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Global Video on Demand Market 2020 By Type [IPTV, OTT, Pay-TV and others],By Models
[Transaction-based, Subscription-based, Advertising-based and others], By Applications[Travel
and Hospitality, Media Entertainment and Gaming, Education and others]: Global Forecast to 2026
and COVID-19 Impact Outlook
Global Video on Demand Market is valued at USD 39.08 Billion (€ 33.07 Bn) in 2019 and expected
to reach USD 108.34 Billion (€ 91.67 Bn) by 2026 with the CAGR of 15.6 % over the forecast period.
Scope ofthe report
Videoon Demand is a service which provides entertainment content on the smartphones, laptops
TV via wireless networks. It provides platform to watch dramas, news, music, movies, sports etc.
anytime anywhere.Inrecentyearsthe industry has witnessed unprecedented increase in video on
demandconsumptiononSmartphonesdue tothe growinginternetspeed and access to multimedia
devices. It is estimated that video streaming is responsible for more than 20 percent of overall
Internet traffic. Globally internet users are growing at an annual growth rate of more than 7 %
adding 875,000 new users each day. Each user spends more than 6 hours on internet each day.
Growing shift of consumers toward digital content and significant growth in wireless market is
expected to foster the growth in coming years.
This report analyses the global market for Video on Demand. The report will enable the user to
understand and gain insights into the current and forecast market situation. The market is
comprehensively analyzed by geography to give complete information on the global scenario. The
qualitative and quantitative data provided in this study can help user understand which market
segments, regions are expected to grow at higher rates, factors affecting the market and key
opportunity areas. The report also includes competitive landscape of key players in the industry
along with emerging trends in the market.
Key Players
1. YouTube
2. company
3. company
4. Roku
5. Netflix
6. Muvi
7. IndieFlix
8. company
9. company
10. HBO
11. Google
12. Fujitsu
13. Comcast
14. company
15. CenturyLink
16. company
17. Amazon
18. Akamai
19. others
Above mentionedcompanies were scrutinized to assess competitive landscape of global Video on
Demand market. Report provides company profiles of each player. Each profile include company
productportfolio,businessoverview,companygovernance,companyfinancials,business strategies,
manufacturinglocationsandproductionfacilities,companysale,recentdevelopments and strategic
collaborations &partnerships, newproductlaunch, company segments, application diversification
and company strength and weakness analysis.
Reviewperiod:(2016-2026)
Historic Period:2016 to 2019
Forecast Period:2020 to 2026
Base Year: 2019
Unit:USD Billion
This Video on Demand market report provides insights on new trade regulations, market size,
regional andsegmentmarketshare,product/service launches, product pipeline analysis, impact of
Covid-19on, keyregions,untappedmarkets,patentanalysis,approvals,continuousinnovations and
developments in the market.
Regions
 North America: U.S.,Canada and Restof North America
 Europe: UK, France,Germany,Italy,SpainandRestof Europe
 Asia Pacific:China,Japan,India,Australia, SoutheastAsiaandRestof AsiaPacific
 Latin America: Brazil, Mexico, ArgentinaandRestof LatinAmerica
 Middle East and Africa: Gulf Countries,Israel,AfricaandRestof Middle Eastand Africa
Regional Insights
Global video on demand market is dominated by North America. U.S. is largest OTT market
worldwide.The growthinthe regionisattributedtothe advanced telecom infrastructure, presence
of keyOTT playersandbetterinternetaccess.The penetrationrate of OTThouseholds in the United
States has grown from 2.3% in 2010 to 9.3% until 2017. Asia Pacific is the fastest growing market
with lot of potential. The growth in the region was credited to the rapid penetration of
smartphones,rising urbanization and significant increase in the number of internet users. China is
second largest OTT market in the world. The country is witnessing rapid growth in subscription-
based and ad-based video on demand market. 60% of Chinese video on demand market is
dominatedbylocal companies such as iQiyi, Tencent Video and Youku Tudou. The growth was also
recorded in countries like India, Australia, Japan and South Korea. India is currently the world’s
fastestgrowingOTTmarket,and isall set to emerge asthe world’ssixth-largest by 2024. The growth
inthe regionwasmainlydue toimproved network speeds, demand for HD and UHD video content,
rising disposable income and major investments from OTT service providers like Netflix, Amazon,
Disney+ Hotstar and others.
