How to handle innovation at a public broadcaster? As a networked effort. Networks can help you build experience and allow you to tap into your environment's resources.

1. VPRO as a broadcaster

2. Your perfect body

3. Innovation and broadcasting
• No need to explain the why
• No need for immediate ROI
• Innovation either in startup or in public
broadcasting

4. Four research fields
• Immersiveness
• Distribution and scaling
• Sharing the personalized experience
• Media in public areas

5. Immersive: Virtual Reality

6. Using distinct platforms
• VR
• Wearables
• IoT
• etc…

8. Medialab at Strijp
• Design and technology
• Offering storytelling and reflection
• Strategic partnerships
• Van Abbe
• Design Academy
• DDW
• TU/e
• High Tech Campus
• Baltan
• etc…

10. Your perfect body VR
• Why: this is about you!
• Picking the platform: cardboard
• Production process: everything is different
• preproduction: script, set, lighting etc.
• shooting
• postproduction: stitches, editing etc.

11. Making of

12. Promo