Desktop and Laptop Computers Market in UK to August 2013

Desktop and Laptop Computers - UK - August 2013
Hybrid tablets are perhaps the biggest threat to the fragile PC sector, however, convertible laptops could be
the market’s strongest defence weapon, as brands respond to consumers’ desire for more
portable computers.Desktops are also heading into a more portable direction with all-in-ones taking focus, but
PC manufacturers must convince consumers that specialist high-end devices are still more advanced than
hybrid imitations.
table Of Content
introduction
definition
abbreviations
executive Summary
the Market
volume
figure 1: Uk Combined Desktop And Laptop Computer Market Size, By Volume, 2008-18
value
figure 2: Uk Combined Desktop And Laptop Computer Market Size, By Value, 2008-18
market Segmentation
over Four Fifths Of Pcs Sold Are Now Laptops
figure 3: Proportion Of Uk Pc Volume Sales, 2008-13
market Drivers
consumers Move Towards Portable Computers
figure 4: Uk Tablet Computer Market Size, By Volume Sales, 2010-12
ultrabooks Could Still Spell Relief For Laptop Manufacturers
figure 5: Worldwide Device Shipments, By Segment (in Units), 2012
figure 6: Estimated Worldwide Device Shipments, By Segment (in Units), 2014
the Consumer
tablet Penetration Soars As Desktops Continue Decline
figure 7: Household Ownership Of Desktop, Laptop/netbook And Tablet Computers, January 2012-june 2013
more People Considering The Purchase Of A Tablet For The First Time
figure 8: Plans To Purchase Laptop/netbook, Desktop And Tablet Computers In The Next Three Months,
June 2013
high Desktop Budgets Give Hope To Lucrative All-in-one Sector
figure 9: Consumers’ Maximum Spend On A New Laptop Or Desktop Computer, June 2013
already A High Demand For Touchscreen Pcs

figure 10: Interest In New Features, June 2013
intel Core Processors Consumers’ Most Wanted Feature
figure 11: Awareness And Value Of Product Specifications, June 2013
consumers Choosing Portability Over Reliability
figure 12: Consumers’ Attitudes Towards Computers, June 2013
planned Purchases Driven By A Need For Speed
figure 13: Reasons For Planning Or Considering The Purchase Of A New Desktop, Laptop Or Tablet
Computer In The Next Three Months, June 2013
what We Think
issues In The Market
how Much Of A Threat Are Tablets To This Market?
do Desktops Have A Future?
how Can Laptop Manufacturers Meet Consumers’ Desire For An Even More Portable Computer?
has A Mixed Response To Windows 8 Delayed Upgrades?
trend Application
trend: Fstr And Hypr
trend: Life Hacking
mintel Futures: East Meets West
market Drivers
key Points
consumers Move Towards Portable Computers
figure 14: Uk Tablet Computer Market Size, By Volume Sales, 2010-12
tablet Market In Its Infancy
figure 15: Household Ownership Of Tablets Vs Number Of People Who Would Potentially Buy A Tablet In
The Future, By Age, April 2013
generally Tablets Not Replacements For Pcs
figure 16: Household Ownership Of Computers, By Form Factors, January 2013
hybrid Tablets Present The Biggest Threat…
figure 17: Microsoft Surface Pro Tablet, With Cyan Touch Cover, Launched May 2013
but Convertible Laptops Give The Industry A Defence Weapon
figure 18: Dell Xps 12 Convertible Ultrabook Laptop, Unveiled Autumn 2012
figure 19: Samsung Ativ Q Convertible Laptop, Due To Be Released In Late 2013
ultrabooks Could Still Spell Relief For Laptop Manufacturers
figure 20: Worldwide Device Shipments, By Segment (in Units), 2012
figure 21: Estimated Worldwide Device Shipments, By Segment (in Units), 2014
intel Launches Haswell Processor
amd Offers A More Affordable Proposition

