JD Power Canadian Market Metrics for December 2015

1. J.D. Power and Associates does not guarantee the accuracy, adequacy, or completeness of any information contained in this publication and is not responsible for any
errors or omissions or for the results obtained from use of such information. Advertising claims cannot be based on informati on published in this publication. Reproduction
of any material contained in this publication, including photocopying in part or in whole, is prohibited without the express wri tten permission of J.D. Power and Associates.
Any material quoted from this publication must be attributed to J.D. Power and Associ ates.
©2014 J.D. Power and Associates, The McGraw-Hill Companies, Inc. All Rights Reserved.
Robert Karwel
416-507-3258 ▪ robert.karwel@jdpa.com
January 7, 2015
5726
17
5245
3
New Vehicles Used Vehicles
Cash Lease Loan
50
54
58
62
66
70
74
Dec-14
Jan-15
Feb-15
Mar-15
Apr-15
May-15
Jun-15
Jul-15
Aug-15
Sep-15
Oct-15
Nov-15
Dec-15
New Used
$470
$490
$510
$530
$550
$570
$590
Dec-14
Jan-15
Feb-15
Mar-15
Apr-15
May-15
Jun-15
Jul-15
Aug-15
Sep-15
Oct-15
Nov-15
Dec-15
New Lease New Loan
VEHICLE PURCHASE TYPE
Percent of Total Transactions (Past 12 Months)
DAYS TO TURN
MONTHLY PAYMENTS
Average per Customer
PERCENT NEW-VEHICLE LOAN TERM
72 Months and Greater
72%
0%
10%
20%
30%
40%
50%
60%
70%
Dec-14
Jan-15
Feb-15
Mar-15
Apr-15
May-15
Jun-15
Jul-15
Aug-15
Sep-15
Oct-15
Nov-15
Dec-15
NEW VEHICLE PRICE VS. CUSTOMER FACING PRICE
Data from JDPA PIN Incentive Spending Report (ISR)
20%
30%
40%
50%
Dec-14
Jan-15
Feb-15
Mar-15
Apr-15
May-15
Jun-15
Jul-15
Aug-15
Sep-15
Oct-15
Nov-15
Dec-15
% Negative Equity Trade-In %
PERCENT NEGATIVE EQUITY & TRADE-IN
Percentage of negative equity vehicles at trade-in (new)
$27,000
$29,000
$31,000
$33,000
$35,000
$37,000
Dec-14
Jan-15
Feb-15
Mar-15
Apr-15
May-15
Jun-15
Jul-15
Aug-15
Sep-15
Oct-15
Nov-15
Dec-15
Vehicle Price Transaction Price