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Smartest Targets
for
the World:
2016-2030
Report on outreach activities
January – October 2015
Introduction
Between January and August 2015 Copenhagen Consensus
Center and Australia Consensus Centre implemented an
outreach program consisting of seminars, personal meetings,
and youth forums to raise awareness of the Post-2015
Development Agenda and the importance of choosing the
smartest targets. Financial support was provided by the New
Ventures Fund (US), Department for International
Development (UK Government) and Australia Consensus
(Australian Government).
In 2014, the Post-2015 Consensus Project brought together
renowned experts from the UN, NGO and private sectors with
60 teams of economists producing 100+ research papers to
establish the most effective targets for the post-2015
development agenda within the UN Open Working Group’s 22
core issue areas.
Instrumental to the dissemination was the Expert Panel,
including two Nobel Laureates, who reviewed all of this
research and identified 19 targets that represent the best
social, economic and environmental value-for-money in
development over the period 2016 to 2030.
An extensive outreach program consisting of seminars,
personal meetings and youth forums, paired with successful
media coverage has been key to build on and maximize the
impact of the project around the world.
The UN’s High-Level Panel used Post-2015
Consensus research in its recommendations
• The Panel was co-chaired by President Susilo
Bambang Yudhoyono of Indonesia, President
Ellen Johnson Sirleaf of Liberia, and Prime
Minister David Cameron of the United Kingdom,
and it includes leaders from civil society, private
sector and government.
• The work of the Panel reflected new
development challenges while also drawing on
experience gained in implementing the MDGs,
both in terms of results achieved and areas for
improvement.
• In its to advice on the global development
framework beyond 2015 to the UN’s Secretary
General it cited Consensus Center research no
less than 5 times
• The report can be found on the UN's webpage
2013
The Post-2015 Consensus was introduced by
keynote address to UN Open Working Group (OWG) 2013
Post-2015 Consensus reached a wider audience
through essays and interviews 2014
Preliminary research commented on the work of
the UN with red, yellow and green markers
• The Post-2015 Consensus project asked leading economists
to make a preliminary economic assessment of the
development targets negotiated at the UN’s Open Working
Group.
• The economists marked up the UN’s document in bright red
for poor targets, yellow for fair, and green for good targets.
• The assessment was distributed at the next round of
negotiations, to many negotiators’ surprise not all targets
were marked green.
• For the 11th Open Working Group the assessment was
presented by Dr. Bjorn Lomborg at a jam-packed side event
co-hosted by the Permanent Missions to the UN of Vietnam,
Netherlands and Mexico. It was followed by a lively panel
discussion.
• For the 12th Open Working Group an updated analysis was
distributed to the negotiators (also in French language). And
an assessment of the Final Sustainable Development Targets
is included in the book “The Nobel Laureates’ Guide To The
Smartest Targets For The World”
2014
The preliminary assessment gained interest from
global media, and was released as a book 2014
60 teams of economists researched the best
targets and participated in the review process
• Brookings Institution
• Brown University
• Center for Global Development
• CESIfo
• Claremont McKenna College
• Colorado State University
• Cornell University
• Duke University
• European University Institute
• Fung Global Institute
• Harvard Kennedy School
• Harvard School of Public Health
• Harvard University
• Hong Kong University of
Science and Technology
• IFPRI
• Imperial College London
• Iowa State University
• Lahore University of
Management Sciences
• London School of
Hygiene and Tropical Medicine
• McGill University
• Monash University
• Public Health Foundation of India
• Resources for the Future
• Sao Paulo School of Economics
• Scotland’s Rural College
• Simon Fraser University
• Stanford University
• Stanford University
• Texas A&M University
• Toulouse School of Economics
• Universidad Carlos III de Madrid
• University of Adelaide
• University of Bergen
• University of Colorado
• University of London
• University of Maryland
• University of Minnesota
• University of North Carolina
• University of Oxford
• University of Pennsylvania
• University of Toronto
• University of Waikato
• University of Washington
• University of Waterloo
• University of Wisconsin
• Vanderbilt University
• Vienna University of Technology
• VU University Amsterdam
• Wesleyan University
• World Bank
• Yale University
2014
1,500 pages of research were published
Viewpoints from sector experts from
civil society and international organizations
• ACDI/VOCA
• Alliance for Affordable Internet
• American Chemistry Council
• Australia National University
• Clean Air Asia
• Clinton Health Access Initiative
• Cure Violence
• DESA
• Development Bank of South Africa
• Education International
• Epic Foundation
• FAO
• Forum CC
• GAIN
• German Development Institute
• GlaxoSmithKline
• Global Financial Integrity
• Institute of International and
Development Studies in Geneva
• Gutmacher Institute
• IIED
• Innovation: Africa
• International Centre for Trade and
Sustainable Development
• International Chemical Regulation
• International Journal of Security and
Development
• Nordic Consulting Group Sweden
• Overseas Development Institute
• Policy Forum
• San Diego State University
• Save the Children
• Seton Hall University
• Social Science Research Council
• The Hunger Project Uganda
• The South Centre
• UN Women National Committee
Canada
• UNAIDS
• UNCTAD
• UNDP
• UNDP’s Bureau for Development
Policy
• UNFPA
• UNICEF
• University of Navarra
• UNODC
• Urban Institute
• Women's International League for
Peace and Freedom
2014
300 pages viewpoints from e.g. UNDP and FAO
One page summary of
development bang-for-the-buck
How much social, economic and environmental effect will additional
resources spent on different development targets do? Based on available
evidence of outcomes so far (in a far from perfect world).