windows 8 Brings Touchscreen To ‘in-home’ Computers
figure 22: Top Five Operating Systems In The Uk, By Usage, January 2009-may 2013
market Recovers After Thailand Floods
who’s Innovating?
key Points
dual Operating System Pcs Enter Market
all About Convertibles
figure 23: Lenovo Ideapad Yoga 13 Convertible Laptop, Launched In 2012
hp Takes A Leap Into Gesture Control
super-high Resolution Displays Raise The Bar
market Size And Segmentation
key Points
market Size
figure 24: Uk Combined Desktop And Laptop Computer Market Size, By Volume And Value, 2008-13
volume Trends By Segment
figure 25: Uk Desktop And Laptop Computer Market Size, By Volume Sales, 2008-13
over Four Fifths Of Pcs Sold Are Now Laptops
figure 26: Proportion Of Uk Pc Volume Sales, 2008-13
value Trends By Segment
figure 27: Uk Desktop And Laptop Computer Market Size, By Value Sales, 2008-13
gamers Boosting Asps Of Desktops
figure 28: Average Selling Prices Of Desktop And Laptop Computers, 2008-13
market Forecasts
total Market
volume
value
desktop Computers
volume
figure 33: Uk Desktop Computer Market Size, By Volume, 2008-18
value
figure 35: Uk Desktop Computer Market Size, By Value, 2008-18
laptop Computers
volume

figure 37: Uk Laptop Computer Market Size, By Volume, 2008-18
value
figure 39: Uk Laptop Computer Market Size, By Value, 2008-18
methodology
market Share
key Points
hewlett-packard Becomes Market Leader In 2012
figure 41: Estimated Shares Of The Uk Laptop Market, By Volume, 2011 And 2012
direct Sales Help Dell To Retain Desktop Share
figure 42: Estimated Shares Of The Uk Desktop Market, By Volume, 2011 And 2012
companies And Products
key Points
acer Inc
figure 43: Acer Aspire S3 Ultrabook, First Launched In 2011
figure 44: Key Financials For Acer Inc, Twd (million), 2008-12
figure 45: Key Financials For Acer Inc, Gbp (million), 2008-12
apple Inc
figure 46: Key Financials For Apple Inc, Usd (million), 2008-12
figure 47: Key Financials For Apple Inc, Gbp (million), 2008-12
dell Inc
figure 48: Dell Xps One 27, All-in-one Desktop Pc, Unveiled At Computex In June 2013
figure 49: Key Financials For Dell Inc, Usd (million), 2009-13
figure 50: Key Financials For Dell Inc, Gbp (million), 2009-13
hewlett-packard Company
figure 51: Key Financials For Hewlett-packard, Usd (million), 2008-12
figure 52: Key Financials For Hewlett-packard, Gbp (million), 2008-12
lenovo Group Ltd
figure 53: Lenovo Thinkpad X1 Carbon Ultrabook, Launched In 2012
figure 54: Key Financials For Lenovo Group Limited, Usd (million), 2009-13
figure 55: Key Financials For Lenovo Group Limited, Gbp (million), 2009-13
samsung Electronics
figure 56: Key Financials For Samsung Electronics Co Ltd, Krw (billion), 2008-12
figure 57: Key Financials For Samsung Electronics Co Ltd, Gbp (million), 2008-12
sony Corporation
figure 58: Sony Vaio T15 Ultrabook, Launched In Spring 2013
figure 59: Key Financials Of Sony Corporation, Jpy (billion), 2009-13
figure 60: Key Financials For Sony Corporation, Gbp (million), 2009-13

toshiba Corporation
figure 61: Toshiba Lx830 All-in-one Pc, Launched June 2012
figure 62: Key Financials For Toshiba Corp, Jpy (billion), 2009-13
figure 63: Key Financials For Toshiba Corp, Gbp (million), 2009-13
brand Research
brand Map
figure 64: Attitudes Towards And Usage Of Brands In The Desktop And Laptop Computer Sector, June 2013
correspondence Analysis
brand Attitudes
figure 65: Attitudes, By Desktop And Laptop Computer Brand, June 2013
brand Personality
figure 66: Desktop And Laptop Computer Brand Personality – Macro Image, June 2013
figure 67: Desktop And Laptop Computer Brand Personality – Micro Image, June 2013
brand Experience
figure 68: Desktop And Laptop Computer Brand Usage, June 2013
figure 69: Satisfaction With Various Desktop And Laptop Computer Brands, June 2013
figure 70: Consideration Of Desktop And Laptop Computer Brands, June 2013
figure 71: Consumer Perceptions Of Current Desktop And Laptop Computer Brand Performance, June 2013
brand Index
figure 72: Desktop And Laptop Computer Brand Index, June 2013
target Group Analysis
figure 73: Target Groups, June 2013
figure 74: Desktop And Laptop Computer Brand Usage, By Target Groups, June 2013
group One – Conformists
group Two – Simply The Best
group Three – Shelf Stalkers
group Four – Habitual Shoppers
group Five – Individualists
brand Communication And Promotion
key Points
windows 8 Launch Boosted Advertising Spend In 2012
figure 75: Advertising Expenditure Within The Laptop And Desktop Computer Market, 2009-13
television Advertising Still The Preferred Medium
figure 76: Advertising Expenditure Within The Laptop And Desktop Computer Market, By Media Type,
2009-13
ownership And Plans To Purchase Computers
key Points

