Beyond Marketing Cloud Content Builder
Content Builder Block SDK
Jakub Lysacek,
SFMC Lead, Enehano Solutions

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Great to meet you in person!
Jakub Lysáček
Marketing Automation Lead, Enehano Solutions
linkedin.com/in/jakublysacek/
www.enehano.com​

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● What is Content Builder Block SDK?
● How does it work?
● How can you setup your own CBB SDK?
● Example use cases & final thoughts
Agenda

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Why do I need a custom block?

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Block Widget

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Block Widget

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Block Widget

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1. getContent
2. setContent
3. setSuperContent
4. getData
5. setData
6. getUserData
7. setBlockEditorWidth
8. triggerAuth
Block Widget
Block SDK

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Block Widget
1. getContent
2. setContent
3. setSuperContent
4. getData
5. setData
6. getUserData
7. setBlockEditorWidth
8. triggerAuth
Block SDK

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Block Widget
1. getContent
2. setContent
3. setSuperContent
4. getData
5. setData
6. getUserData
7. setBlockEditorWidth
8. triggerAuth
Block SDK

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What else do I need?

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What else do I need?
MARKETING CLOUD
CONTENT BUILDER

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What else do I need?
MARKETING CLOUD
CONTENT BUILDER
HTML BLOCK WIDGET

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What else do I need?
MARKETING CLOUD
CONTENT BUILDER
INSTALLED PACKAGE
HTML BLOCK WIDGET

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Use cases

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Use cases

Thank you!
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linkedin.com/in/jakublysacek/

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● https://developer.salesforce.com/docs/marketing/marketing-
cloud/guide/content-sdk.html
● https://github.com/salesforce-marketingcloud/blocksdk
● https://github.com/dpkjhn/gmaps-sfmc-content-block
● https://trailhead.salesforce.com/content/learn/modules/content-builder-
block-sdk
Resources