Cut tuberculosis deaths 95%
$2011
Trade
Reduce world trade restrictions (full Doha)
Gender
Universal access to contraception
Ensure women’s rights to own and inherit
Increase women’s political representation
Increase women’s economic opportunities
Enhance female education
Vaccinate against cervical cancer
Reduce child marriages
Illicit financial flows
Make beneficial ownership info public
Exchange tax information automatically
Country-reporting for multinationals
Health
High blood pressure medication
Cut salt intake 30%
Increase tobacco prices 125%
More health spending for 1bn poorest
Doubling HIV medication for sickest
Reduce infant mortality
More health spending for 2.5bn poorest
Education
Triple preschool in Sub-Saharan Africa
100% primary education in SSA
Improve exams and teacher accountability
Increase secondary school completion
$5
Likely To Be Low
$7
$120
$3
Likely To Be High
Likely To Be High
$49
Likely To Be High
Likely To Be High
Population & Demography
Allow more migration
Discourage early retirement
Promote urbanization
Increase birth rates in rich countries
Give public pension for young old ages
Food Security and Nutrition
Reduce child malnutrition
Research to increase yields
Cut food loss with roads and electricity
Likely To Be High
Likely To Be High
<$1
Low
$45+
$45
$34
$14
$43
$36
$22
$13
$10
$9
$3
$33
$7
$4
$4
Social, economic and environmental benefit per $ spent
$1299+Freer Regional Asia Pacific trade
Halve malaria infections
More male circumcision against HIV
$39
$28
Stroke / Heart attack pill $7
More vocational training
More training of older workers
Uncertain
Uncertain
$47
Expanded immunization $60
Aspirin heart attack therapy $63
Biodiversity
Halve coral reefs loss
Halve forest loss
Halve wetland loss
Reforest to store CO2
Increase protected areas
Infrastructure
Mobile broadband developing countries
Universal fixed broadband
Conflicts & Violence
Reduce assaults
Improve policing
Eliminate violence against women and girls
Eliminate violence in child discipline
More peacekeeping troops
Energy
Phase out fossil fuel subsidies
Modern cooking fuels to 780m people
Modern cooking fuels to everyone
Electricity to everyone
Double energy efficiency
Double renewable energy
Science & technology
Increase skilled worker migration
More R&D spending in developing countries
Climate Change
More energy research
2°C target
Air Pollution
Better cook stoves to cut indoor air pollution
Cut outdoor air pollution
Water & Sanitation
End extreme poverty by money transfers
Social protection system coverage
Data for Development
Data collection for all 169 targets
Better disaster resilience for poor
Provide employment for all
Increase life satisfaction
$24
$10
$10
$7
$0.85
$17
$5
Likely To Be High
Likely To Be High
$17
$11
$5
$15+
$15
$9
$5
$3
$0.8
$3
$15
$11
$10
$0.3
$5
<$1
<$1
<$1
<$1
<$1
<$1
Provide legal identity for all >$1
Governance & Institutions
Better institutions
Reduce corruption and bribery
Uncertain
Uncertain
Eliminate open defecation
Better access to water for 2.3bn people
Provide basic sanitation for 3bn people
$4
$3
$6
Poverty
Climate change adaptation $2
Social, economic and environmental benefit per $ spent
Post2015Consensus.com/Economist
Nobel Laureate Expert Panel
Reviewed all assessment, perspective and viewpoint papers ending up
recommending 19 targets with strong evidence for benefits to people,
planet and prosperity worth more than 15 times the amount spent
australiaconsensus.com/expert-panel-outcome-downloads
copenhagenconsensus.com/post-2015-consensus/expert-panel-downloads
The Expert Panel of eminent economists
“If we want to focus scarce resources efficiently, we need to prioritize.
The evidence at hand, although limited, indicates pretty clearly that
some of the proposed targets are much more promising than others.”