Global Videoon Demand Market Dynamics
Video on-Demand has caused huge disruption in the entertainment industry. By providing the
comfortof watchingvideosatone’sconvenienceintermsof time,place anddevice the platformhas
been a game changer. Global Video-on-Demand market is driven by key factors such as rising
populations, increasing disposable incomes and new technologies. Further increased internet
accessibility in developing countries, growing investments in OTT platforms and young audience
aroundthe world is boosting the growth of global Video-on-Demand market. However, regulatory
frameworks across regions, high cost of content creation are restraining the growth of market.
Implementationsof new technologies to improve customer experience such as AI-driven tools are
unlocking new opportunities for the market.
Market Segmentation
 Type
o IPTV
o OTT
o Pay-TV
 Models
o Transaction-based
o Subscription-based
o Advertising-based
o Others
 Applications
o Travel and Hospitality
o MediaEntertainmentandGaming
o Education
o Others
Report Coverage
 An overview of the global Video on Demand market
 In depth analysis of market dynamics and major factors such as drivers, restraints,
opportunities and trends influencing the global market
 Global Video on Demand market revenue data historic and forecast analysis (2016
to 2026)
 Characterization and quantification of the market segments for Video on Demand
market
 Market share analysis of key market participants and their competitive landscape
Important Questions Answered by Global Video on Demand Market Report
 What is the impact of COVID 19 epidemic on the global Video on Demand market?
 Which is mostly affected region, country?
 Which is the current largest and fastest-growing region?
 What is the market size and growth rate of the global Video on Demand market?
 What are current factors affecting the growth of market?
 What are Key trends and opportunity areas?
 Within Video on Demand market, which segments are fastest growing & emerging
strongly? What are the drivers and restraints for each segment? What are vendor
competencies by segment?
 What are the major strategies adopted by leading market companies?
 What are company challenges and essential success factors by market segment?
 How company offeringsand supplychaincapabilities are shifting to meet emerging
market needs?
Table of Content
1. Introduction
1.1. Report Description
1.2. Market Segmentation
1.3. Research Methodology
1.4. List of Abbreviations
2. Executive Summary
3. Market Overview
3.1. Market Definition
3.2. Market Scope
3.3. Market Drivers
3.4. Market Restraints
3.5. Market Opportunities and Trends
3.6. Porter’s five force analysis
3.7. SWOT Analysis
3.8. PEST Analysis
3.9. Patent Analysis
3.10. Impact of COVID 19 on Global Video on Demand Market
4. Video on Demand Market, By Type, Market Size and Forecast 2016 -
2026 (USD Billion)
4.1. Global Video on Demand Market By Type, 2016 -2026 (USD Billion)
4.1.1. Global Video on Demand Market By IPTV
4.1.2. Global Video on Demand Market By OTT
4.1.3. Global Video on Demand Market By Pay-TV
4.2. Global Video on Demand Market By Type Share, 2016 -2026 (%)
5. Video on Demand Market, By Applications, Market Size and Forecast
2016 -2026 (USD Billion)
5.1. Global Video on Demand Market By Applications, 2016 -2026 (USD
Billion)
5.1.1. Global Video on Demand Market By Travel and Hospitality
5.1.2. Global Video on Demand Market By Media Entertainment and
Gaming
5.1.3. Global Video on Demand Market By Education
5.1.4. Global Video on Demand Market By Others
5.1.5. Glob
5.2. Global Video on Demand Market By Applications Share, 2016 -2026
(%)
6. Video on Demand Market, By Models, Market Size and Forecast 2016 -
