A presentation that highlights the significance of how social media can influence an adventure tourist. Two hypothetical tourists are created, and are given jobs, hobbies, incomes, and other various persona details. Then, I give a detailed description of how a husband and wife enjoy their time in Eastern, KY. The presentation serves as a way to promote the cultural, historical, and natural assets the Appalachian region has so others can utilize such assets for future tourism plans.

1. 36 Hours in Owsley and
Letcher County, KY
Highlighting and exposing the cultural, historical, and
natural assets within the KRADD region of Kentucky.
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

2. Meet the Travelers
Everett Brown
• 55 years old
• Photographer for National
Geographic
• Avid Biker
• Vinyl Record Collector
• Loves to see the preservation of
artistic culture
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

3. Meet the Travelers
Julie Brown
• 53 year old
• Writer for Country Living
Magazine
• Avid Horseback Rider
• Antique Collector
• A southern girl living in a big city
(New York)
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

4. Traveling Information
Arrival: Booneville, KY on Tuesday afternoon October 2nd
Depart: Booneville, KY on Thursday morning October 4th
Transportation: Drive from NY to KY
Driving Time: 11 ½ hours (split into two days)
Gas: $257.00
Food: $123.00
Lodging: $110.00 for one night
Social Media: Everett used Trip Advisor to plan his days in Letcher
County
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

5. Tuesday’s Itinerary
• Everett and Julie pull into Booneville - 1 P.M.
• Eat at Spencer’s Dairy Bar - 1:30 P.M Total Spending: $13.50
• “The food is still just as I remember, we had a wonderful experience. The only
thing that I would love to change is for Spencer’s to start accepting debit and
credit cards. I recommend buying the Spencer box with fries and a coke.”
• 4 and half stars from Beronnah D (visiting Oelwein, Iowa)
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

6. Tuesday’s Itinerary (Cont.)
• Everett plays golf at Sag Hollow Golf Club – 3 PM Total Spending: $70
• “The Sag Hollow Golf Club was built on reclaimed mine land and it's a truly beautiful course. I
never would've guessed that this was reclaimed mine land, but once seeing it I was very
impressed. The owner said that people come from everywhere to play the course and I'd
highly recommend it.”
• Jacob Heller (traveling from Berea, KY)
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

7. Tuesday’s Itinerary (Cont.)
• Dinner at Mel’s Diner – 7 PM Total Spending: $17.85
• “Mel's Diner is definitely visit if you are in the area. You can have an
inexpensive meal all the while enjoying the company of the locations. I
ordered a chicken sandwich with fries. The fries were cooked to
perfection and the chicken sandwich was cooked just the way I liked
them. If you’re looking for an inexpensive meal that will fill your
tummy, stop by Mel's Diner to fulfill your need.”
• Jalissa H. (traveling from Berea, KY)
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

8. Wednesday Itinerary
• Everett stops at Here Come’s the Bun Bakery (Letcher) – 7 AM
• Total Spending: $4.50
• “How could anyone not want to go to a restaurant with such a playful,
quirky title? As if the title of the restaurant isn't enticing enough, the
food and ambiance are fantastic, too. The employees and owners are
incredibly amiable and the food is well-priced. I recommend the
strawberry cheesecake and tarts to any passerby and, if you're reading
this, then I expect you to stop by this restaurant! Their hours are a
little odd, they only serve breakfast and lunch, but the sweets are
delicious and I don't even like sweets. “
• Jacob Burdette (traveling form Berea, KY)
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

9. Wednesday’s Itinerary (Cont.)
• Everett bikes the Little Shepherd Trail – 9 AM and then bikes down to
Bad Branch Falls – 12 PM.
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

10. Wednesday’s Itinerary (Cont.)
• Julie stays in Booneville and participates in Owsley County Trail Ride
which happens on October 4th every fall – 9 AM
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

11. Wednesday’s Itinerary (Cont.)
• Julie rides back into Booneville to eat at Sam’s Pizza and Sub’s - 12
• Total Spending: $6.30
• As a part of a summer program, my team and I stopped by Sam’s Pizza and
Subs in Booneville for lunch. I had a delicious and fresh Caesar salad with
fried mushrooms. The food was delivered fast and the staff members were
friendly. There were picnic tables outside the restaurant, and there were
some tables indoors as well. “
• Nicoleta Dvornicov (traveling from Eastern Europe)
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014
• Julie gets back on her horse and rides to Appalachian Fireside – 1 PM
• Total Spending: $35.57

12. Wednesday’s Itinerary (Cont.)
• Everett travels back to his car on Pine Mountain and eats at Pine
Mountain Grill – 2 PM Total Spending: $8.76
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

13. Wednesday’s Itinerary (Cont.)
• Everett meets with Ada Smith at Appalshop – 4 PM
• Ada then takes Everett to Roundabout Music Company – 4:30 PM
• Total Spending: $15.22
• “For my first time ever in Whitesburg, Kentucky, I was impressed with the
uniqueness of the town and the different type of assets the town
possessed. One in particular was Roundabout Music Company which had
it's grand opening on the first weekend in June. The owners noticed that
the town lacked a space where locals, of all ages, could come to find their
favorite vinyl records in a laid back atmosphere. The music scene going in
Whitesburg is starting to take off as many local bars have mic nights,
showcase bands, and have places like Roundabout.”
• Dylan Mullins (traveling from Berea, KY)
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

14. Wednesday’s Itinerary (Cont.)
• Julie rides from Appalachian Fireside to Noble’s Pioneer Museum – 4
PM.
• Returns to Mel’s Diner for Dinner with Grandpa – 7 PM
• Total Expense: $0
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

15. Wednesday’s Itinerary (Cont.)
• Everett goes to Summit City Lounge for dinner – 7 PM
• Total Spending: $15.84
• “Since I work in Whitesburg, I was pleased to see a new restaurant open on
Main Street. The food is good, the staff is friendly, and although I'm only in
town during normal 9-5 work hours, I understand they have a variety of
musical entertainment some evenings. You can now have a brewed beverage
with your meal.”
• Local Whitesburg Civilian
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

16. Thursday’s Itinerary
• Everett and Julie head out of Booneville early and stop at Mel’s Diner
for a cup of coffee – 9 AM.
• Total Spending: $7.67
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

17. Trip Spending's
Food= $197.39
Lodging= $110.00
Travel (gas)= $407.00
Entertainment= $70.00
Souvenirs= $51.00
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

18. $835.39
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014

19. Conclusions
Dylan Mullins, Uncovering the Truth of Appalachia, July 3, 2014