Top Challenges of Online Engagement and How to Overcome Them Using Strategy and Technology.
1. How to Overcome the Challenges
of Delivering Content Online
With Gabriel Padva - Business Growth Specialist
Ofļ¬ce: (855) 430 5525 Email: Gabriel@30000ft.ca
3. Introduction
ā¢ Technology is changing the way we sell and deliver
content online.
4. Introduction
ā¢ Technology is changing the way we sell and deliver
content online.
ā¢ Landing pages with a LONG sales letter full of yellow
highlighter are not as effective anymore - video is taking
over.
5. Introduction
ā¢ Technology is changing the way we sell and deliver
content online.
ā¢ Landing pages with a LONG sales letter full of yellow
highlighter are not as effective anymore - video is taking
over.
ā¢ Important to know what tools are available and HOW to
best use them
6. Introduction
ā¢ Technology is changing the way we sell and deliver
content online.
ā¢ Landing pages with a LONG sales letter full of yellow
highlighter are not as effective anymore - video is taking
over.
ā¢ Important to know what tools are available and HOW to
best use them
ā¢ What kind of tools are you using to deliver your
information online?
9. Agenda
ā¢ Top Challenges of Delivering Content Online
10. Agenda
ā¢ Top Challenges of Delivering Content Online
ā¢ Value of Using Virtual Tools to Market, Sell, and Deliver Content.
11. Agenda
ā¢ Top Challenges of Delivering Content Online
ā¢ Value of Using Virtual Tools to Market, Sell, and Deliver Content.
ā¢ What is Sales 3.0 (principles + technology)
12. Agenda
ā¢ Top Challenges of Delivering Content Online
ā¢ Value of Using Virtual Tools to Market, Sell, and Deliver Content.
ā¢ What is Sales 3.0 (principles + technology)
ā¢ Principles: Education Based Marketing, Raising the Free Line.
13. Agenda
ā¢ Top Challenges of Delivering Content Online
ā¢ Value of Using Virtual Tools to Market, Sell, and Deliver Content.
ā¢ What is Sales 3.0 (principles + technology)
ā¢ Principles: Education Based Marketing, Raising the Free Line.
ā¢ Technology: Online Presentation and Training Tools
14. Agenda
ā¢ Top Challenges of Delivering Content Online
ā¢ Value of Using Virtual Tools to Market, Sell, and Deliver Content.
ā¢ What is Sales 3.0 (principles + technology)
ā¢ Principles: Education Based Marketing, Raising the Free Line.
ā¢ Technology: Online Presentation and Training Tools
ā¢ Virtual Sales Process in Actions
15. Agenda
ā¢ Top Challenges of Delivering Content Online
ā¢ Value of Using Virtual Tools to Market, Sell, and Deliver Content.
ā¢ What is Sales 3.0 (principles + technology)
ā¢ Principles: Education Based Marketing, Raising the Free Line.
ā¢ Technology: Online Presentation and Training Tools
ā¢ Virtual Sales Process in Actions
ā¢ Success Stories
17. Top Challenges of Delivering
Content Online
ā¢ Boring, non-visual presentations.
18. Top Challenges of Delivering
Content Online
ā¢ Boring, non-visual presentations.
ā¢ Static, one way communication.
19. Top Challenges of Delivering
Content Online
ā¢ Boring, non-visual presentations.
ā¢ Static, one way communication.
ā¢ Non relevant information that does
not connect with your audience.
20. Top Challenges of Delivering
Content Online
ā¢ Boring, non-visual presentations.
ā¢ Static, one way communication.
ā¢ Non relevant information that does
not connect with your audience.
ā¢ Not understanding the technology.
21. Top Challenges of Delivering
Content Online
ā¢ Boring, non-visual presentations.
ā¢ Static, one way communication.
ā¢ Non relevant information that does
not connect with your audience.
ā¢ Not understanding the technology.
ā¢ Phone and internet connectivity.
22. Top Challenges of Delivering
Content Online
ā¢ Boring, non-visual presentations.
ā¢ Static, one way communication.
ā¢ Non relevant information that does
not connect with your audience.
ā¢ Not understanding the technology.
ā¢ Phone and internet connectivity.
ā¢ Scheduling, follow up, content
delivery.
23. Top Challenges of Delivering
Content Online
ā¢ Boring, non-visual presentations. āThe key is engagement, and
engagement is talking with an
ā¢ Static, one way communication. audience, not just at them.ā
Bettina Davis Former Sr. Training
ā¢
Manager, Intel Corporation
Non relevant information that does
not connect with your audience.
ā¢ Not understanding the technology.
ā¢ Phone and internet connectivity.
ā¢ Scheduling, follow up, content
delivery.