2026 (USD Billion)
6.1. Global Video on Demand Market By Models, 2016 -2026 (USD
Billion)
6.1.1. Global Video on Demand Market By Transaction-based
6.1.2. Global Video on Demand Market By Subscription-based
6.1.3. Global Video on Demand Market By Advertising-based
6.1.4. Global Video on Demand Market By Others
6.2. Global Video on Demand Market By Models Share, 2016 -2026 (%)
7. Video on Demand Market, By Region Market Size and Forecast 2016 -
2026
7.1. NORTH AMERICA
7.1.1. Key Findings
7.1.2. Impact of COVID 19
7.1.3. Key market trends, growth factors and opportunities
7.1.4. North America Video on Demand Market by Country 2016 -2026
(USD Billion)
7.1.5. North America Video on Demand Market By Type 2016 -2026 (USD
Billion)
7.1.6. North America Video on Demand Market By Models 2016 -2026
(USD Billion)
7.1.7. North America Video on Demand Market By Applications 2016 -
2026 (USD Billion)
7.2. EUROPE
7.2.1. Key Findings
7.2.2. Impact of COVID 19
7.2.3. Key market trends, growth factors and opportunities
7.2.4. Europe Video on Demand Market by Country 2016 -2026 (USD
Billion)
7.2.5. Europe Video on Demand Market By Type 2016 -2026 (USD Billion)
7.2.6. Europe Video on Demand Market By Models 2016 -2026 (USD
Billion)
7.2.7. Europe Video on Demand Market By Applications 2016 -2026 (USD
Billion)
7.3. ASIA PACIFIC
7.3.1. Key Findings
7.3.2. Impact of COVID 19
7.3.3. Key market trends, growth factors and opportunities
7.3.4. Asia Pacific Video on Demand Market by Country 2016 -2026 (USD
Billion)
7.3.5. Asia Pacific Video on Demand Market By Type 2016 -2026 (USD
Billion)
7.3.6. Asia Pacific Video on Demand Market By Models 2016 -2026 (USD
Billion)
7.3.7. Asia Pacific Video on Demand Market By Applications 2016 -2026
(USD Billion)
7.4. LATIN AMERICA
7.4.1. Key Findings
7.4.2. Impact of COVID 19
7.4.3. Key market trends, growth factors and opportunities
7.4.4. Latin America Video on Demand Market by Country 2016 -2026
(USD Billion)
7.4.5. Latin America Video on Demand Market By Type 2016 -2026 (USD
Billion)
7.4.6. Latin America Video on Demand Market By Models 2016 -2026
(USD Billion)
7.4.7. Latin America Video on Demand Market By Applications 2016 -2026
(USD Billion)
7.5. MIDDLE EAST AND AFRICA
7.5.1. Key Findings
7.5.2. Impact of COVID 19
7.5.3. Key market trends, growth factors and opportunities
7.5.4. Middle East and Africa Video on Demand Market by Country 2016 -
2026 (USD Billion)
7.5.5. Middle East and Africa Video on Demand Market By Type 2016 -
2026 (USD Billion)
7.5.6. Middle East and Africa Video on Demand Market By Models 2016 -
2026 (USD Billion)
7.5.7. Middle East and Africa Video on Demand Market By Applications
2016 -2026 (USD Billion)
8. Competitive Landscape Analysis
8.1. Global Video on Demand Market Company Revenue, (USD Billion),
2016-2019
8.2. Global Video on Demand Market Company Share, (%), 2016-2019
9. Company Profiles
9.1. Companya
9.2. Vudu
9.3. Vubiquity
9.4. Roku
9.5. Netflix
9.6. Muvi
9.7. IndieFlix
9.8. Hulu
9.9. Huawei
9.10. HBO
9.11. Google
9.12. Fujitsu
9.13. Comcast
9.14. Cisco
9.15. CenturyLink
9.16. Apple
9.17. Amazon
9.18. Akamai
9.19. Others
10. Appendix
11. List of Tables
12. List of Figures

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Global Video on demand Market

