2. La gamification au services de la
Gestion des ressources Humaines
Innovation? Mirage? Réalité?
3. 3
09h00 : Idées reçues, laissez vous prendre au jeu
09h15 : Effervescence ou renouveau des concepts de
motivation et d’engagement dans et au travail
09h45 : Attention aux Mirages, des risques à maitriser
10h15 : Soyez maître de vos opportunités en 5
questions clés
11h00: En perspective, à la rentrée
Agenda
9. Laisser vous prendre au jeu
10 minutes de «brainstorming»:
-> formuler des affirmations qui pour vous caractérisent les
jeux ainsi que leurs utilisations dans le monde de l’entreprise
5 minutes : répondez aux questions à main levée:
-> Vrai ou Faux
5/24/2013 Presentation Tudor 9
16. Serious Game, Gamification: Même
combat ?
- Un «phénomène» venu des Etats Unis
- Gaming can make a better world : Jane McGonigal
TED
- Utiliser le pouvoir des jeux pour :
- Augmenter l’engagement des utilisateurs
- Agir sur leur motivation
- Améliorer leur expérience
- Fidéliser les utilisateurs
5/24/2013 Presentation Tudor 16
17. Serious Game, Gamification: face à face
- Serious game (Game based learning)
“A serious game is an interactive experience with
the same characteristics of a game. It could have
different aims, like business training, educational
or social campaigns, and promotional activities.
Moreover, it reproduces real situation in which
using knowledge and acting with strategy could
help to reach a final goal”
5/24/2013 Presentation Tudor 17
- Gamification :
- “The use of game elements and game design techniques
in non-games contexts” (deterding 2011)
29. 5/24/2013 Presentation Tudor 30
Where games work best
Skills
behaviours
matrix
In role
behaviours
Organisational
citizenship
behaviours
Core
work
skills
Unique
work
skills
Expanding
work
skills
30. 5/24/2013 Presentation Tudor 31
Community serious game & HR challenges:
How can we make our organizations more
adaptable at their core? And how can HR become a
true catalyst for proactive change in organizations?
32. 5/24/2013 Presentation Tudor 33
Organising community serious games
Mobile application
development challenge Nov –
2013
Start-up development
challenge May & Nov 2013
33. 5/24/2013 Presentation Tudor 34
Organising general work-skills exploration
People Researchers Organisation using design
PROUD Master class & seminar on co-design
May 2013 Luxinnovation & Technoport collaboration
34. 5/24/2013 Presentation Tudor 35
Brainstorming and idea
selection
Co-design activities
cooperation
Solution assembly and
coordination
Team activities
Interactive activities
Contest check points
T1: Concept
delivery
T2: Design
review
T3: Solution
valorisation
Collect feedbacks
Validate solution
Build visibility
Community serious game design
35. 5/24/2013 Presentation Tudor 36
Physical
Interfaces
User
experience
Front office
availability
Back office
support &
recognition
Contest Sponsor/Admin
Phase coordination & monitoring
Participant actions
The gameplay
Evaluator
Assessment & Rewards
Community serious game management
39. 5/24/2013 Presentation Tudor 40
Listen to employee 3 expectations – 3 min each
Part 1 - HR role
I think that gamification in the organisation should start by:
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
Selected RH
challenge?
(only one)
pick an employee gamification challenge
Part 1 Report employee gamification challenge you wish to start with
40. 5/24/2013 Presentation Tudor 41
Propose an inventive solution as the HR service – 5min
Part 2 HR role
Our HR proposal:
41. 5/24/2013 Presentation Tudor 42
Expose solution to Employee – 3 min each
Part 2 - HR role
Our feedback to the HR proposed gamified experience
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
Our first prototype solution:
Collect employee feedback:
Positive:
Negative/Limitations:
Part 2 - Employee role
42. 5/24/2013 Presentation Tudor 43
Global debrief 1 min
Part 2 - HR role
- Expose the selected employee gamification expectation
- Expose the HR proposal
- Expose employee satisfaction & expressed limitations
43. … A vous de jouer, mais…
5/24/2013 Presentation Tudor 44
«Gamification is the high fructose corn syrup of
engagement» (Kathy Sierra )
44. En perspective à la rentrée…
A retenir pour les prochaines matinales
• 01.10.13 : Diversité
• 07.11.13: Performance du capital humain
Evènement proposé par INTERFORMATION asbl