24. Value of Using Online Tools to
Market, Sell, and Deliver Content
25. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
26. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
27. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
28. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
ā¢ Low entry cost
29. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
ā¢ Low entry cost
ā¢ Save time
30. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
ā¢ Low entry cost
ā¢ Save time
ā¢ Tailor your message
31. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
ā¢ Low entry cost
ā¢ Save time
ā¢ Tailor your message
ā¢ Enhanced value for clients
32. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
ā¢ Low entry cost
ā¢ Save time
ā¢ Tailor your message
ā¢ Enhanced value for clients
ā¢ Shortened sales cycle
33. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
ā¢ Low entry cost
ā¢ Save time
ā¢ Tailor your message
ā¢ Enhanced value for clients
ā¢ Shortened sales cycle
34. Value of Using Online Tools to
Market, Sell, and Deliver Content
ā¢ Global reach
ā¢ Reduce transportation costs
ā¢ Differentiate yourself
ā¢ Low entry cost
ā¢ Save time
ā¢ Tailor your message
ā¢ Enhanced value for clients
ā¢ Shortened sales cycle
45. Sales Equation
ā¢ Build high, dig deep.
ā¢ Strategy vs. tactics.
ā¢ Focuses on what you will say
and who you will say it to.
46. Sales Equation
ā¢ Build high, dig deep.
ā¢ Strategy vs. tactics.
ā¢ Focuses on what you will say
and who you will say it to.
ā¢ (1) Engage (2) Educate (3)
Provide Evidence (4) Make an
offer
51. Education Based Marketing
ā¢ Picture yourself as one of your dream
client
ā¢ What matters most to them?
ā¢ How would you ļ¬nd common ground in
both of your businesses?
52. Education Based Marketing
ā¢ Picture yourself as one of your dream
client
ā¢ What matters most to them?
ā¢ How would you ļ¬nd common ground in
both of your businesses?
ā¢ Imagine you were in front a group of 100
dream clients, what valuable information
could you teach them?
57. Raising the Free Line
ā¢ Before you sell, deliver
value
ā¢ Typical ratio of selling to FREE!
education 80:20...ļ¬ip that
around
58. Raising the Free Line
ā¢ Before you sell, deliver
value
ā¢ Typical ratio of selling to FREE!
education 80:20...ļ¬ip that
around
ā¢ Give away your best stuff
59. Another way to look at it is: Deliver value and the success will come
60. Another way to look at it is: Deliver value and the success will come
63. Building Blocks
ā¢ Online presentations are a MEDIUM, not a silver bullet
ā¢ It is the COMBINATION of technology and a sound sales
strategy that will differentiate you from the competition
67. Technology: Online
Presentation & Training Tools
ā¢ Pick the right tool for you
and your audience
ā¢ Donāt be afraid to test drive
68. Technology: Online
Presentation & Training Tools
ā¢ Pick the right tool for you
and your audience
ā¢ Donāt be afraid to test drive
ā¢ Screen Sharing
69. Technology: Online
Presentation & Training Tools
ā¢ Pick the right tool for you
and your audience
ā¢ Donāt be afraid to test drive
ā¢ Screen Sharing
ā¢ Webinars
70. Technology: Online
Presentation & Training Tools
ā¢ Pick the right tool for you
and your audience
ā¢ Donāt be afraid to test drive
ā¢ Screen Sharing
ā¢ Webinars
ā¢ Online meeting/courses
80. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
81. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
82. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
ā¢ No test, archiving, course catalogue, etc.
83. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
ā¢ No test, archiving, course catalogue, etc.
ā¢ Canāt send out message to everyone, only
answer questions.
84. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
ā¢ No test, archiving, course catalogue, etc.
ā¢ Canāt send out message to everyone, only
answer questions.
ā¢ VOIP using tons of bandwidth. Use call in
number for better quality.
85. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
ā¢ No test, archiving, course catalogue, etc.
ā¢ Canāt send out message to everyone, only
answer questions.
ā¢ VOIP using tons of bandwidth. Use call in
number for better quality.
ā¢ High deļ¬nition Conference
(HIDEFconferencing.com)
86. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
ā¢ No test, archiving, course catalogue, etc.
ā¢ Canāt send out message to everyone, only
answer questions.
ā¢ VOIP using tons of bandwidth. Use call in
number for better quality.
ā¢ High deļ¬nition Conference
(HIDEFconferencing.com)
ā¢ Join via skype
87. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
ā¢ No test, archiving, course catalogue, etc.
ā¢ Canāt send out message to everyone, only
answer questions.
ā¢ VOIP using tons of bandwidth. Use call in
number for better quality.
ā¢ High deļ¬nition Conference
(HIDEFconferencing.com)
ā¢ Join via skype
ā¢ cost per minute
88. Webinars
ā¢ GoToWebinar
ā¢ Up to 100 people
ā¢ $99/month or $948 for the year.
