Pitch Deck for ZewindTV, goal of initial raise to build our MVP, attack TAM $1B streaming companion market.

1. The first smartphone app that helps streaming TV
users keep up when they’re lost.

2. THE PROBLEM
Streaming users who get distracted or fall asleep have no
easy way to catch up. (Leading to increased user churn)
51% of users
fall asleep while
streaming
91% of users
get distracted
while streaming
I’m frustrated that I
spent all this time
watching a show, and
now have no idea what
it’s about. UGGGH!
“
”

3. Solution
ZewindTV helps streaming users get back on track when
they get distracted or confused, with fun and engaging
content that make it easy to pick up where they left off.

4. SMARTPHONE APP
● Quick show recap, the characters, and relationships.
● Gamify the experience 🕹, with show trivia.
● User-generated provocative short-form content.
STREAMING SERVICES - INTEGRATION
● Direct integration, features surface on Smart TV
● More satisfied users = better streaming retention
ZEWINDTV APP FEATURES

5. (SAM) 70% of TAM who get
distracted/confused/fall asleep
MARKET SIZE
285 MM
(TAM) # of adult
streamers,
US / Canada / LATAM
in 2024
~213 MM
~21.2 MM
SOM - Serviceable Obtainable
Market, 10%

6. Market Opportunity: ~1.2B Bottom-Up – US+Canada
Those who fall asleep during/get confused/distracted 75%
Streaming customers in NorthAmer + LATAM / 18+ 285 MM
Service Addressable Market (SAM) 213 MM
Viable customers willing to try an app 10%
Serviceable Obtainable Market (SOM) 21.2 MM
Yearly revenue per customer / or ads $48/year
SAM in revenue ~1.02 B
Note: This does NOT include an enormous remainder of global market, nor does it include the future licensing fee component.

7. 78% of users watch on
a flat screen
of users would consider using such
an app
68% of users admit to “checking out”
while streaming a show. The other 32% are
lying. 🤣
users watch TV with their
smartphone in hand
55%
MARKET VALIDATION
USERS HAVE THIS DILEMMA, AND WOULD CONSIDER THE APP
Note: Based on survey to 20k users, 225 responses

8. The main use case…

9. Two more useful features – Gamification & Social

10. BUSINESS MODEL
REVENUE VIA D2C MOBILE APP + STREAMING SERVICE LICENSING FEES
Monetizing the streaming
user with video ads and a
monthly subscription
Monetizing the streaming
services with and MAU
licensing fee
FREE TIER (APP)
● 30 sec video ad
● User watches each
session.
PAID TIER (APP)
● $4.99/mo.
● Unlimited use
PAID TIER (APP)
MAU license fee from
streaming service

11. THE TEAM
INTRODUCING THE ZEWINDTV MGMT TEAM
Darren Levy
Co-Founder/CEO/CPO
● +6 years product in streaming
(Paramount+PlutoTV)
● +20 years startup & mid size
● Engineering +, product + mktg
● BS in Computer Science
TBD
Marketing / Operations
● Need strong content ops lead
● Entertainment / Content Ideation
TBD
Javier Olivieri
● +15 years tech experience
● +5 years startup experience
● Experience w/ AI & ML
● BS in Engineering
Legal Advisor | TBD Erica Anenberg |
Business Advisor

12. Pitch
To Pre-Seed
Investors
TIMELINE
COMPLETE PRIVATE BETA / ZEWINDTV.COM WEB SITE IN Q4
Q3 ‘23 Q4 ‘23 Q1 ‘24 Q2 ‘24
Final
Pitch Deck
High Fidelity
Screenshots
(sep)
Private Beta
Web Site (oct)
MVP #1
(Private Beta)
Complete

13. QUESTIONS / COMMENTS

14. Appendix

15. Branded
Private Beta
Web site
MVP
#1, limited
Full Product,
Generating
revenue
Real business
Investment Ask::
$50,000
Actual revenue,
Real installs,
Real traction
Angel
Investor?
VC’s
● Private Beta Website
● 400 signups
● Pitch deck & Pitch Video
● Financials
● Management Team
Investment Ask::
$500k to $1M
Q4/2023

16. ● POC
● Very limited content - 2
movies, 3 seasons of GOT
or xyz.
● Leverage movie/content
experts for short-form
video & summaries
Phase 1
Highly Manual / Niche
Content
● Aggressively build out ML
architecture, automate!
● Start scaling!
● We scale down human
curated.
● Incentivize community
UGC
Cold Start Problem
We start with limited niche content, human curated….
Phase 2
Less Manual / More UGC
& ML
Phase 3
High UGC / Heavy ML /
Some manual
● End goal, ML streaming
powerhouse
● Always some human
curated for 80/20 content.
● UGC community
monetizing and highly
incentivized