Banks are changing to keep up with faster, more digital and open banking. They are focusing on customers, analytics, and innovation to remain competitive. Analytics allows banks to get to know individual customers better and provide personalized services, even for millions of customers, by understanding customer data behind the scenes and using that knowledge to offer financial advice and assistance to customers up front.

1. Banking on you!
October 2017
Dave Tierney
Head of Analytics Innovation AIB
1

2. Banking is Changing
2
It is becoming…
Faster Digital Open

3. 3
Banks are focusing on
Customers Analytics Innovation
Banks are Changing

4. Analytics in a Customer 1st Bank
4
Local Banking
at a
National Level

5. Fiona
We can get to know
one customer
Hi Fiona!
How was the
holiday?

6. And maybe even
lots of customers?
Phew!

7. What about
2.3 Million Customers?
???

8. Enter Analytics
8
Behind the scenes Front and Centre

9. Behind the scenes
9
Understanding
For customer and staff

10. Front and Centre
10
Financial Advice
How can we help?

11. 11
Why are we banking on you
Banking on
data analysts
Banking on
our customers