e os                     s               id                    o s       s    v           os s                 de eo deo t...
Friday 5 April 2013
WHY INTERNET VIDEOS ?                                                                   ENTERTAINING                 Avera...
WHY INTERNET VIDEOS ?                                                                    ENTERTAINING                     ...
WHY INTERNET VIDEOS ?                                                                    ENTERTAINING                     ...
WHY INTERNET VIDEOS ?                                                                ENTERTAINING                         ...
WHAT WE HAVE TO OFFER                        ENTERTAINING                          INFORMATIVE                            ...
HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY?                                                                ATTRACT ATTENT...
HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY?                                                        START CONVERSATIONS   ...
HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY?                                                                         HAVE ...
HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY?                                                                        GENERA...
HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY?                                                                     INCREASE ...
WHAT CREATIVE CONNECT CAN DO   FOR YOU ?                                 CORPORATE VIDEOS     These videos can be introduc...
WHAT CREATIVE CONNECT CAN DO   FOR YOU ?                                     PRODUCT VIDEOS         These videos will show...
WHAT CREATIVE CONNECT CAN DO   FOR YOU ?                                        PORTFOLIO VIDEOS              This type of...
WHAT CREATIVE CONNECT CAN DO   FOR YOU ?                           WEEKLY BRAND UPDATES     A brand’s regular video update...
WHAT CREATIVE CONNECT CAN DO   FOR YOU ?                               MEET THE PROFESSIONALS                    Who’s the...
WHAT CREATIVE CONNECT CAN DO   FOR YOU ?                                    HOW TO VIDEOS                  Tips on how thi...
WHAT CREATIVE CONNECT CAN DO   FOR YOU ?                                           ADVICE VIDEOS             These videos ...
OUR CLIENTS                                       Makemytrip.com’s latest viral video                                     ...
OUR CLIENTS                                        Productions for Bharat Matrimony TV                                    ...
THANK YOU                      www.creativeconnect.coFriday 5 April 2013
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Introduction to Creative Connect

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Introduction to Creative Connect

  1. 1. e os s id o s s v os s de eo deo tion i d e o os e v i v v i s ra eo ck vid ide ide at ct e nst id v v or du ub o v dba iew -to rp ro o P ut em iral ee o D ev ow C Y V F R H VideosFriday 5 April 2013
  2. 2. Friday 5 April 2013
  3. 3. WHY INTERNET VIDEOS ? ENTERTAINING Average visitors spend 6 minutes on sites with video & 60 seconds on text-only sites INFORMATIVE BRANDED INTERNET VIDEOSFriday 5 April 2013
  4. 4. WHY INTERNET VIDEOS ? ENTERTAINING Visitors who see your product videos are 85% moreINFORMATIVE likely to buy your product BRANDED INTERNET VIDEOSFriday 5 April 2013
  5. 5. WHY INTERNET VIDEOS ? ENTERTAINING INFORMATIVE BRANDED 50% people who watch a quality video will do what the video asks them to do INTERNET VIDEOSFriday 5 April 2013
  6. 6. WHY INTERNET VIDEOS ? ENTERTAINING INFORMATIVE BRANDED 93% people visiting your website expect to see some typeVIDEOS INTERNET of video on it.Friday 5 April 2013
  7. 7. WHAT WE HAVE TO OFFER ENTERTAINING INFORMATIVE BRANDED INTERNET VIDEOSFriday 5 April 2013
  8. 8. HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY? ATTRACT ATTENTION BUILD BRAND VISIBILITY With proper optimization, video increases the chance of a front-page-Google result by 53x. (Forrester, Jan 2010)Friday 5 April 2013
  9. 9. HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY? START CONVERSATIONS ADD A PERSONAL TOUCH Approximately 50% of people who watch a “quality” video will take whatever action that video asks them to do.Friday 5 April 2013
  10. 10. HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY? HAVE IMPACT SPEND MORE TIME The average length of time spent by every visitor on text-only sites is 60 seconds and the time spent on sites with video? It’s 6 minutes. Talk about being glued.Friday 5 April 2013
  11. 11. HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY? GENERATE SALES EASY SALES PITCH Visitors who view product videos are 85% more likely to buy than visitors who do not. (Internet Retailer, April 2010)Friday 5 April 2013
  12. 12. HOW WEB VIDEO CONTENT CAN HELP YOUR COMPANY? INCREASE VISITORS CUSTOMER BASE Video results appear in about 70% of the top 100 listings, the type of content most often displayed in universal or blended search results. (Marketing Week, 2011)Friday 5 April 2013
  13. 13. WHAT CREATIVE CONNECT CAN DO FOR YOU ? CORPORATE VIDEOS These videos can be introductory videos about the brand, essentially highlighting their achievements.Friday 5 April 2013
  14. 14. WHAT CREATIVE CONNECT CAN DO FOR YOU ? PRODUCT VIDEOS These videos will showcase a range of products & services offered by a brand.Friday 5 April 2013
  15. 15. WHAT CREATIVE CONNECT CAN DO FOR YOU ? PORTFOLIO VIDEOS This type of video could give a glimpse of entire offering by a particular brand.Friday 5 April 2013
  16. 16. WHAT CREATIVE CONNECT CAN DO FOR YOU ? WEEKLY BRAND UPDATES A brand’s regular video update section, where they show off their brands achievements, celebrity talks, Customer feedback etc.Friday 5 April 2013
  17. 17. WHAT CREATIVE CONNECT CAN DO FOR YOU ? MEET THE PROFESSIONALS Who’s the Industry professional in town? Talk with established names from the industry & Find out more about their success stories. Get inspired.Friday 5 April 2013
  18. 18. WHAT CREATIVE CONNECT CAN DO FOR YOU ? HOW TO VIDEOS Tips on how things should be done. Pointers one should keep in mind while purchasing a product. The list is never-ending.Friday 5 April 2013
  19. 19. WHAT CREATIVE CONNECT CAN DO FOR YOU ? ADVICE VIDEOS These videos are about what’s hot & what’s not. Do’s and Don’ts of the industry.Friday 5 April 2013
  20. 20. OUR CLIENTS Makemytrip.com’s latest viral video promoting it’s Bus booking services. Grehelakshmi magazine’s coverpage photoshoot brought alive with a video that engages it’s reader A corporate video highlighting the benefits of their upcoming launch ‘Atlas’ A concept video explaining the meaning of Liberal Arts to it’s students A promotional video for the NGO - Naandi FoundationFriday 5 April 2013
  21. 21. OUR CLIENTS Productions for Bharat Matrimony TV to engage in consumer conversations MyMobileTV showcases Phone Reviews, launches & celeb’ interviews with over 50,000 views/month Employee Motivation video for Sayaji group employees Career guidance videos for Eduignite to help students. Film commemorating 125 years of The Daly CollegeFriday 5 April 2013
  22. 22. THANK YOU www.creativeconnect.coFriday 5 April 2013

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