Social media marketing (SMM) (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share information—to build a company's brand, increase sales, and drive website traffic. For more information Visit :- https://www.daylogicinfotech.com/social-media-marketing

1. What are the best social media marketing
services?
In today’s modern era everything has become digital in all kinds of services
through the help of the internet. At present time digitalization is everywhere,
Marketing has itself become digital which is known as digital marketing. Social
media marketing services are one of the best services in the world of digital
marketing. Before going into deep, it is important to understand what is social
media marketing.
What is SMO(Social media marketing)
Social media marketing (SMM) (also known as digital marketing and e-
marketing) is the use of social media—the platforms on which users build social
networks and share information—to build a company's brand, increase sales,
and drive website traffic. In addition to providing companies with a way to
engage with existing customers and reach new ones, social media marketing
(SMM) has purpose-built data analytics that allows marketers to track the
success of their efforts and identify even more ways to engage.
Social media marketing company Strategy
There are many companies that create a proper social media Marketing
strategy for reaching their target audience and fulfilling their business needs.
There is a step-by-step process for creating a social media marketing strategy
which is as follows:-
1. Research audience persona :- Audience research is the foremost step in
social media marketing strategy because without knowing the audience
persona and their needs and requirements it is difficult to continue the ongoing
process. Data interpretation of the audience is necessary for research purpose.
2. Selection of social media platform:- As a marketer, you must determine the
specific social media apps like Facebook, Twitter, Instagram, Linkedin which you

2. select your principal platform and create content that met your target
audience.
3. Competitive Analysis:- Every Social media marketing company use various
tactics in searching for their competitor as it is well-known fact without
competitive analysis it is not possible to create a full-fledged social media
strategy.
Social media Marketing Promotion
Social media is wonderful for marketing efforts for a number of reasons, one of
which is that it enables you to target your audience according to their
demographics, interests, and habits. Advertising plays a significant role in social
media promotion. It may be the most effective tactic to employ while
advertising your company on social media.