ā¢ Registration
ā¢ No test, archiving, course catalogue, etc.
ā¢ Canāt send out message to everyone, only
answer questions.
ā¢ VOIP using tons of bandwidth. Use call in
number for better quality.
ā¢ High deļ¬nition Conference
(HIDEFconferencing.com)
ā¢ Join via skype
ā¢ cost per minute
ā¢ $75 - $225 / month
91. Online Training
ā¢ GotoTraining is more
structured for larger
attendees and better for
interaction and learning.
92. Online Training
ā¢ GotoTraining is more
structured for larger
attendees and better for
interaction and learning.
ā¢ Test, polls, surveys, course material
93. Online Training
ā¢ GotoTraining is more
structured for larger
attendees and better for
interaction and learning.
ā¢ Test, polls, surveys, course material
ā¢ High deļ¬nition calling, toll free.
94. Online Training
ā¢ GotoTraining is more
structured for larger
attendees and better for
interaction and learning.
ā¢ Test, polls, surveys, course material
ā¢ High deļ¬nition calling, toll free.
ā¢ Catalogues area, archiving ability.
95. Online Training
ā¢ GotoTraining is more
structured for larger
attendees and better for
interaction and learning.
ā¢ Test, polls, surveys, course material
ā¢ High deļ¬nition calling, toll free.
ā¢ Catalogues area, archiving ability.
ā¢ Pricing: Up to 200 attendees $349/
month
96. Online Training
ā¢ GotoTraining is more
structured for larger
attendees and better for
interaction and learning.
ā¢ Test, polls, surveys, course material
ā¢ High deļ¬nition calling, toll free.
ā¢ Catalogues area, archiving ability.
ā¢ Pricing: Up to 200 attendees $349/
month
ā¢ Up to 25 attendees $149/month
97. Online Training
ā¢ GotoTraining is more
structured for larger
attendees and better for
interaction and learning.
ā¢ Test, polls, surveys, course material
ā¢ High deļ¬nition calling, toll free.
ā¢ Catalogues area, archiving ability.
ā¢ Pricing: Up to 200 attendees $349/
month
ā¢ Up to 25 attendees $149/month
100. Web Brieļ¬ng
ā¢ A powerful one to one sales tool.
ā¢ A way to interact with potential prospects quickly at the
comfort of your home and their home.
101. Web Brieļ¬ng
ā¢ A powerful one to one sales tool.
ā¢ A way to interact with potential prospects quickly at the
comfort of your home and their home.
ā¢ Follow the 10 - 20 - 30 rule (Guy Kiyosaki)
102. Web Brieļ¬ng
ā¢ A powerful one to one sales tool.
ā¢ A way to interact with potential prospects quickly at the
comfort of your home and their home.
ā¢ Follow the 10 - 20 - 30 rule (Guy Kiyosaki)
ā¢ Pre-qualify and assess needs.
103. Web Brieļ¬ng
ā¢ A powerful one to one sales tool.
ā¢ A way to interact with potential prospects quickly at the
comfort of your home and their home.
ā¢ Follow the 10 - 20 - 30 rule (Guy Kiyosaki)
ā¢ Pre-qualify and assess needs.
ā¢ No more āfree sessionsā !
104. Web Brieļ¬ng
ā¢ A powerful one to one sales tool.
ā¢ A way to interact with potential prospects quickly at the
comfort of your home and their home.
ā¢ Follow the 10 - 20 - 30 rule (Guy Kiyosaki)
ā¢ Pre-qualify and assess needs.
ā¢ No more āfree sessionsā !
110. Comparison Chart
ā¢ Free Trial
ā¢ Price
ā¢ Recording
ā¢ Features
ā¢ Support
111. Comparison Chart
ā¢ Free Trial
ā¢ Price
ā¢ Recording
ā¢ Features
ā¢ Support
112. Tool Free Trial Price Recording Features Support
Yes (15 days) Ranges from 0 - $29 per No Meeting scheduler, meeting Online user guide
Join.me month for pro version. lock, personal link and
background, user
management, conference
lines.
Yes (15 days) $19.95/month ā $695/month Yes, video and voice WebCam based. Multi-Party Live video or phone support
sightspeed Video Conferencing, text 6am-6pm. Online knowledge
messaging, unlimited PC-to- base
PC calling, and more
Yes (14 days) $49/month Save 20% on No Unlimited conferences up to Unlimited instructor led and
webex yearly purchase 10 ppl. Private chat and more self-paced training. Online
MeetMeNow āhelpā section
Yes (30 days) $49/month Save 20% on Video, Audio recording Unlimited conferences up to Online and phone customer
gotomeeting yearly purchase 15 ppl. Desktop sharing, care. Unlimited software and
white-boards, text chat, and service upgrades.
more
Yes (14 days) $75/month per host. Also Yes Unlimited meetings up to 15 Online user guide, free 24/7
webex Meeting available as pay-per-use ppl. File transfer, text chat, phone support
Center share documents and more.
