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© 2016 Mothers Against Drunk Driving
The Four Biggest Myths About Underage Drinking
(and what parents can do about them).
© 2016 Mothers Against Drunk Driving2
Mission Moment
“Casey, my oldest son, was what you’d call a ‘good
kid’ – on the honor roll every semester, in the
marching band, in the choir.
I had the false sense of security that he had the
maturity of someone who could handle his liquor, but I
was wrong.” – Comments from a mother whose son
died from alcohol poisoning at the age of 18.
Read Casey’s story at madd.org/powerofparents
© 2016 Mothers Against Drunk Driving
Acknowledgement
• MADD is grateful to Dr. Robert Turrisi and his
colleagues at Pennsylvania State University for their
partnership with MADD.
• We are giving away an Amazon Echo, Kindle Fire
HD, and $50 gift cards. Details at the end of the
presentation.
© 2016 Mothers Against Drunk Driving
PowerTalk 21
• PowerTalk 21® is April 21st, a day dedicated to
inspiring intentional, ongoing, and potentially
lifesaving conversations between parents and kids
about alcohol.
© 2016 Mothers Against Drunk Driving
Underage Drinking Statistics
• Research shows that kids and teens who drink are a danger to
themselves, their friends, and others. The sooner kids drink,
the more severe the problems they face in the long and short
term.
• Kids who drink alcohol before the age of 21 are more likely to:
– Face problems in school
– Get assaulted
– Abuse alcohol later in life
– Drown or fall
– Die in a car crash
The sooner kids drink, the more severe the problems they may
face. #PowerofParents
© 2016 Mothers Against Drunk Driving
MYTH #1
• My kid doesn’t drink.
STATISTIC
• About 43% of high school seniors have drunk alcohol in the past 30 days
• About 27% of kids try alcohol before graduating from 8th grade
Download MADD’s Power of Parents
Pocket Guide to learn more.
© 2016 Mothers Against Drunk Driving
FACT
STATISTIC
• About 43% of high school seniors have drunk alcohol in the past 30 days
• About 27% of kids try alcohol before graduating from 8th grade
Download MADD’s Power of Parents
Pocket Guide to learn more.
© 2016 Mothers Against Drunk Driving
FACT
• The COLD, HARD TRUTH is that even if your child
doesn’t drink, he or she could still be at risk.
• 2 in 5 kids admitted to riding with a drinking driver
in the past month. But only 1 in 5 parents think
their kid have ridden with a drinking driver in the
past year.
? Take our quiz to see if your child is
showing signs of drinking.
© 2016 Mothers Against Drunk Driving
MYTH #2
• My son or daughter
has learned about
the negative effects
of alcohol in school.
© 2016 Mothers Against Drunk Driving
FACT
• Health classes
sometimes touch on
alcohol, but research
shows that many
important issues
never get covered AT
ALL.
© 2016 Mothers Against Drunk Driving
FACT
• The COLD, HARD TRUTH is that the message your
child IS receiving about alcohol from the media and
our culture encourage drinking and glamorize
alcohol.
• The Journal of Studies on Alcohol and Drugs, Jan.
2016 issue, found our youth were exposed more
than 15 billion times to alcohol ads on television –
mostly on cable networks – between 2005 and
2012.
Attend MADD’s 15-minute workshop
to learn strategies to help YOUR
message cut through the advertising
noise.
© 2016 Mothers Against Drunk Driving
MYTH #3
• My son or daughter
won’t listen to me at
this point.
© 2016 Mothers Against Drunk Driving
FACT
Statistic
• Research shows that
parents are the
number one source
that teens turn to for
important information.
Parents can influence
their teen’s decision
not to drink.
© 2016 Mothers Against Drunk Driving
FACT
• The COLD, HARD TRUTH is that you hold an
ENOURMOUS sway over your child or teen.
• Your parenting style may play a role, not only in
your child’s attitudes and opinions about drinking,
but also in how likely they are to binge drink.