tablet Penetration Soars As Desktops Continue Decline
figure 77: Household Ownership Of Desktop, Laptop/netbook And Tablet Computers, January 2012-june
2013
demographic Breakdown
figure 78: Household Ownership Of Laptop/netbook, Desktop And Tablet Computers, By Gender, June 2013
figure 79: Household Ownership Of Laptop/netbook, Desktop And Tablet Computers, By Age, June 2013
figure 80: Household Ownership Of Laptop/netbook, Desktop And Tablet Computers, By Gross Annual
Household Income, June 2013
more People Considering The Purchase Of A Tablet For The First Time
figure 81: Plans To Purchase Laptop/netbook, Desktop And Tablet Computers In The Next Three Months,
June 2013
demographic Breakdown
figure 82: Plans To Purchase Laptop/netbook, Desktop And Tablet Computers In The Next Three Months, By
Age, June 2013
figure 83: Proportion Of Consumers Who Are Planning Or Thinking Of Purchasing A New Desktop,
Laptop/netbook Or Tablet Computer, By Area, June 2013
consumer Budgets
key Points
high Desktop Budgets Give Hope To Lucrative All-in-one Sector
immediate Purchasers Have Higher Budgets
figure 86: Consumers’ Maximum Spend On A New Laptop Computer, By People Who Plan To
Purchase One In The Next Three Months, June 2013
figure 87: Consumers’ Maximum Spend On A New Desktop Computer, By People Who Plan To
Purchase One In The Next Three Months, June 2013
interest In New Features
key Points
already A High Demand For Touchscreen Pcs
interest In Flexible Screens Confirms Potential Of Convertible Devices…
figure 89: Asus Taichi 21 Convertible Dual-screen Ultrabook, Launched In 2012
…but Companies Will Have To Justify Premium Pricing
figure 90: Interest In New Features, By Consumers’ Maximum Budget For A New Laptop, June 2013
awareness And Value Of Product Specifications
key Points
intel Core Processors Consumers’ Most Wanted Feature

windows 8.1 Blue Could Reassure Doubters
men Show More Interest In Fast Processors And High-resolution Displays
figure 92: Proportion Of People Who Would Look Out For Product Specifications When Buying, By Gender,
June 2013
attitudes Towards Computers
key Points
consumers Choosing Portability Over Reliability
figure 93: Attitudes Towards Computers, June 2013
figure 94: Selected Attitudes Towards Portable Computers, By Age, June 2013
figure 95: Dell Xps 18, A Portable All-in-one Desktop Pc, Launched In April 2013
tablets Not Yet Seen As Full Replacements To Pcs
figure 96: Attitudes Towards Tablets As Replacements For Laptops And Desktops, By Age, June 2013
reasons For Purchasing A New Computer
key Points
planned Purchases Driven By A Need For Speed
Computer In The Next Three Months, June 2013
laptop Buyers The Most Influenced By Speed
Computer In The Next Three Months, By Planned Purchasing Of Computers, June 2013
appendix – Market Size And Segmentation
figure 99: Uk Combined Desktop And Laptop Computer Market Size, By Volume And Value, 2008-13
figure 100: Uk Desktop And Laptop Computer Market Size, By Volume Sales, 2008-13
figure 101: Uk Desktop And Laptop Computer Market Size, By Value Sales, 2008-13
appendix – Brand Research
figure 108: Brand Usage, June 2013
figure 109: Brand Commitment, June 2013
figure 110: Brand Momentum, June 2013