Yes (30 days) $99/month Save 20% on Video, Audio Recording Unlimited webinars up to Online support and 24/7
gotowebinar yearly purchase 1000 people. All the features phone technical assistance
of gotomeeting plus tracking
of registrations, polling,
surveys and more.
Yes Request a quote Yes, audio/video using ļ¬ash Unlimited meetings up to Free training, online user
webex Event or windows media ļ¬le 3000 ppl. Automated email guide, free 24/7 phone
Center management, streaming support
audio/video, powerpoint
presentations, share
documents, applications and
113. Another resource online for
comparisons http://webinar-services-
review.toptenreviews.com
Or comparison chart of GoTo series:
http://www.gotomeeting.com/fec/
web_conferencing_comparison
118. Success Stories
ā¢ Webinars as an
education and training
tool.
ā¢ Online Training Course -
7 weeks course.
119. Success Stories
ā¢ Webinars as an
education and training
tool.
ā¢ Online Training Course -
7 weeks course.
ā¢ Executive Web Brieļ¬ng -
One on one sales tools.
122. From $0 to over a Million...in 3
years
ā¢ Lewis Howes went from
sleeping on his sisterās couch to
running an industry leading
company
123. From $0 to over a Million...in 3
years
ā¢ Lewis Howes went from
sleeping on his sisterās couch to
running an industry leading
company
ā¢ One of the best examples of
using Webinars to engage,
create community, educate and
of course, sell
126. Online Training Course
ā¢ 7 week course with over 500
graduates
ā¢ Wanted a way to connect with
a larger audience.
127. Online Training Course
ā¢ 7 week course with over 500
graduates
ā¢ Wanted a way to connect with
a larger audience.
ā¢ Used Goto Training to provide
an online an virtual training
environment.
130. Executive Web Brieļ¬ng
ā¢ B2B Sales Environment - with
global reach.
ā¢ Wanted to ļ¬nd a way to āde-
commoditizeā their value.
131. Executive Web Brieļ¬ng
ā¢ B2B Sales Environment - with
global reach.
ā¢ Wanted to ļ¬nd a way to āde-
commoditizeā their value.
ā¢ Success Story āCreated a
10-20-30 Brieļ¬ngā and closed
the VP of a $75 Million dollar
company.
- Online presentations as a sales tool\n- Gabriel Padva background - view on the power of leveraging technology to achieve higher sales \n- One top passion - teaching others to achieve success, one strategy is this, online presentations\n- We are now playing a new game where social commerce is THE way of doing business. One of the greatest benefits of this new game is that borders are no longer important. However, on that same note, one of the greatest pitfalls, is that it is NECESSARY to be fresh, honest and engaging, because there is no longer a smoke screen to hide behind.\n\n Social commerce[1] is a subset of electronic commerce that involves using social media, online media that supports social interaction and user contributions, to assist in the online buying and selling of products and services.\n\n
\n Technology is changing the way we sell online - \n Landing pages with a LONG sales letter full of yellow highlighter are becoming a thing of the past\n Important to know what tools are available and HOW to use them\n\n
\n Technology is changing the way we sell online - \n Landing pages with a LONG sales letter full of yellow highlighter are becoming a thing of the past\n Important to know what tools are available and HOW to use them\n\n
\n Technology is changing the way we sell online - \n Landing pages with a LONG sales letter full of yellow highlighter are becoming a thing of the past\n Important to know what tools are available and HOW to use them\n\n
\n Technology is changing the way we sell online - \n Landing pages with a LONG sales letter full of yellow highlighter are becoming a thing of the past\n Important to know what tools are available and HOW to use them\n\n
Percentage of people who have attended an online presentation - Webinar 59%\nPercentage of people who have presented - 21%\n
Being an information marketer today requires delivering more value than writing e-books. You need to create an experience for your audience and interact with them in as many ways as possible. If you have the right tools and the knowledge to use them effectively you will be able to increase your prices, sell more effectively, create more value, and separate yourself from the competition.\nIn this session you will learn:\nThe top 3 challenges of delivering content online \nThe value and importance of online engagement \nWhat the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \nHow to quickly build trust, brand loyalty, and value by using online sales presentations \nThe highlights and pitfalls of the online tools available \nPricing considerations of the various tools and platforms \nGabriel Padva from 30,000 FT Strategies is a Business Growth Expert who uses the latest technology and fundamental sales strategies to help businesses grow. He works with companies large and small to help them increase their revenues, reduce their sales cycles, and artfully separate themselves from the competition. Gabriel is an accomplished entrepreneur who has grown many successful businesses, received numerous business awards, and has been recently featured on the cover of the Western Investor, Breakfast Television, and The Wall Street Journal.\n
