
CAD Designers Optical
Engineering Technicians Mobile
Electronics Technicians Green Energy
Lab Technicians Alternate Energy

22. Specialized Skills [Technology]
Semiconductor Telecom Aerospace & Defense
Silicon / IC Design
(Digital, ASIC, Analog, RF, SoC,
FPGA)
OSS/BSS – Billing,
Reporting, Rating, Analysis Embedded Software Engineer
Test / Manufacturing Wireless Networking
WiFi connectivity
Embedded Hardware
Engineer
Mechanical Design
Mobile Device –OS, App,
Multimedia, Smartphone,
Tablet, PC
System Director
Software Design NMS, SNMP, JMX,
OpenNMS
Systems Engineer Mission
Operations
Electrical Design Customer Service – Portal,
CRM, Billing
Radar Systems Engineer
Optical Design NFN – App & services ADCS System Engineer
RF Test Engineer Switching, IVR, VoIP, SIP Network System Engineer
Verification Gaming Research Scientist

23. Specialized Skills [IT]
Other Technology Expertise Unique Skills
Web enabled application
development
Application Development &
Maintenance
ASP, .NET, C#, ADO, ODBC
.NET & J2EE Frameworks
RDBMS Programming &
Administration (DBA)
Q&A / Testing UML / Object Oriented Programming
Core System Development
[C++, Unix]
Business Intelligence ,
Business Process
Re-engineering
Web Service [XML, XSLT]
JSP, EJB, Struts
C, C++, Assembly, RTOS
Data Warehousing &
Business Intelligence
Data Warehousing TCP/IP, SNMP, Networking, Device
Drivers, BSP,
Data Modeling & Enterprise
Data Architecture
eBusiness [B2B, B2C, B2E] Mercury Interactive Tools,
Application Design &
Architecture
Porting SQL Server, Oracle, DB2
Unix System Administration Operating Systems / Internals SAP, Oracle, Peoplesoft
Application Server
Administration
Wireless Telecom Media Silk Test

24. Thank you
Please Contact
Silicon Valley: 408.940.9494
Los Angeles: 661.317.0982
Sales: sales@iEmbedsolutions.com
URL: www.iEmbedsolutions.com
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