figure 111: Brand Diversity, June 2013
figure 112: Brand Satisfaction, June 2013
figure 113: Brand Attitude, June 2013
figure 114: Brand Image – Macro Image, June 2013
figure 115: Brand Image – Micro Image, June 2013
figure 116: Profile Of Target Groups, By Demographics, June 2013
figure 117: Psychographic Segmentation, By Target Groups, June 2013
figure 118: Brand Usage, By Target Groups, June 2013
brand Index
figure 119: Brand Index, June 2013
appendix – Ownership And Purchasing Plans Of Computers
figure 120: Household Ownership Of Computers, June 2013
figure 121: Household Ownership Of Computers, By Demographics, June 2013
figure 122: Plans To Purchase Computers, June 2013
figure 123: Household Ownership Of Computers, By Household Ownership Of Computers, June 2013
figure 124: Plans To Purchase Computers, By Demographics, June 2013
figure 125: Plans To Purchase Laptop/netbook Computer, By Demographics, June 2013
figure 126: Plans To Purchase Tablet Computer, By Demographics, June 2013
figure 127: Plans To Purchase Computers, By Plans To Purchase Desktop Computers, June 2013
figure 128: Plans To Purchase Computers, By Plans To Purchase Laptop/netbook Computer, June 2013
figure 129: Plans To Purchase Computers, By Plans To Purchase Tablet Computer, June 2013
appendix – Consumer Budgets
figure 130: Consumers’ Maximum Spend On A New Laptop, June 2013
figure 131: Consumers’ Maximum Spend On A New Desktop Pc, June 2013
figure 132: Maximum Spend On A New Laptop Pc, By Demographics, June 2013
figure 133: Maximum Spend On A New Laptop Pc, By Demographics, June 2013
figure 134: Maximum Spend On A New Desktop, By Demographics, June 2013
figure 135: Maximum Spend On A New Desktop, By Demographics, June 2013
figure 136: Consumers’ Maximum Spend On A New Desktop Pc, By Plans To Purchase A Desktop
Computer, June 2013
figure 137: Consumers’ Maximum Spend On A New Laptop, By Plans To Purchase A Laptop
Computer, June 2013
appendix – Interest In New Features
figure 139: Most Popular New Features, By Demographics, June 2013
figure 140: Next Most Popular New Features, By Demographics, June 2013
figure 141: Interest In New Features, By Most Popular New Features, June 2013

figure 142: Interest In New Features, By Next Most Popular New Features, June 2013
figure 143: Interest In New Features, By Maximum Spend On A New Laptop, June 2013
figure 144: Interest In New Features, By Maximum Spend On A New Laptop, June 2013
figure 145: Interest In New Features, By Most Popular Attitudes Towards Computers, June 2013
figure 146: Interest In New Features, By Next Most Popular Attitudes Towards Computers, June 2013
figure 147: Interest In New Features, By Other Attitudes Towards Computers, June 2013
figure 148: Interest In New Features, By Most Popular Reasons For Planning The Purchase Of A New
Desktop, Laptop Or Tablet Computer, June 2013
figure 149: Interest In New Features, By Next Most Popular Reasons For Planning The Purchase Of A New
appendix – Awareness And Value Of Product Specifications
figure 151: Awareness And Value Of Product Specifications – Intel Core Processor, By
Demographics, June 2013
figure 152: Awareness And Value Of Product Specifications – Gb Ram, By Demographics, June 2013
figure 153: Awareness And Value Of Product Specifications – Windows 8 Operating System, By
figure 154: Awareness And Value Of Product Specifications – 1080p Hd Display, By Demographics,
June 2013
figure 155: Awareness And Value Of Product Specifications – Dual-core Processor, By
figure 156: Awareness And Value Of Product Specifications – Quad-core Processor, By
figure 157: Awareness And Value Of Product Specifications – Amd Processor, By Demographics,
June 2013
figure 158: Awareness And Value Of Product Specifications – Os X Mountain Lion, By
figure 159: Awareness And Value Of Product Specifications, By Maximum Spend On A New Laptop, June
2013
figure 160: Awareness And Value Of Product Specifications, By Maximum Spend On A New Laptop, June
2013
figure 161: Awareness And Value Of Product Specifications, By Maximum Spend On A New Desktop Pc,
June 2013
figure 162: Awareness And Value Of Product Specifications, By Maximum Spend On A New Desktop Pc,
June 2013
figure 163: Awareness And Value Of Product Specifications, By Most Popular Attitudes Towards Computers,
June 2013
figure 164: Awareness And Value Of Product Specifications, By Next Most Popular Attitudes Towards
Computers, June 2013
figure 165: Awareness And Value Of Product Specifications, By Other Attitudes Towards Computers, June
2013

