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Journey of Socks since 2013
Who deals with socks?
 This is Mohammad Rasel
Mahmud before you & at present
I dependently handle socks
inquiries & production.
 But socks development was
started by the hard working of
TL-Joya Tabassum & Assistant
Merchandiser Zaki Zakaria.
 I Joined at KappAhl in jersey
department at first & 9 months
later have been shifted to UW
dept to assist J. Merchandiser
Bilkis Bindu on mid of
June’2014.
 We started our production
with 2 suppliers at the
beginning- Sams fashion
Ltd & Dhaka socks
manufacturing ltd.
 After 4 orders We aborted
Sams fashion ltd & Dhaka
socks is rolling now an
unique supplier for
KappAhl socks.
 We are continuing to source
some other suppliers &
some of them are in a
queue.
 Dhaka socks has strong set up of socks machineries & they
accommodate their business from head office-UK.
 They situated in Savar nearby Dhaka city & they have other existing
customers as ASDA, TESCO, and SAINSBURY etc.
OUR
SUPPLIER IS
OUR PRIME
STRENGTH
 Dhaka socks started with 20 m/cs
& then relocates in 1999 in UAE.
 in 2000 they increase their capacity
with 50 m/cs.
 now after 13 years they 320 m/cs
set up factory in Dubai.
 Specially for cheap labor & GSP
facilities they moved to BD.
 want to continue their whole
business as a new projection.
My strength goes onward since I-
 Have very experienced team leader.
 Have passion to team building.
 Have mentality to solve problem by
discussing.
 Have product knowledge.
 good idea of price range in global
market.
 Have efficient sourcing ability.
 Have to create great support from
supplier to SW.
PREVIOUS EXPERIENCE
New experience in UW and Socks
but not in-
-Jersey & other textile product;
a. 5 years manufacturing
experience in light & heavy knit.
b. Industrial experience in woven
items for three months.
c. 1 year KappAhl jersey team
experience with Shujon Rahman
(MB/BB/MG/BG)
Comparative increase in order quantity between 2013 and 2014
0
5
10
15
20
25
30
35
40
45
Diagram of Socks Order
2013
2014
No of Order increment sharply between 2013 and 2014
0
5
10
15
20
25
30
35
40
45
2013 2014
Zaki
Rasel
Order quantity in a nutshell
Zaki
Rasel
0
200000
400000
600000
800000
1000000
1200000
2013
2014
Zaki
Rasel
Price Feedback Performance
 Dhaka socks has a great
feedback regarding price
quotation.
 They can quote price
within 1-2 days after
forwarding inquiries.
 It’s our great strength that
we met their 1st price
sometimes for few orders.
Buyer Feedback & Difficulties
FEEDBACK DIFFICULTIES
 We noticed buyer positive feedback to
place order in BD.
 In PMP 2015 they decided to provide all
inquiries to BD.
 However we need more frequent
feedback from buyer not only to place
order but also have proper knowledge in
socks manufacturing & fitting.
 We faced difficulties on some technical
design & fitting comments.
 Dhaka socks is new in golf socks for
KappAhl therefore all fitting sample they
need to submit 2-3 times revised
submission.
 We feel communication gap between
SW (buyer & BT) and BD (Merchant &
PT) for proper understanding.
Delivery Performance
0
10
20
30
40
50
60
70
80
90
100
2013 2014 Percentage
order qty
ontime delivery
Success & Challenge
SUCCESS CHALLENGE
 Have competitive price range.
 Good yarn quality.
 Rapid order quantity enhance.
 Good delivery performances.
 Positive feedback from buyer.
 Fitting & shape of golf socks.
 Manufacture melange socks.
 Ability to take all order inquiries for
2015.
 Make successful business trip for
buyer to BD office & Merchant as
well as PT to SW office.
 To source new suppliers alike Dhaka
socks .
Thank you for your long patience & have a nice
day!!

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Presentation - part 2
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socks business growth

  • 1. Journey of Socks since 2013
  • 2. Who deals with socks?  This is Mohammad Rasel Mahmud before you & at present I dependently handle socks inquiries & production.  But socks development was started by the hard working of TL-Joya Tabassum & Assistant Merchandiser Zaki Zakaria.  I Joined at KappAhl in jersey department at first & 9 months later have been shifted to UW dept to assist J. Merchandiser Bilkis Bindu on mid of June’2014.
  • 3.  We started our production with 2 suppliers at the beginning- Sams fashion Ltd & Dhaka socks manufacturing ltd.  After 4 orders We aborted Sams fashion ltd & Dhaka socks is rolling now an unique supplier for KappAhl socks.  We are continuing to source some other suppliers & some of them are in a queue.
  • 4.  Dhaka socks has strong set up of socks machineries & they accommodate their business from head office-UK.  They situated in Savar nearby Dhaka city & they have other existing customers as ASDA, TESCO, and SAINSBURY etc. OUR SUPPLIER IS OUR PRIME STRENGTH
  • 5.  Dhaka socks started with 20 m/cs & then relocates in 1999 in UAE.  in 2000 they increase their capacity with 50 m/cs.  now after 13 years they 320 m/cs set up factory in Dubai.  Specially for cheap labor & GSP facilities they moved to BD.  want to continue their whole business as a new projection.
  • 6. My strength goes onward since I-  Have very experienced team leader.  Have passion to team building.  Have mentality to solve problem by discussing.  Have product knowledge.  good idea of price range in global market.  Have efficient sourcing ability.  Have to create great support from supplier to SW.
  • 7. PREVIOUS EXPERIENCE New experience in UW and Socks but not in- -Jersey & other textile product; a. 5 years manufacturing experience in light & heavy knit. b. Industrial experience in woven items for three months. c. 1 year KappAhl jersey team experience with Shujon Rahman (MB/BB/MG/BG)
  • 8. Comparative increase in order quantity between 2013 and 2014 0 5 10 15 20 25 30 35 40 45 Diagram of Socks Order 2013 2014
  • 9. No of Order increment sharply between 2013 and 2014 0 5 10 15 20 25 30 35 40 45 2013 2014 Zaki Rasel
  • 10. Order quantity in a nutshell Zaki Rasel 0 200000 400000 600000 800000 1000000 1200000 2013 2014 Zaki Rasel
  • 11. Price Feedback Performance  Dhaka socks has a great feedback regarding price quotation.  They can quote price within 1-2 days after forwarding inquiries.  It’s our great strength that we met their 1st price sometimes for few orders.
  • 12. Buyer Feedback & Difficulties FEEDBACK DIFFICULTIES  We noticed buyer positive feedback to place order in BD.  In PMP 2015 they decided to provide all inquiries to BD.  However we need more frequent feedback from buyer not only to place order but also have proper knowledge in socks manufacturing & fitting.  We faced difficulties on some technical design & fitting comments.  Dhaka socks is new in golf socks for KappAhl therefore all fitting sample they need to submit 2-3 times revised submission.  We feel communication gap between SW (buyer & BT) and BD (Merchant & PT) for proper understanding.
  • 14. Success & Challenge SUCCESS CHALLENGE  Have competitive price range.  Good yarn quality.  Rapid order quantity enhance.  Good delivery performances.  Positive feedback from buyer.  Fitting & shape of golf socks.  Manufacture melange socks.  Ability to take all order inquiries for 2015.  Make successful business trip for buyer to BD office & Merchant as well as PT to SW office.  To source new suppliers alike Dhaka socks .
  • 15. Thank you for your long patience & have a nice day!!