2. Position
Description
Title:
Public Relations Specialist
Typical Duties:
Deliver speeches, attend meetings and community activities
Work Environment:
Usually work in an office with occasional travel; long hours and overtime are
common
Education and Training Requirements:
Bachelor’s degree in public relations, journalism, communications, English, or
business
Pay (median per year):
$62,810
Job Outlook:
Expected to grow 7% over the next ten years
Professional Associations:
• Public Relations Society of America
• Public Relations Student Society of America
• International Association of Business Communicators
3. Skills
Active Listening
• Giving full attention to what other people are
saying
• Taking time to understand the points being made
• Asking questions as appropriate
• Not interrupting at inappropriate times.
Speaking
• Talking to others to convey information effectively.
Coordination
• Adjusting actions in relation to others' actions.
Social Perceptiveness
• Being aware of others' reactions
• Understanding why people react the way they do
Time Management
• Managing one's own time and the time of others.
Writing
• Communicating effectively in writing as
appropriate for the needs of the audience.
4. Relationship
with a
Communication
s Degree
Correlates to UW-Parkside’s
Communications Goals
• Messages – Uses a variety of different
methods to create and critique
messages
• Identity – Helps understand your
audience better
• Diversity – Helps diversify your
messages to a wider audience
5. Minors
and
Certificates
Below are some minors and certificates that
would help with this career:
Minors
• Public Relations
• Help to develop an understanding of the concepts
and practices involved with being in public
relations
• Women’s, Gender, and Sexuality Studies
• Helps to develop diversity among audience in
public relations
Certificates
• Professional Writing and Communications
• Helps with perfecting writing used in a
professional setting
• Project Management
• Helps with project planning when one might have
to help with major projects within company
6. Additional
Thoughts
and
Opinions
In conclusion, public relations heavily
incorporates the community learning goals
that the communications department at
UW-Parkside in the career. This has
allowed for direct correlation from my
university studies to my career choice.