If you've published your Udemy course or info-product but you need to improve your sales, this presentation will help you understand some proven ways to increase your Udemy course or info-product sales. It's all about installing a variety of "traffic drivers" on key authority sites on the Internet so that those traffic drivers then send you ongoing, constant traffic, which equals ongoing, constant sales and a passive income for you. This is a preview presentation of my highly-rated Udemy course titled: "Udemy Course Marketing And Promotion". STUDENT REVIEWS: "I think your course is going to help Udemy instructors be able to literally multiply their sales..." -- Kimberly Sheridan EXTRAORDINARY! "Dave has created an EXCELLENT course! He is extremely informative, yet concise with content, phenomenal in presentation and unparalleled communication skills. This is an IMPECCABLE course packed with simple, practical and effective techniques!" Darryl Marquette

1. 15 Proven WaysTo PromoteYour
Udemy Course For More Sales
MarketingYour Udemy Course

2. MarketingYour Udemy Course
In this Udemy course, you are going to discover 15 of the most powerful ways to
promote your Udemy courses so that you build ongoing (and growing) new
student enrollments and new residual income to your courses!

3. MarketingYour Udemy Course
My name is David Espino and over the last 15 years, I’ve owned over
35 websites and have used most of these strategies to drive new
traffic to my websites.

4. MarketingYour Udemy Course
My name is David Espino and over the last 15 years, I’ve owned over
35 websites and have used most of these strategies to drive new
traffic to my websites.
The strategies you’re about to learn, work!

5. MarketingYour Udemy Course
My name is David Espino and over the last 15 years, I’ve owned over
35 websites and have used most of these strategies to drive new
traffic to my websites.
The strategies you’re about to learn, work!
When you implement these proven strategies, you will build ongoing traffic,
students & income to your Udemy course(s).

6. MarketingYour Udemy Course
Goal:
To “install” promotional messages on a variety of “web properties” all over the Internet
These web properties will drive ongoing, targeted traffic to your course.
Ongoing – Perpetual
Targeted – Focused on the prime market that will buy

7. MarketingYour Udemy Course
There are all kinds of ways and all kinds of web properties you can build.
Today, we’re going to focus on the 15 of the best ways…
I’ll also point you to how to find “industry specific” web properties to drive traffic from.
But first, let’s take a look at the simple, 2-step process that you need to follow when
promoting your Udemy courses.

8. 2StepsTo Success
Marketing your Udemy course is a 2-step process.
1. PrimingThe Pump
2. Installing LeveragedTraffic

9. PrimingThe Pump
Before you even get started with driving traffic to your Udemy course, you must be sure
that you’ve taken care of some critically important things within your course itself.
I call it “priming the pump”.
Basically, you want to make it as “Buyer-Attractive” as possible, so that when people
come to your course description page, they are much more likely to enroll. (Buy)
To make your course “Buyer-Attractive”, you only need to do a few things…

10. MakingYour Udemy Course “Buyer-Attractive”
To make your course more attractive to buyers, the most important thing you can do is
increase it’s “social proof”.
Social proof is a psychology term that marketers use to describe this phenomenon:
“If other people are doing it and having success with it, then I’m going to try it, too.”

11. HowTo Increase Social Proof
Common ways to increase social proof include:
• Seeing a large number of people excited about your product
• Testimonials
• Positive reviews

12. Why Increase Social Proof?
Increasing social proof is critical!
When a Udemy student looks at your course, the two most important things they will
want to know are:
• How popular is this course? (have a lot of other people enrolled?)
• How good is this course? (have a lot of other people left positive reviews?)
In fact, in many cases, these are the only two things they will look at!
If your prospective students see zero or very few students enrolled in your course or if
they see zero positive reviews, they will be far less likely to enroll…

13. HowTo Increase Social Proof ForYour Udemy Course
To increase the social proof for your course:
• Enroll at least 200 - 500 people into your course within a week of it being published
• Get at least 5 – 20 reviews for your course (pref: 4 – 5 star reviews)

14. HowTo Increase Social Proof ForYour Udemy Course
Enroll at least 200 - 500 people into your course within a week of it being published
We achieve this by giving the course away using free access coupons.
You can give free access to your course on:
• Udemy Studio Facebook Page
• Udemy Faculty Lounge Facebook Page
• Topic-related forums / message boards
• Topic-related Facebook pages / Groups
• Topic-related LinkedIn Groups
• Reddit (with a warning)

15. What…You Want MeTo Give Away My Udemy Course?
Yes, give it away! Social Proof is that important to your future results.
Social Proof dramatically speeds up your ability to get new sales
Social Proof = leverage… Leverage is best used as you start your marketing and is worth
far more to you than any money you might make.
Think about the massive universe of people who would buy your course.

16. HowTo Increase Social Proof ForYour Udemy Course
Get at least 5 – 20 reviews for your course (pref: 4 – 5 star reviews)
You have to “hustle” to get reviews!
As soon as you publish your course and begin receiving students, send them a quick
welcome message that reads something like this:
Hi Jim, welcome to my course on “7 Leadership Lessons I Learned From Skateboarding”. I hope you enjoy it!
If you’re happy with the course, so far, be sure to leave a star rating for the course and a quick review so that
others will know that it’s a good course!
Thanks, and please let me know if I can help in any way.
Dave Espino

17. HowTo Increase Social Proof ForYour Udemy Course
You’ve got to be consistent with this and greet any new student the same way.
Just copy / paste the same message over and over, and be sure to change out the name
each time.
Also, do a periodic check on students as they progress through the course.The ones who
complete the course are your prime targets for an email like this…
Another way: Ask your fellow instructors on Udemy Studio or Udemy Faculty Lounge to
post their reviews.

18. Installing LeveragedTraffic
1. Press Release
2. YouTube – PromoVideo
3. YouTube – Advertise
4. Topic-Specific Blog Reviews
5. RecruitAffiliates
6. Buy Forum Signatures
7. BuyTweets / FB posts on Fiverr
8. Google Hangouts
9. Google Plus Page
10. Banner Ads – Advertise
11. Slideshare
12. Facebook Page (reply as)
13. Article Marketing
14. Document Sharing Sites
15. Create 10 – 20Video Promos
OK, you’ve “primed the pump” and are now ready to start driving traffic to your
Udemy course!

19. First, A Quick Discussion About Keywords
In this course, you will be creating new pieces of content.
The keywords you use in your titles, tags and description of each piece of content are
important.
You want to use keyword phrases that people might search on Google to find your course.
This will apply to most of the strategies you are going to learn here, so be sure to make a
good list of relevant keyword phrases to use in your content creation.

20. I hope you enjoyed
this free preview of
my highly-rated
Udemy course!
To get Special Discount Access,
just click on this link:
https://www.udemy.com/15-proven-ways-to-promote-your-udemy-course-info-
product/?couponCode=DiscountSS