This slide deck was presented by M. Hariharan at the TiE Institute Knowledge Series session by M. Hariharan

1. Starting Up – Creating a Business Plan June 19, 2010 M Hariharan Director Savoir faire Management Services Pvt Ltd

2. Stability Rigidity Flexibility Confusion

3. Road Map Understand the “Customer” of the Business Plan Egg or Hen – starting point for the business plan Where do I start? – Market or Capabilities Assumptions Tie-up the loose ends

4. Customer of the Business Plan Long Term Investor Lender Long Term Profit Earning Potential Will my money be safe? Venture Capitalist/ Private Equity Customer Intention of showing the Business Plan to the Customer?! Scalability; Exit Yourself Convincing yourself

5. Road Map Understand the “Customer” of the Business Plan Egg or Hen – starting point for the business plan Where do I start? – Market or Capabilities Assumptions Tie-up the loose ends

6. Investing Application of Funds Source of Funds Financing Money Required Money Funded Fixed Assets Share Capital Net Worth + Reserves Working Capital Loaned Funds Balance Sheet Basics

7. Egg or Hen? This is what I require…. ஃ this is the funding required ……. OR This is the funding available … ஃ this is what I’ll do with that fund

9. Managerial and Tech expertise

10. High risk, High return

11. Long term influence in the venture

12. Friends and relatives

13. Pre-revenue stage

14. To attract the attention of the Venture Capital

15. To get the business off the ground

16. “At risk” investment of promoters

17. More favourable terms than other type of investors

18. For the person than the project

19. Focus on helping the business succeed than huge profit for the future

20. Not quoted on exchanges

21. Revival, multiple investors

22. Buy, Strip and Flip

24. Market or Capabilities Key factor/ Limiting Factor/ Constraint I know the size of the market I am going to address I know the amount I require to run my business to start with

25. Road Map Understand the “Customer” of the Business Plan Egg or Hen – starting point for the business plan Where do I start? – Market or Capabilities Assumptions Tie-up the loose ends

28. Explicit vs implicit assumptions

29. Understand the domains of control and influence

30. Assumptions proving incorrect

32. Prosper Purpose Process People

33. Sales Plan Production Plan Cost Plan Projected Profit and Loss Account Investment Plan Debt/ Equity Plan Projected Balance Sheet Charts/ Graphs and Pictures Milestone reporting Cash Flow Statement Assumptions Critical Annexures

35. Are the sales goals, expense budgets, and milestone dates realistic? Is the plan complete?

36. Complete

37. Does it include all the necessary elements? Results Simple Specific Plan Actions Realistic Complete Follow up

38. Have a satisfied customer to have satisfied investor Thank you hari@sfccostmanagment.com www.sfccostmanagement.com +919821160114