You think smaller retailers lag far behind those global retailers or big bands? Yet remarkably, more and more fashion retailers embrace being ‘small’ as a strategy for success and growth. So what is driving their success?
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Fashion is #fashion in 2016
1. 1“Seizing The Cross-Border Opportunity”, a commissioned study conducted by Forrester Consulting on behalf of FedEx, December 2014 (Page 4).2“Global e-commerce sales set to grow 25% in 2015”, internetretailer.com, 29 July 2015.
3“How mobile is transforming retail – Bricks, clicks, tweets and texts across the omnichannel shopping mall”, The Economist Intelligence Unit, 2015.4“eCommerce Industry Outlook 2016”, Criteo, January 2016.5“Digital, Social and Mobile in 2015”,
We Are Social, 21 January 2015.6“SMB & Midmarket Cloud Computing Adoption Trends”, Techaisle, 26 July 2015.7“Evolving Retail Trends to Watch in 2016”, Multichannelmerchant.com, 28 December 2015.
of consumers say shipping
-related factors are most
influential in their
decision-making online.
Logistics providers present
smart solutions for these
needs .
of SMEs globally are
planning to engage
external professionals
for cloud assessment or
cloud implementation .
of consumers buy from
retailers outside their
home country, highlighting
the need for support
from payment services
in handling transactions .
How small retailers are winning in the
e-commerce fashion battle
What’s their secret to success?
By 2019, e-commerce purchases will more than
double, compared to US$1.7 trillion today .
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