? Take our interactive quiz to discover
your parenting style.
© 2016 Mothers Against Drunk Driving
Tweet This!
“We have met parents who teach basic family values, like
honesty and responsibility, but never discuss alcohol directly with
their kids.”
© 2016 Mothers Against Drunk Driving
MYTH #4
• Drinking is okay as long as my son or daughter
doesn’t drink and drive.
Discover how to protect your child at
our virtual Town Hall with Dr. Turrisi
April 20th.
© 2016 Mothers Against Drunk Driving
FACT
Statistic
• Only one-third of underage drinking deaths are
because of automobile crashes. The rest are
caused by falls, poisoning, suicide, etc.
Discover how to protect your child at
our virtual Town Hall with Dr. Turrisi
April 20th.
© 2016 Mothers Against Drunk Driving
FACT
• The COLD, HARD TRUTH is that alcohol kills
more people than all other drugs combined.
Discover how to protect your child at
our virtual Town Hall with Dr. Turrisi
April 20th.
© 2016 Mothers Against Drunk Driving
Show & Tell
Play SHOW & TELL
Send the right message to
your kids through both your
actions and words.
Establish House Rules
• No drinking before the age of 21
• No socializing in places where teens
drink
• No riding in a car with a driver who has
had ANY amount of alcohol
Impose consistent
consequences.
DON’T base your
actions on anger.
• What can a parent do to reduce the risk of their
child or teen drinking before the age of 21?
© 2016 Mothers Against Drunk Driving
Bonus!
• In honor of PowerTalk 21®, we are giving away an
Amazon Echo, Kindle Fire HD, and $50 gift cards.
• To be automatically entered to win:
1. Download the pocket guide
2. Attend the virtual Town Hall
3. Attend a 15-minute online workshop
4. Take one or all of the PowerTalk quizzes
Each unique actions earns you an entry into the random drawing, which ends April 30th. See official rules here.
© 2016 Mothers Against Drunk Driving

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The 4 Biggest Myths About Underage Drinking & What Parents Can Do

  • 1. © 2016 Mothers Against Drunk Driving The Four Biggest Myths About Underage Drinking (and what parents can do about them).
  • 2. © 2016 Mothers Against Drunk Driving2 Mission Moment “Casey, my oldest son, was what you’d call a ‘good kid’ – on the honor roll every semester, in the marching band, in the choir. I had the false sense of security that he had the maturity of someone who could handle his liquor, but I was wrong.” – Comments from a mother whose son died from alcohol poisoning at the age of 18. Read Casey’s story at madd.org/powerofparents
  • 3. © 2016 Mothers Against Drunk Driving Acknowledgement • MADD is grateful to Dr. Robert Turrisi and his colleagues at Pennsylvania State University for their partnership with MADD. • We are giving away an Amazon Echo, Kindle Fire HD, and $50 gift cards. Details at the end of the presentation.
  • 4. © 2016 Mothers Against Drunk Driving PowerTalk 21 • PowerTalk 21® is April 21st, a day dedicated to inspiring intentional, ongoing, and potentially lifesaving conversations between parents and kids about alcohol.
  • 5. © 2016 Mothers Against Drunk Driving Underage Drinking Statistics • Research shows that kids and teens who drink are a danger to themselves, their friends, and others. The sooner kids drink, the more severe the problems they face in the long and short term. • Kids who drink alcohol before the age of 21 are more likely to: – Face problems in school – Get assaulted – Abuse alcohol later in life – Drown or fall – Die in a car crash The sooner kids drink, the more severe the problems they may face. #PowerofParents
  • 6. © 2016 Mothers Against Drunk Driving MYTH #1 • My kid doesn’t drink. STATISTIC • About 43% of high school seniors have drunk alcohol in the past 30 days • About 27% of kids try alcohol before graduating from 8th grade Download MADD’s Power of Parents Pocket Guide to learn more.
