The Pequonnock River Trail is 16 mile multi-use linear trail that runs from Bridgeport through Trumbull to Monroe in Connecticut and was planned by MetroCog thorough a coordinated effort with municipalities and the state. MetroCog’s GIS team worked consultatively with a graphic designer to customize its GIS processes to create a vector file that is easy to stylize in Adobe Illustrator so that a print map could be produced. Through trial and error, the team found keys to GIS setup that are now utilized for any product for which a print map will be produced in the future. The team also setup a dynamic interactive storymap for use on the trail’s website. This presentation provides and overview of what was discovered and how to customize any map setup in GIS to produce similar results.