1. Change Models
ScrumMasters Guild SIG
August 3, 2016
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An Introduction:
Using Theory To Help Teams In Practice
Manny Segarra 3
Doug Oates

2. Change Quotes
´ “ Be the Change you wish to see in the World “
´ “ It is not necessary to Change, Survival is not Mandatory“
´ “ If you have a Smart Phone, you believe in Change “
´ “ Know what’s scarier than Change ? Regret ! “
´ “ Do not focus your energy fighting the Old, but building
the New “
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3. Models: Provide a Path to Help
´ “All models are useless, some are useful “
´ Models represent a visual picture to guide,
conceptual abstractions
´ Understand the context, THEN select the
model to help you, like a tool
q Example (Not to do): Hand someone a saw
when they are driving nails …
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4. 2 Primary Offerings Today…
´ Kubler-Ross Model
´ Lewin Change Model
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Other Change Paradigms to consider
´ Schein: Cultural Change / Transformative
Change
´ Blanchard: Situational Leadership

5. Kubler – Ross Model
´ Developed in late 1960s
´ Book : “ Of Death and Dying “
´ 5 Stages of Grief
Dr. Elizabeth Kubler-Ross,
Psychiatrist
(1926 – 2004 )
“ The opinion which other
people have of you, is their
problem, not yours “
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8. Kubler – Ross Exercise
´ Business : Reduction in team (game worksheets)
´ Personal : Loss of a family pet
´ Social : Closing of a favorite restaurant
´ Lean / Agile : Transition from Status Quo to Scrum
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9. Kurt Lewin, Psychologist (1890 – 1947)
“ Field Theory Rule “
Individuals and Conditions must be
viewed as a whole, as conditions affect
behaviors and developments of
concerns, at a particular point in Time
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CORRELATING
Kurt Lewin
John Kotter

12. Lewin Change Model: Applied
´ Personal : Improving Your Health
(Examples: Eating, Smoking, Exercise)
´ Social : Change a behavior at Home
(Examples : Family, Child behavior, Your Spouse)
´ Business: Cultural Change (BEYOND Lean/Agile )
(Examples : Meeting etiquette, product dev.)
´ Lean/Agile : Transition of Status Quo to Scrum
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