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Mediakit fordaqcom 2018_en_v3

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Fordaq SA owns a leading online B2B marketplace for wood products www.fordaq.com . It connects buyers with suppliers from over 186 countries in 13 languages. More than 200.000 companies worldwide use Fordaq’s services to trade wood products, view daily news and access market information specific to the forest and wood industry. Fordaq also offers key collaborative software solutions to the forest and wood industry. For more information, visit: www.fordaq.com

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Mediakit fordaqcom 2018_en_v3

  1. 1. www.fordaq.com MEDIAKIT 2018 • Fordaq.com – the World’s Largest Wood Market • Wood products, machinery, supplies
  2. 2. Fordaq SA owns a leading online B2B marketplace for wood products www.fordaq.com. It connects buyers with suppliers from over 186 countries in 13 languages. More than 200 000 companies worldwide use Fordaq’s services to trade wood products, view daily news and access market information specific to the forest and wood industry. Fordaq also offers key collaborative software solutions to the forest and wood industry. About us Contact us, we are happy to advise you! Page 2 info@fordaq.com A Belgian company created in 2000
  3. 3. ✓ Monthly pageviews: 1 500 000 ✓ Monthly users: 400 000 Audience Geography Page 3 Fordaq is growing fast and worldwide! Contact us, we are happy to advise you! info@fordaq.com 0% 5% 10% 15% 20% 25% 30% 26% 22% 16% 16% 8% 4% 4% 3% 1%
  4. 4. ✓ 200 000 registered members ✓ Position of registered users: 46% Management 32% Owners 14% Sales 4% Purchase 4% Other Main activity of members Page 4 High penetration in all key industry segments Contact us, we are happy to advise you! info@fordaq.com 28%, Others 18%, Wholesale & Trade 7%, Sawmills 7%, Forestry 7%, Furniture manufacturer 6%, Firewood, pellets, chips, briquette producer 6%, Construction, building industry 5%, Service providers 5%, Joinery, Interior product manufacturers 3%, Machinery & equipment suppliers 3%, Pallet & wooden packaging producer 3%, Other wood products manufacturer 3%, Wood-based panel producer
  5. 5. ✓ Over 40 000 active postings ✓ 3 700 new registrations per month ✓ 27 400 messages are sent monthly Some numbers… Page 5 Contact us, we are happy to advise you! info@fordaq.com
  6. 6. Banner format Content banner (new) Page 6 Farbe gratis und bis zu 25 % Rabatt Technical details GIF, JPEG, PNG 560 x 245 pixels Max. 50 KB Target URL Pricing Price: CPM (Cost/1000 impressions): 75 Euro For ex: 30 000 impressions - 3 months = Euro 2 250.- Possible position Visitors homepage Average CTR (Click Through Rate): 0.54% Contact us, we are happy to advise you! info@fordaq.com
  7. 7. Banner format Leaderboard (new) Page 7 Farbe gratis und bis zu 25 % Rabatt Technical details GIF, JPEG, PNG 728x90 pixels Max. 50 KB Target URL Pricing Price: CPM (Cost/1000 impressions): 60.- Euro above scroll 30.- Euro below scroll For ex: 30 000 impressions - 3 months: Above scroll*: Euros 1 800.- Below scroll; Euros 900.- Possible position Members and visitors on: marketplace, posting detail, directory, company detail. Average CTR: n/a Contact us, we are happy to advise you! info@fordaq.com * "Above scroll“ refers to the section of the page a user can see without scrolling down. “Below scroll” refers to the area of a web page that is visible after scrolling.
  8. 8. Banner formats Skyscraper banner Page 8 Farbe gratis und bis zu 25 % Rabatt Technical details Standard banners: GIF, JPEG, PNG 160x600 pixels, max weight 60 KB Pricing CPM (Cost/1000 impressions): 50 EUR For ex: 30 000 impressions - 3 months = Euros 1 500.- Possible positions • members’ homepage • members and visitors on: marketplace, directory, news, trade shows Average CTR: 0.09% Contact us, we are happy to advise you! info@fordaq.com
  9. 9. New Banner format Small banner in listing (new) Page 9 Farbe gratis und bis zu 25 % Rabatt Technical details Positioned within the marketplace listings and search results Standard banners: GIF, JPEG, PNG 468x60 pixels, max weight 40 KB Pricing CPM (Cost/1000 impressions): 30 EUR For ex: 30 000 impressions - 3 months = Euros 900.- Possible position Members and visitors on: marketplace and directory listings Average CTR: 0.04% Contact us, we are happy to advise you! info@fordaq.com
  10. 10. Banner formats Medium rectangle banner Page 10 Farbe gratis und bis zu 25 % Rabatt Technical details GIF, JPEG, PNG 300x250 pixels Max. 50 KB Target URL Pricing CPM (Cost/1000 impressions): 30 EUR For ex: 30 000 impressions - 3 months = Euros 900.- Possible position • members and visitors on: latest news (right side) Average CTR: 0.03% Contact us, we are happy to advise you! info@fordaq.com
  11. 11. Sponsored News Page 11 Price: From 450.- € English standard news
  12. 12. Contact us, we are happy to advise you! info@fordaq.com www.fordaq.com For each advertising product you can define the delivery options: period, page on the website, country/continent, language, day of the week, time of the day. 3.11.2017

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