Being an information marketer today requires delivering more value than writing e-books. You need to create an experience for your audience and interact with them in as many ways as possible. If you have the right tools and the knowledge to use them effectively you will be able to increase your prices, sell more effectively, create more value, and separate yourself from the competition.\nIn this session you will learn:\nThe top 3 challenges of delivering content online \nThe value and importance of online engagement \nWhat the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \nHow to quickly build trust, brand loyalty, and value by using online sales presentations \nThe highlights and pitfalls of the online tools available \nPricing considerations of the various tools and platforms \nGabriel Padva from 30,000 FT Strategies is a Business Growth Expert who uses the latest technology and fundamental sales strategies to help businesses grow. He works with companies large and small to help them increase their revenues, reduce their sales cycles, and artfully separate themselves from the competition. Gabriel is an accomplished entrepreneur who has grown many successful businesses, received numerous business awards, and has been recently featured on the cover of the Western Investor, Breakfast Television, and The Wall Street Journal.\n
Being an information marketer today requires delivering more value than writing e-books. You need to create an experience for your audience and interact with them in as many ways as possible. If you have the right tools and the knowledge to use them effectively you will be able to increase your prices, sell more effectively, create more value, and separate yourself from the competition.\nIn this session you will learn:\nThe top 3 challenges of delivering content online \nThe value and importance of online engagement \nWhat the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \nHow to quickly build trust, brand loyalty, and value by using online sales presentations \nThe highlights and pitfalls of the online tools available \nPricing considerations of the various tools and platforms \nGabriel Padva from 30,000 FT Strategies is a Business Growth Expert who uses the latest technology and fundamental sales strategies to help businesses grow. He works with companies large and small to help them increase their revenues, reduce their sales cycles, and artfully separate themselves from the competition. Gabriel is an accomplished entrepreneur who has grown many successful businesses, received numerous business awards, and has been recently featured on the cover of the Western Investor, Breakfast Television, and The Wall Street Journal.\n
Being an information marketer today requires delivering more value than writing e-books. You need to create an experience for your audience and interact with them in as many ways as possible. If you have the right tools and the knowledge to use them effectively you will be able to increase your prices, sell more effectively, create more value, and separate yourself from the competition.\nIn this session you will learn:\nThe top 3 challenges of delivering content online \nThe value and importance of online engagement \nWhat the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \nHow to quickly build trust, brand loyalty, and value by using online sales presentations \nThe highlights and pitfalls of the online tools available \nPricing considerations of the various tools and platforms \nGabriel Padva from 30,000 FT Strategies is a Business Growth Expert who uses the latest technology and fundamental sales strategies to help businesses grow. He works with companies large and small to help them increase their revenues, reduce their sales cycles, and artfully separate themselves from the competition. Gabriel is an accomplished entrepreneur who has grown many successful businesses, received numerous business awards, and has been recently featured on the cover of the Western Investor, Breakfast Television, and The Wall Street Journal.\n
Being an information marketer today requires delivering more value than writing e-books. You need to create an experience for your audience and interact with them in as many ways as possible. If you have the right tools and the knowledge to use them effectively you will be able to increase your prices, sell more effectively, create more value, and separate yourself from the competition.\nIn this session you will learn:\nThe top 3 challenges of delivering content online \nThe value and importance of online engagement \nWhat the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \nHow to quickly build trust, brand loyalty, and value by using online sales presentations \nThe highlights and pitfalls of the online tools available \nPricing considerations of the various tools and platforms \nGabriel Padva from 30,000 FT Strategies is a Business Growth Expert who uses the latest technology and fundamental sales strategies to help businesses grow. He works with companies large and small to help them increase their revenues, reduce their sales cycles, and artfully separate themselves from the competition. Gabriel is an accomplished entrepreneur who has grown many successful businesses, received numerous business awards, and has been recently featured on the cover of the Western Investor, Breakfast Television, and The Wall Street Journal.\n
Being an information marketer today requires delivering more value than writing e-books. You need to create an experience for your audience and interact with them in as many ways as possible. If you have the right tools and the knowledge to use them effectively you will be able to increase your prices, sell more effectively, create more value, and separate yourself from the competition.\nIn this session you will learn:\nThe top 3 challenges of delivering content online \nThe value and importance of online engagement \nWhat the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \nHow to quickly build trust, brand loyalty, and value by using online sales presentations \nThe highlights and pitfalls of the online tools available \nPricing considerations of the various tools and platforms \nGabriel Padva from 30,000 FT Strategies is a Business Growth Expert who uses the latest technology and fundamental sales strategies to help businesses grow. He works with companies large and small to help them increase their revenues, reduce their sales cycles, and artfully separate themselves from the competition. Gabriel is an accomplished entrepreneur who has grown many successful businesses, received numerous business awards, and has been recently featured on the cover of the Western Investor, Breakfast Television, and The Wall Street Journal.\n
