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Market Metrics - April 2015
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Market Metrics - April 2015
1.
J.D. Power and
Associates does not guarantee the accuracy, adequacy, or completeness of any information contained in this publication and is not responsible for any errors or omissions or for the results obtained from use of such information. Advertising claims cannot be based on informati on published in this publication. Reproduction of any material contained in this publication, including photocopying in part or in whole, is prohibited without the express written permission of J.D. Power and Associates. Any material quoted from this publication must be attributed to J.D. Power and Associates. ©2014 J.D. Power and Associates, The McGraw-Hill Companies, Inc. All Rights Reserved. Robert Karwel 416-507-3258 ▪ robert.karwel@jdpa.com May 8, 2015 5824 18 5346 3 New Vehicles Used Vehicles Cash Lease Loan 50 54 58 62 66 70 74 Apr-14 May-14 Jun-14 Jul-14 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 Apr-15 New Used $470 $490 $510 $530 $550 $570 $590 Apr-14 May-14 Jun-14 Jul-14 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 Apr-15 New Lease New Loan VEHICLE PURCHASE TYPE Percent of Total Transactions (Past 12 Months) DAYS TO TURN MONTHLY PAYMENTS Average per Customer PERCENT NEW-VEHICLE LOAN TERM 72 Months and Greater 66% 0% 10% 20% 30% 40% 50% 60% 70% Apr-14 May-14 Jun-14 Jul-14 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 Apr-15 NEW VEHICLE PRICE VS. CUSTOMER FACING PRICE Data from JDPA PIN Incentive Spending Report (ISR) 20% 30% 40% 50% Apr-14 May-14 Jun-14 Jul-14 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 Apr-15 % Negative Equity Trade-In % PERCENT NEGATIVE EQUITY & TRADE-IN Percentage of negative equity vehicles at trade-in (new) $27,000 $29,000 $31,000 $33,000 $35,000 $37,000 Apr-14 May-14 Jun-14 Jul-14 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 Apr-15 Vehicle Price Transaction Price
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