  • 1. Global Video on Demand Market 2020 By Type [IPTV, OTT, Pay-TV and others],By Models [Transaction-based, Subscription-based, Advertising-based and others], By Applications[Travel and Hospitality, Media Entertainment and Gaming, Education and others]: Global Forecast to 2026 and COVID-19 Impact Outlook Global Video on Demand Market is valued at USD 39.08 Billion (€ 33.07 Bn) in 2019 and expected to reach USD 108.34 Billion (€ 91.67 Bn) by 2026 with the CAGR of 15.6 % over the forecast period. Scope ofthe report Videoon Demand is a service which provides entertainment content on the smartphones, laptops TV via wireless networks. It provides platform to watch dramas, news, music, movies, sports etc. anytime anywhere.Inrecentyearsthe industry has witnessed unprecedented increase in video on demandconsumptiononSmartphonesdue tothe growinginternetspeed and access to multimedia devices. It is estimated that video streaming is responsible for more than 20 percent of overall Internet traffic. Globally internet users are growing at an annual growth rate of more than 7 % adding 875,000 new users each day. Each user spends more than 6 hours on internet each day. Growing shift of consumers toward digital content and significant growth in wireless market is expected to foster the growth in coming years. This report analyses the global market for Video on Demand. The report will enable the user to understand and gain insights into the current and forecast market situation. The market is comprehensively analyzed by geography to give complete information on the global scenario. The qualitative and quantitative data provided in this study can help user understand which market segments, regions are expected to grow at higher rates, factors affecting the market and key opportunity areas. The report also includes competitive landscape of key players in the industry along with emerging trends in the market. Key Players 1. YouTube 2. company 3. company 4. Roku 5. Netflix 6. Muvi 7. IndieFlix 8. company
  • 2. 9. company 10. HBO 11. Google 12. Fujitsu 13. Comcast 14. company 15. CenturyLink 16. company 17. Amazon 18. Akamai 19. others Above mentionedcompanies were scrutinized to assess competitive landscape of global Video on Demand market. Report provides company profiles of each player. Each profile include company productportfolio,businessoverview,companygovernance,companyfinancials,business strategies, manufacturinglocationsandproductionfacilities,companysale,recentdevelopments and strategic collaborations &partnerships, newproductlaunch, company segments, application diversification and company strength and weakness analysis. Reviewperiod:(2016-2026) Historic Period:2016 to 2019 Forecast Period:2020 to 2026 Base Year: 2019 Unit:USD Billion This Video on Demand market report provides insights on new trade regulations, market size, regional andsegmentmarketshare,product/service launches, product pipeline analysis, impact of Covid-19on, keyregions,untappedmarkets,patentanalysis,approvals,continuousinnovations and developments in the market. Regions  North America: U.S.,Canada and Restof North America  Europe: UK, France,Germany,Italy,SpainandRestof Europe  Asia Pacific:China,Japan,India,Australia, SoutheastAsiaandRestof AsiaPacific  Latin America: Brazil, Mexico, ArgentinaandRestof LatinAmerica
  • 3.  Middle East and Africa: Gulf Countries,Israel,AfricaandRestof Middle Eastand Africa Regional Insights Global video on demand market is dominated by North America. U.S. is largest OTT market worldwide.The growthinthe regionisattributedtothe advanced telecom infrastructure, presence of keyOTT playersandbetterinternetaccess.The penetrationrate of OTThouseholds in the United States has grown from 2.3% in 2010 to 9.3% until 2017. Asia Pacific is the fastest growing market with lot of potential. The growth in the region was credited to the rapid penetration of smartphones,rising urbanization and significant increase in the number of internet users. China is second largest OTT market in the world. The country is witnessing rapid growth in subscription- based and ad-based video on demand market. 