2. Truberry
Custom Homes
Monocle helps this luxury
homebuilder reach affluent
prospects throughout Ohio with
full branding, print collateral, web
imaging, advertising, direct mail,
and Parade of Home events. Shown
here is one of the latest print ads
from the Dream Big campaign.
3. Comfortworks
This summer ad got right to the
point and was placed in multiple
publications. Incorporating a
limited time offer to speed results,
Monocle generated the concept,
wrote, and designed the ad.
4. Borror Properties
Well known for real estate development,
property management, construction, and
brokerage services, Monocle has worked
with Borror Properties for many years to
help brand its various divisions and deliver
ongoing marketing materials. Shown here is
the newly evolved, crested logo design.
5. Price Planning
This small financial planning firm
wanted to communicate its uniquely
personal approach to serving clients.
From logo design and stationary,
to web design and Wordpress
development, Monocle created an
approachable, caring brand without
sacrificing professionalism and
industry credibility.
6. The Old Farmer’s
Almanac General Store
This small financial planning firm
wanted to communicate its uniquely
personal approach to serving clients.
From logo design and stationary,
to web design and Wordpress
development, Monocle created an
approachable, caring brand without
sacrificing professionalism and
industry credibility.
7. Dominion Homes
Shown here is the billboard panel
of a self mailer for a free Brinks
security system. Conceived of
and designed by Monocle, the
limited time offer not only helped
speed contract signing for new
home builds, it also provided a
peace-of-mind tone for first-time
home buyers.
8. EyeScience
This consumer magazine ad had a
dilemma: heavy content for a visually
challenged audience. Monocle created
a clean, crisp look—wrote the catchy
headline to offset serious bodycopy—
and pulled viewers in with large
lead sentences. Both friendly and
scientific, Monocle carried this look
into a variety of B2C and B2B ads,
collateral, and tradeshows.
9. Genetic ID
This iPad illustration became an HTML
email invitation. The DNA background not
only targeted our scientific audience, it also
had legs to background other components
including the booth skin, pedestal, product
packaging, and display signage. Monocle
provided concepts, wordsmithing, and design.
10. Accent Energy
Monocle partnered with another
independent to develop a vibrant
B2C identity for Accent Energy.
From branding and logo design, to
massive print collateral, web imaging,
advertising, direct mail, tradeshows,
point of sale, and more, Accent grew
market share quickly.