Being an information marketer today requires delivering more value than writing e-books. You need to create an experience for your audience and interact with them in as many ways as possible. If you have the right tools and the knowledge to use them effectively you will be able to increase your prices, sell more effectively, create more value, and separate yourself from the competition.\nIn this session you will learn:\nThe top 3 challenges of delivering content online \nThe value and importance of online engagement \nWhat the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \nHow to quickly build trust, brand loyalty, and value by using online sales presentations \nThe highlights and pitfalls of the online tools available \nPricing considerations of the various tools and platforms \nGabriel Padva from 30,000 FT Strategies is a Business Growth Expert who uses the latest technology and fundamental sales strategies to help businesses grow. He works with companies large and small to help them increase their revenues, reduce their sales cycles, and artfully separate themselves from the competition. Gabriel is an accomplished entrepreneur who has grown many successful businesses, received numerous business awards, and has been recently featured on the cover of the Western Investor, Breakfast Television, and The Wall Street Journal.\n
1 - Lack of Engagement - Presentations are often too boring or have too much text, people have a much too short attention span, so they need to be a two-way conversation, interactive to keep people interested in your presentation\n\n2 - You may have the most interesting online presentation in the world, but if you lack clarity and/or focus your audience may tune you out simply because they don’t understand the purpose of your presentation\n\n3 - Lack of personal connection, DO NOT forget you are talking to PEOPLE, not a computer. This challenge seems so simple, but is often overlooked because of technology. Find a quiet place, away from distractions, people, pets etc.\n
1 - Lack of Engagement - Presentations are often too boring or have too much text, people have a much too short attention span, so they need to be a two-way conversation, interactive to keep people interested in your presentation\n\n2 - You may have the most interesting online presentation in the world, but if you lack clarity and/or focus your audience may tune you out simply because they don’t understand the purpose of your presentation\n\n3 - Lack of personal connection, DO NOT forget you are talking to PEOPLE, not a computer. This challenge seems so simple, but is often overlooked because of technology. Find a quiet place, away from distractions, people, pets etc.\n
1 - Lack of Engagement - Presentations are often too boring or have too much text, people have a much too short attention span, so they need to be a two-way conversation, interactive to keep people interested in your presentation\n\n2 - You may have the most interesting online presentation in the world, but if you lack clarity and/or focus your audience may tune you out simply because they don’t understand the purpose of your presentation\n\n3 - Lack of personal connection, DO NOT forget you are talking to PEOPLE, not a computer. This challenge seems so simple, but is often overlooked because of technology. Find a quiet place, away from distractions, people, pets etc.\n
1 - Lack of Engagement - Presentations are often too boring or have too much text, people have a much too short attention span, so they need to be a two-way conversation, interactive to keep people interested in your presentation\n\n2 - You may have the most interesting online presentation in the world, but if you lack clarity and/or focus your audience may tune you out simply because they don’t understand the purpose of your presentation\n\n3 - Lack of personal connection, DO NOT forget you are talking to PEOPLE, not a computer. This challenge seems so simple, but is often overlooked because of technology. Find a quiet place, away from distractions, people, pets etc.\n
1 - Lack of Engagement - Presentations are often too boring or have too much text, people have a much too short attention span, so they need to be a two-way conversation, interactive to keep people interested in your presentation\n\n2 - You may have the most interesting online presentation in the world, but if you lack clarity and/or focus your audience may tune you out simply because they don’t understand the purpose of your presentation\n\n3 - Lack of personal connection, DO NOT forget you are talking to PEOPLE, not a computer. This challenge seems so simple, but is often overlooked because of technology. Find a quiet place, away from distractions, people, pets etc.\n
1 - Lack of Engagement - Presentations are often too boring or have too much text, people have a much too short attention span, so they need to be a two-way conversation, interactive to keep people interested in your presentation\n\n2 - You may have the most interesting online presentation in the world, but if you lack clarity and/or focus your audience may tune you out simply because they don’t understand the purpose of your presentation\n\n3 - Lack of personal connection, DO NOT forget you are talking to PEOPLE, not a computer. This challenge seems so simple, but is often overlooked because of technology. Find a quiet place, away from distractions, people, pets etc.\n