60% of Chinese video on demand market is dominatedbylocal companies such as iQiyi, Tencent Video and Youku Tudou. The growth was also recorded in countries like India, Australia, Japan and South Korea. India is currently the world’s fastestgrowingOTTmarket,and isall set to emerge asthe world’ssixth-largest by 2024. The growth inthe regionwasmainlydue toimproved network speeds, demand for HD and UHD video content, rising disposable income and major investments from OTT service providers like Netflix, Amazon, Disney+ Hotstar and others. Global Videoon Demand Market Dynamics Video on-Demand has caused huge disruption in the entertainment industry. By providing the comfortof watchingvideosatone’sconvenienceintermsof time,place anddevice the platformhas been a game changer. Global Video-on-Demand market is driven by key factors such as rising populations, increasing disposable incomes and new technologies. Further increased internet accessibility in developing countries, growing investments in OTT platforms and young audience aroundthe world is boosting the growth of global Video-on-Demand market. However, regulatory frameworks across regions, high cost of content creation are restraining the growth of market. Implementationsof new technologies to improve customer experience such as AI-driven tools are unlocking new opportunities for the market. Market Segmentation  Type o IPTV o OTT o Pay-TV  Models o Transaction-based
  • 4. o Subscription-based o Advertising-based o Others  Applications o Travel and Hospitality o MediaEntertainmentandGaming o Education o Others Report Coverage  An overview of the global Video on Demand market  In depth analysis of market dynamics and major factors such as drivers, restraints, opportunities and trends influencing the global market  Global Video on Demand market revenue data historic and forecast analysis (2016 to 2026)  Characterization and quantification of the market segments for Video on Demand market  Market share analysis of key market participants and their competitive landscape Important Questions Answered by Global Video on Demand Market Report  What is the impact of COVID 19 epidemic on the global Video on Demand market?  Which is mostly affected region, country?  Which is the current largest and fastest-growing region?  What is the market size and growth rate of the global Video on Demand market?  What are current factors affecting the growth of market?  What are Key trends and opportunity areas?  Within Video on Demand market, which segments are fastest growing & emerging strongly? What are the drivers and restraints for each segment? What are vendor competencies by segment?  What are the major strategies adopted by leading market companies?  What are company challenges and essential success factors by market segment?  How company offeringsand supplychaincapabilities are shifting to meet emerging market needs?
  • 5. Table of Content 1. Introduction 1.1. Report Description 1.2. Market Segmentation 1.3. Research Methodology 1.4. List of Abbreviations 2. Executive Summary 3. Market Overview 3.1. Market Definition 3.2. Market Scope 3.3. Market Drivers 3.4. Market Restraints 3.5. Market Opportunities and Trends 3.6. Porter’s five force analysis 3.7. SWOT Analysis 3.8. PEST Analysis 3.9. Patent Analysis 3.10. Impact of COVID 19 on Global Video on Demand Market 4. Video on Demand Market, By Type, Market Size and Forecast 2016 - 2026 (USD Billion) 4.1. Global Video on Demand Market By Type, 2016 -2026 (USD Billion) 4.1.1. Global Video on Demand Market By IPTV 4.1.2. Global Video on Demand Market By OTT 4.1.3. Global Video on Demand Market By Pay-TV 4.2. Global Video on Demand Market By Type Share, 2016 -2026 (%) 5. Video on Demand Market, By Applications, Market Size and Forecast 2016 -2026 (USD Billion) 5.1. Global Video on Demand Market By Applications, 2016 -2026 (USD Billion) 5.1.1. Global Video on Demand Market By Travel and Hospitality 5.1.2. Global Video on Demand Market By Media Entertainment and Gaming 5.1.3. Global Video on Demand Market By Education 5.1.4. Global Video on Demand Market By Others 5.1.5. Glob