  • 7. © 2016 Mothers Against Drunk Driving FACT STATISTIC • About 43% of high school seniors have drunk alcohol in the past 30 days • About 27% of kids try alcohol before graduating from 8th grade Download MADD’s Power of Parents Pocket Guide to learn more.
  • 8. © 2016 Mothers Against Drunk Driving FACT • The COLD, HARD TRUTH is that even if your child doesn’t drink, he or she could still be at risk. • 2 in 5 kids admitted to riding with a drinking driver in the past month. But only 1 in 5 parents think their kid have ridden with a drinking driver in the past year. ? Take our quiz to see if your child is showing signs of drinking.
  • 9. © 2016 Mothers Against Drunk Driving MYTH #2 • My son or daughter has learned about the negative effects of alcohol in school.
  • 10. © 2016 Mothers Against Drunk Driving FACT • Health classes sometimes touch on alcohol, but research shows that many important issues never get covered AT ALL.
  • 11. © 2016 Mothers Against Drunk Driving FACT • The COLD, HARD TRUTH is that the message your child IS receiving about alcohol from the media and our culture encourage drinking and glamorize alcohol. • The Journal of Studies on Alcohol and Drugs, Jan. 2016 issue, found our youth were exposed more than 15 billion times to alcohol ads on television – mostly on cable networks – between 2005 and 2012. Attend MADD’s 15-minute workshop to learn strategies to help YOUR message cut through the advertising noise.
  • 12. © 2016 Mothers Against Drunk Driving MYTH #3 • My son or daughter won’t listen to me at this point.
  • 13. © 2016 Mothers Against Drunk Driving FACT Statistic • Research shows that parents are the number one source that teens turn to for important information. Parents can influence their teen’s decision not to drink.
  • 14. © 2016 Mothers Against Drunk Driving FACT • The COLD, HARD TRUTH is that you hold an ENOURMOUS sway over your child or teen. • Your parenting style may play a role, not only in your child’s attitudes and opinions about drinking, but also in how likely they are to binge drink. ? Take our interactive quiz to discover your parenting style.
  • 15. © 2016 Mothers Against Drunk Driving Tweet This! “We have met parents who teach basic family values, like honesty and responsibility, but never discuss alcohol directly with their kids.”
  • 16. © 2016 Mothers Against Drunk Driving MYTH #4 • Drinking is okay as long as my son or daughter doesn’t drink and drive. Discover how to protect your child at our virtual Town Hall with Dr. Turrisi April 20th.
  • 17. © 2016 Mothers Against Drunk Driving FACT Statistic • Only one-third of underage drinking deaths are because of automobile crashes. The rest are caused by falls, poisoning, suicide, etc. Discover how to protect your child at our virtual Town Hall with Dr. Turrisi April 20th.
  • 18. © 2016 Mothers Against Drunk Driving FACT • The COLD, HARD TRUTH is that alcohol kills more people than all other drugs combined. Discover how to protect your child at our virtual Town Hall with Dr. Turrisi April 20th.
  • 19. © 2016 Mothers Against Drunk Driving Show & Tell Play SHOW & TELL Send the right message to your kids through both your actions and words. Establish House Rules • No drinking before the age of 21 • No socializing in places where teens drink • No riding in a car with a driver who has had ANY amount of alcohol Impose consistent consequences. DON’T base your actions on anger. • What can a parent do to reduce the risk of their child or teen drinking before the age of 21?
  • 20. © 2016 Mothers Against Drunk Driving Bonus! • In honor of PowerTalk 21®, we are giving away an Amazon Echo, Kindle Fire HD, and $50 gift cards. • To be automatically entered to win: 1. Download the pocket guide 2. Attend the virtual Town Hall 3. Attend a 15-minute online workshop 4. Take one or all of the PowerTalk quizzes Each unique actions earns you an entry into the random drawing, which ends April 30th. See official rules here.
  • 21. © 2016 Mothers Against Drunk Driving