For years, all of Linkody’s content team has been locked in the basement and paid in potatoes to figure out how to create linkbait content. And I think that we will let them out soon; because they have been able to create truly amazing stuff and get a lot of backlinks. At first, we all thought it’s because of potatoes. But, when we dug deeper we started noticing patterns and we realized that we have discovered a step-by-step approach to creating link magnets. For more information visit the full post - https://blog.linkody.com/seo/linkbait-content

1. 6
LINKBAIT
STEP APPROACH TO
CREATING
THETYPEOFLINKBAITCONTET
Decide what type of linkbait content you want to create:
1. Controversial news or entertainment
2. How-to guides and tutorials
3. Qualitative or quantitative research
4. Free stuff & tools
CHECKTOPIC 'S
DIFFICULTYThere are two things you need to do:
1. Make sure you can create something that’s at least 3
times better than the best content on the topic
2. Double check if you can rank the topic on 1st page
CREATETHECONTENT
1. Find the top 5 content on this topic
2. Use those posts to create something better
3. Add what other posts are missing
4. Design and UX is an awesome addition to every post
GET THEFIRSTBACKLINKS
“Why do I need backlinks? Linkbait content should bring
me all the links forever & after, right?”
Wrong!
-You need enough backlinks to get the post on Google's
first page.
ENJOYALLTHEBACKLINKS
That's it - you have done everything you could!
Now, sit back and wait for others to link with your
content.
FINDTHERIGHTTOPIC
You can do everything correct but still, in the end, get no
links for your effort.
So, use your competitors to find topics that are link
magnets.
*Here's how.