1 - Lack of Engagement - Presentations are often too boring or have too much text, people have a much too short attention span, so they need to be a two-way conversation, interactive to keep people interested in your presentation\n\n2 - You may have the most interesting online presentation in the world, but if you lack clarity and/or focus your audience may tune you out simply because they don’t understand the purpose of your presentation\n\n3 - Lack of personal connection, DO NOT forget you are talking to PEOPLE, not a computer. This challenge seems so simple, but is often overlooked because of technology. Find a quiet place, away from distractions, people, pets etc.\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Global reach - Interact with your customers ANYWHERE\n Reduce transportation costs - you no longer have to PHYSICALLY be in a certain place, you can achieve the same level of personal connection by delivering an online sales presentation\n Differentiate yourself - Take an education based sales approach, how many people in your industry are doing this? Stand out from all the other landing pages and yellow highlighters\n Low entry cost - Assuming you have a computer, you need not much else\n Save time - Travel time, time spent selling is concise, to the point\n Tailor your message - say the RIGHT thing to the RIGHT audience\nDo this, and you SHORTEN your sales cycle....Now you are WINNING!!!\n\n
Sales process + Web tools\n \n
Sales process + Web tools\n \n
Sales process + Web tools\n \n
Sales process + Web tools\n \n
Sales process + Web tools\n \n
To position you as an expert in the industry, give you credibility, and enhanced rapport during the sales process.\nMake it easier to get appointment and deliver a compelling core story centered around your customers needs and challenges. \nBroaden the audience of potential customers wanting to do business with your company.\nEstablish the buying criteria for your prospect, enhance your perceived value, and artfully separate you from the competition.\nGive something of value every time you interact with a potential customer therefore encouraging reciprocation and rapport between you and your potential buyer. \nBecome a powerful training tool for your sales and marketing staff to ensure that they are communicating your core story with consistency and accuracy. \nEncourage a consultative selling approach vs. a hard sell leading to higher conversions and greater brand loyalty. \n\n Engage - Grab and keep the attention of your ideal buyer.\n \n Educate - Develop a consultative sales approach and core story. \n \n Provide Evidence - Provide evidence to make it easy to say yes. \n \n 4. Make an Offer - Create a sense of urgency and value.\n
To position you as an expert in the industry, give you credibility, and enhanced rapport during the sales process.\nMake it easier to get appointment and deliver a compelling core story centered around your customers needs and challenges. \nBroaden the audience of potential customers wanting to do business with your company.\nEstablish the buying criteria for your prospect, enhance your perceived value, and artfully separate you from the competition.\nGive something of value every time you interact with a potential customer therefore encouraging reciprocation and rapport between you and your potential buyer. \nBecome a powerful training tool for your sales and marketing staff to ensure that they are communicating your core story with consistency and accuracy. \nEncourage a consultative selling approach vs. a hard sell leading to higher conversions and greater brand loyalty. \n\n Engage - Grab and keep the attention of your ideal buyer.\n \n Educate - Develop a consultative sales approach and core story. \n \n Provide Evidence - Provide evidence to make it easy to say yes. \n \n 4. Make an Offer - Create a sense of urgency and value.\n
To position you as an expert in the industry, give you credibility, and enhanced rapport during the sales process.\nMake it easier to get appointment and deliver a compelling core story centered around your customers needs and challenges. \nBroaden the audience of potential customers wanting to do business with your company.\nEstablish the buying criteria for your prospect, enhance your perceived value, and artfully separate you from the competition.\nGive something of value every time you interact with a potential customer therefore encouraging reciprocation and rapport between you and your potential buyer. \nBecome a powerful training tool for your sales and marketing staff to ensure that they are communicating your core story with consistency and accuracy. \nEncourage a consultative selling approach vs. a hard sell leading to higher conversions and greater brand loyalty. \n\n Engage - Grab and keep the attention of your ideal buyer.\n \n Educate - Develop a consultative sales approach and core story. \n \n Provide Evidence - Provide evidence to make it easy to say yes. \n \n 4. Make an Offer - Create a sense of urgency and value.\n
To position you as an expert in the industry, give you credibility, and enhanced rapport during the sales process.\nMake it easier to get appointment and deliver a compelling core story centered around your customers needs and challenges. \nBroaden the audience of potential customers wanting to do business with your company.\nEstablish the buying criteria for your prospect, enhance your perceived value, and artfully separate you from the competition.\nGive something of value every time you interact with a potential customer therefore encouraging reciprocation and rapport between you and your potential buyer. \nBecome a powerful training tool for your sales and marketing staff to ensure that they are communicating your core story with consistency and accuracy. \nEncourage a consultative selling approach vs. a hard sell leading to higher conversions and greater brand loyalty. \n\n Engage - Grab and keep the attention of your ideal buyer.\n \n Educate - Develop a consultative sales approach and core story. \n \n Provide Evidence - Provide evidence to make it easy to say yes. \n \n 4. Make an Offer - Create a sense of urgency and value.\n