  • 6. 5.2. Global Video on Demand Market By Applications Share, 2016 -2026 (%) 6. Video on Demand Market, By Models, Market Size and Forecast 2016 - 2026 (USD Billion) 6.1. Global Video on Demand Market By Models, 2016 -2026 (USD Billion) 6.1.1. Global Video on Demand Market By Transaction-based 6.1.2. Global Video on Demand Market By Subscription-based 6.1.3. Global Video on Demand Market By Advertising-based 6.1.4. Global Video on Demand Market By Others 6.2. Global Video on Demand Market By Models Share, 2016 -2026 (%) 7. Video on Demand Market, By Region Market Size and Forecast 2016 - 2026 7.1. NORTH AMERICA 7.1.1. Key Findings 7.1.2. Impact of COVID 19 7.1.3. Key market trends, growth factors and opportunities 7.1.4. North America Video on Demand Market by Country 2016 -2026 (USD Billion) 7.1.5. North America Video on Demand Market By Type 2016 -2026 (USD Billion) 7.1.6. North America Video on Demand Market By Models 2016 -2026 (USD Billion) 7.1.7. North America Video on Demand Market By Applications 2016 - 2026 (USD Billion) 7.2. EUROPE 7.2.1. Key Findings 7.2.2. Impact of COVID 19 7.2.3. Key market trends, growth factors and opportunities 7.2.4. Europe Video on Demand Market by Country 2016 -2026 (USD Billion) 7.2.5. Europe Video on Demand Market By Type 2016 -2026 (USD Billion) 7.2.6. Europe Video on Demand Market By Models 2016 -2026 (USD Billion)
  • 7. 7.2.7. Europe Video on Demand Market By Applications 2016 -2026 (USD Billion) 7.3. ASIA PACIFIC 7.3.1. Key Findings 7.3.2. Impact of COVID 19 7.3.3. Key market trends, growth factors and opportunities 7.3.4. Asia Pacific Video on Demand Market by Country 2016 -2026 (USD Billion) 7.3.5. Asia Pacific Video on Demand Market By Type 2016 -2026 (USD Billion) 7.3.6. Asia Pacific Video on Demand Market By Models 2016 -2026 (USD Billion) 7.3.7. Asia Pacific Video on Demand Market By Applications 2016 -2026 (USD Billion) 7.4. LATIN AMERICA 7.4.1. Key Findings 7.4.2. Impact of COVID 19 7.4.3. Key market trends, growth factors and opportunities 7.4.4. Latin America Video on Demand Market by Country 2016 -2026 (USD Billion) 7.4.5. Latin America Video on Demand Market By Type 2016 -2026 (USD Billion) 7.4.6. Latin America Video on Demand Market By Models 2016 -2026 (USD Billion) 7.4.7. Latin America Video on Demand Market By Applications 2016 -2026 (USD Billion) 7.5. MIDDLE EAST AND AFRICA 7.5.1. Key Findings 7.5.2. Impact of COVID 19 7.5.3. Key market trends, growth factors and opportunities 7.5.4. Middle East and Africa Video on Demand Market by Country 2016 - 2026 (USD Billion) 7.5.5. Middle East and Africa Video on Demand Market By Type 2016 - 2026 (USD Billion)
  • 8. 7.5.6. Middle East and Africa Video on Demand Market By Models 2016 - 2026 (USD Billion) 7.5.7. Middle East and Africa Video on Demand Market By Applications 2016 -2026 (USD Billion) 8. Competitive Landscape Analysis 8.1. Global Video on Demand Market Company Revenue, (USD Billion), 2016-2019 8.2. Global Video on Demand Market Company Share, (%), 2016-2019 9. Company Profiles 9.1. Companya 9.2. Vudu 9.3. Vubiquity 9.4. Roku 9.5. Netflix 9.6. Muvi 9.7. IndieFlix 9.8. Hulu 9.9. Huawei 9.10. HBO 9.11. Google 9.12. Fujitsu 9.13. Comcast 9.14. Cisco 9.15. CenturyLink 9.16. Apple 9.17. Amazon 9.18. Akamai 9.19. Others 10. Appendix 11. List of Tables 12. List of Figures