figure 166: Awareness And Value Of Product Specifications, By Most Popular Reasons For Planning The
Purchase Of A New Desktop, Laptop Or Tablet Computer, June 2013
figure 167: Awareness And Value Of Product Specifications, By Next Most Popular Reasons For Planning
The Purchase Of A New Desktop, Laptop Or Tablet Computer, June 2013
appendix – Attitudes Towards Computers
figure 168: Attitudes Towards Computers, June 2013
figure 169: Most Popular Attitudes Towards Computers, By Demographics, June 2013
figure 170: Next Most Popular Attitudes Towards Computers, By Demographics, June 2013
figure 171: Other Attitudes Towards Computers, By Demographics, June 2013
figure 172: Attitudes Towards Computers, By Most Popular Attitudes Towards Computers, June 2013
figure 173: Attitudes Towards Computers, By Next Most Popular Attitudes Towards Computers, June 2013
figure 174: Attitudes Towards Computers, By Other Attitudes Towards Computers, June 2013
figure 175: Attitudes Towards Computers, By Maximum Spend On A New Laptop, June 2013
figure 176: Attitudes Towards Computers, By Maximum Spend On A New Laptop, June 2013
figure 177: Attitudes Towards Computers, By Maximum Spend On A New Desktop Pc, June 2013
figure 178: Attitudes Towards Computers, By Maximum Spend On A New Desktop Pc, June 2013
figure 179: Attitudes Towards Computers, By Interest In New Features, June 2013
figure 180: Attitudes Towards Computers, By Interest In New Features, June 2013
figure 181: Attitudes Towards Computers, By Most Popular Reasons For Planning The Purchase Of A New
figure 182: Attitudes Towards Computers, By Next Most Popular Reasons For Planning The Purchase Of A
New Desktop, Laptop Or Tablet Computer, June 2013
appendix – Reasons For Purchasing A New Computer
figure 183: Reasons For Planning The Purchase Of A New Desktop, Laptop Or Tablet Computer, June 2013
figure 184: Most Popular Reasons For Planning The Purchase Of A New Desktop, Laptop Or Tablet
Computer, By Demographics, June 2013
figure 185: Next Most Popular Reasons For Planning The Purchase Of A New Desktop, Laptop Or Tablet
Computer, By Demographics, June 2013
figure 186: Reasons For Planning The Purchase Of A New Desktop, Laptop Or Tablet Computer, By Plans
To Purchase A Desktop Computer, June 2013
To Purchase A Laptop/netbook Computer, June 2013
To Purchase A Tablet Computer, June 2013
figure 189: Reasons For Planning The Purchase Of A New Desktop, Laptop Or Tablet Computer, By
Consumers’ Maximum Spend On A New Laptop, June 2013
figure 190: Reasons For Planning The Purchase Of A New Desktop, Laptop Or Tablet Computer, By
Consumers’ Maximum Spend On A New Desktop Pc, June 2013

ResearchMoz(http://www.researchmoz.us/) is the one stop online destination to find and buy market research
reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our
huge collection of market research reports. We provide our services to all sizes of organizations and across all
industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as
publishers and will assist you in making an informed decision by giving you unbiased and deep insights on
which reports will satisfy your needs at the best price.
Contact:
M/s Sheela,
90 State Street,
Suite 700,
Albany NY - 12207
United States
Tel: +1-518-618-1030
USA - Canada Toll Free 866-997-4948
Email: sales@researchmoz.us
Website: http://www.researchmoz.us/

Desktop and Laptop Computers Market in UK to August 2013

Recommended

Recommended

More Related Content

Recently uploaded

Recently uploaded (20)

Featured

Featured (20)

Desktop and Laptop Computers Market in UK to August 2013