To position you as an expert in the industry, give you credibility, and enhanced rapport during the sales process.\nMake it easier to get appointment and deliver a compelling core story centered around your customers needs and challenges. \nBroaden the audience of potential customers wanting to do business with your company.\nEstablish the buying criteria for your prospect, enhance your perceived value, and artfully separate you from the competition.\nGive something of value every time you interact with a potential customer therefore encouraging reciprocation and rapport between you and your potential buyer. \nBecome a powerful training tool for your sales and marketing staff to ensure that they are communicating your core story with consistency and accuracy. \nEncourage a consultative selling approach vs. a hard sell leading to higher conversions and greater brand loyalty. \n\n Engage - Grab and keep the attention of your ideal buyer.\n \n Educate - Develop a consultative sales approach and core story. \n \n Provide Evidence - Provide evidence to make it easy to say yes. \n \n 4. Make an Offer - Create a sense of urgency and value.\n
Education based marketing allows you to speak to your client about THEIR needs. This means they will be more engaged and open to hearing solutions. Determine your customers’ or potential customers needs, wants and desires\n\n
Education based marketing allows you to speak to your client about THEIR needs. This means they will be more engaged and open to hearing solutions. Determine your customers’ or potential customers needs, wants and desires\n\n
Education based marketing allows you to speak to your client about THEIR needs. This means they will be more engaged and open to hearing solutions. Determine your customers’ or potential customers needs, wants and desires\n\n
Education based marketing allows you to speak to your client about THEIR needs. This means they will be more engaged and open to hearing solutions. Determine your customers’ or potential customers needs, wants and desires\n\n
Education based marketing allows you to speak to your client about THEIR needs. This means they will be more engaged and open to hearing solutions. Determine your customers’ or potential customers needs, wants and desires\n\n
WHY????????\n
WHY????????\n
WHY????????\n
WHY????????\n
WHY????????\n
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A webinar is a medium of communication, not a silver bulletA web conferencing or web casting solution is a means of communication…like a telephone. Did people get rich by figuring out how to use the telephone as a mechanism for selling? Yes. What would you say if you say if the title of the DVD, workshop, or book was “get crazy wealthy with telephones?” My point exactly. Who’s rich today? The people who years ago sold programs like, “How to get rich with your own 900 number.”\n
A webinar is a medium of communication, not a silver bulletA web conferencing or web casting solution is a means of communication…like a telephone. Did people get rich by figuring out how to use the telephone as a mechanism for selling? Yes. What would you say if you say if the title of the DVD, workshop, or book was “get crazy wealthy with telephones?” My point exactly. Who’s rich today? The people who years ago sold programs like, “How to get rich with your own 900 number.”\n
Online Presentations\n What the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \n Screen Sharing - sharing your screen online in a one-to-one to one-to-many format \n Example tools include, Camtasia, Join.Me\n Webinar - a pre-recorded presentation delivered live or on demand\n Example tools include: Go to Webinar, Join.Me\n Online meeting/courses - A collaborative online forum \n\n
Online Presentations\n What the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \n Screen Sharing - sharing your screen online in a one-to-one to one-to-many format \n Example tools include, Camtasia, Join.Me\n Webinar - a pre-recorded presentation delivered live or on demand\n Example tools include: Go to Webinar, Join.Me\n Online meeting/courses - A collaborative online forum \n\n
Online Presentations\n What the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \n Screen Sharing - sharing your screen online in a one-to-one to one-to-many format \n Example tools include, Camtasia, Join.Me\n Webinar - a pre-recorded presentation delivered live or on demand\n Example tools include: Go to Webinar, Join.Me\n Online meeting/courses - A collaborative online forum \n\n
Online Presentations\n What the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \n Screen Sharing - sharing your screen online in a one-to-one to one-to-many format \n Example tools include, Camtasia, Join.Me\n Webinar - a pre-recorded presentation delivered live or on demand\n Example tools include: Go to Webinar, Join.Me\n Online meeting/courses - A collaborative online forum \n\n
Online Presentations\n What the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \n Screen Sharing - sharing your screen online in a one-to-one to one-to-many format \n Example tools include, Camtasia, Join.Me\n Webinar - a pre-recorded presentation delivered live or on demand\n Example tools include: Go to Webinar, Join.Me\n Online meeting/courses - A collaborative online forum \n\n
Online Presentations\n What the difference is between a webinar, online meeting, online course, web briefing, and screen sharing \n Screen Sharing - sharing your screen online in a one-to-one to one-to-many format \n Example tools include, Camtasia, Join.Me\n Webinar - a pre-recorded presentation delivered live or on demand\n Example tools include: Go to Webinar, Join.Me\n Online meeting/courses - A collaborative online forum \n\n
Talk about each one\n\n
Talk about each one\n\n
Talk about each one\n\n
Talk about each one\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n
- can be pre-recorded\n- people can attend over ipad (not iphone)\n\n