Retailer have to deal with Shrinkage everyday. Here are few solutions that can reduce shrinkage by use of effective technology and operational controls.

2. Retail :
India has seen a recent boom in retail market and
expansion of organized and un-organized retail in big way.
With domestic and international stepping ahead to create
their footprints in Tier1 to Tier II cities, the retail show is in
demand. As earlier seen the real estate sector and
governmental polices has favored the retail expansion in
new phases. The picture is now clear with more and
more international brands entering , the domestic front is
also leapfrogging to catch the wind.

3. Retail Concerns
1. Supply Chain Challenges:- With retailers spreading across
diverse markets and different cities, multiple vendors and
distributors spread across various parts of country , supply chain is
the backbone .
2. Real Estate:- the diverse format of real estate and its non
regulated format is also pushing retailers to consider options in an
unexpected way, huge cost in operations and capital infra are also
factors to ailing their feet.
3. Labour:- Skilled labour shortage paves a un comprised way for
retailers and project operators to put their name at test.
4. Retail Theft:- Across the country and in tier I, II & III cities.
Retailers are facing shoplifting, retail theft and fraud cases which in-
turn effect store performances and add a major pie to retail
shrinkage.
5. Basic Technology dependency :- Retail operators are unevenly
depending upon basic technologies like CCTV and Manned guards.
Cost and ease of use is still at experimental stage.

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5. GRTB 2014 : Insights
Shrinkage Across Regions Shrinkage
Value (in
Billions $)
2012-2013 2013-2014 2013-2014
Asia Pacific 1.28% 1.26% 37.62
Europe 1.13% 1.27% 40.09
North
America
1.48% 1.50% 41.97
Latin
America
1.41% 1.58% 8.81
Global 1.29% 1.36% 128.51

6. GRTB 2014 : Insights
1. Shoplifting and Employee
Theft jointly reflect the
SHRINAKGE scenario more
than 50%.
2. The results in countries in
Asia Pacific follow a pattern,
wherein countries with higher
shrinkage spent much more
time counting inventory to
make up for the lack of
efficient inventory tracking
solutions.
3. Higher Shrinkage patterns are
recorded around key holiday
seasons like Christmas.

7. GRTB 2014 : Insights
1. Mobile and Mobile Accessories are new comers.
2. Fashion Accessories and Apparel are unchanged from last 4
Years.
3. Jewellery in comparison to other products is still the most
expensive item targeted.

8. GRTB 2014 : Insights
EAS ANTI THEFT SYSTEMS ARE THE MOST EFFECTIVE AND
MOST IMPLEMENTED TECHNOLOGY FOR SHRINK CONTROL

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10. Solutions
1. Video Surveillance – CCTV has always been on forefront in
terms of security to retailers, with large number of companies
available and abundant options available, Surveillance has been
fore front in controlling Shrinkage. New Technologies like Push
Video IP Cameras with inbuilt PIRs are a hit.
2. EAS Anti Theft System- Sensormatic AM technology has been
optimum in providing Anti Theft systems and majorly has evolved
with increasing entrance widths upto 12ft
3. Security Safes – Electronic Safes and security drawers has also
been beneficial in providing strict vigilance.
4. RFID – RFID has been pivotal in source tagging and for inventory
management across retailers with global footprints.

11. YOUR IGNORANCE CAN BE
BLISS FOR SOME

12. Store Operations
1. Skilled Labor – Skilled educated and smart personnel's can
add up to your store operational performance.
2. Training – If your employee is extracted from other competitor
than his training accordingly should be taken more seriously than
before. “A trained mind is full cup, you must empty it to fill again.”
3. Surprise Checks - Half the battle is won when you are making a
quick round about . Your staff will be better aware about your
control.
4. Mystery Customer – A very effective strategy to gain insights
about your store operations from a third party

13. Retail Security Solutions By:
9988885480