Nancy Stokey, Economics Professor, University of Chicago.
“Our list of targets will not solve all the world’s problems, but neither can any
list under realistic budgets. Our list can help the UN make its choices like a
savvy shopper with limited funds. Choosing great targets will vastly increase
the benefits to people around the world, as well as generations to come.”
Tom Schelling, Professor Emeritus, University of Maryland.
Nobel Laureate
“What made the MDGs so successful was their ability to galvanize inter-
national effort around a handful of smart, focused targets. It seems wise for us
to continue this focus over the next 15 years, rather than spreading ourselves
too thinly and slowing the remarkable progress we’ve already achieved.”
Finn Kydland, Economics Professor, University of California.
Nobel Laureate
2015
The Outreach Program
Advocating for smarter development targets for the world
The Outreach Program
The main focus for the Post-2015 outreach was developing
countries, largely because of the future impact of the targets
on their opportunities for development over the next 15
years.
Seminars with country-specific focus were held in Bangladesh,
Brazil, Colombia, India, Indonesia, Kenya, Mexico, Nigeria and
South Africa.
There was also additional strategic outreach in some major
donor countries; the UK, the US, Australia, Canada, Denmark
and Germany. There were four main strands to the outreach:
• Mass media
- co-operation with major newspapers in more than 20
countries to publish a series of op-ed articles on the
research findings. Including interviews, press releases and
op-eds in an additional 60 countries the program produced
more than 1,100 published articles.
• Seminars
- specialist talks and roundtables with academics, politicians,
think tanks and civil society on the Post-2015 research and
the expert panel’s recommendation, in addition new
country-specific research papers were presented at
journalist seminars in nine developing countries.
• Personal meetings
- Dr Bjorn Lomborg visited 15 countries, holding one-on-one
meetings with Ministers, politicians, policy makers and
development professionals.
• Youth forums
- over 60 groups of students and young people in more than
20 developing countries used our materials to organize
debates on the Post-2015 Agenda, and come up with their
own list of prioritized targets. This was done in a similar way
to the Expert Panel.
Mass media
The Expert Panel’s recommendation first
released in Times of India and China Daily
The Economist covered the research and
adopted the project’s conclusions in its editorial
- Addis Fortune, Ethiopia
- Bangkok Post, Thailand
- Daily Graphic, Ghana
- Daily Trust, Nigeria
- Daily News, Egypt
- El Comercio, Peru
- El Listín, Dominican Republic
- El País, Uruguay
- El Periódico, Guatemala
- El Universo, Ecuador
- El Universal, Venezuela
- INFOBAE, Argentina
- La Tercera, Chile
- La Nación, Paraguay
- La Prensa, Panama
- La Prensa, Honduras
- La Prensa, Nicaragua
- La Prensa Gráfica, El Salvador
- Los Tiempos, Bolivia
- Mail & Guardian, South Africa
- Milenio, Mexico
- Sun Daily, Malaysia
- The East African, Kenya,
Tanzania, Uganda and Rwanda
- The Inquirer, Philippines
- The Times of India
- Zimbabwe Independent
Series of 22 articles presenting smart targets
by topic, published in more than 25 countries
Around the globe
In total the Post-2015 Consensus project has produced
more than 1,100 published articles around the world.
An archive can be found on
www.post2015consensus.com/media-around-globe
Web and Social media
• www.post2015consensus.com updated several times
weekly, contains archives of research and media articles
• Commentary on smarter targets within 20 development
areas posted by Dr. Bjorn Lomborg as Influencer 48,000
followers on LinkedIn
• 100s of tweets advocating smarter UN development
targets by Dr. Bjorn Lomborg to 16,000 followers
• Evidence-based advice sent by email to over 600 policy
advisors, UN ambassadors, politicians, journalists, and
other key stakeholders
• Youth Forum priorities shared on Pinterest
• Google AdGrant used to direct web-traffic to short
explanations of the topical outcomes
• Twitter campaign directed at development professionals
and policy makers
Advocacy groups for the smart targets have, not
surprisingly, been keen to help spread the results
Global Youth Forum
• Through local partners in 21 countries across the Global
South, young people were asked to read and discuss the
Post-2015 Consensus assessments of development
targets for 2030. Just like the Expert Panel they were
asked to rate all targets from poor to phenomenal.
• Top targets chosen by the Youth Forums:
- Reduce child malnutrition (1566 votes)
- Eliminate violence against women and girls (1338 votes)
- Cut TB deaths by 95% (1140 votes)
- Halve malaria infections (1132 votes)
- Research to increase yields (1080 votes)
- Reduce corruption and bribery (1059 votes)
- More health spending for the 1 billion poorest (964 votes)
- Reduce Infant mortality (929 votes)
FORUMS COUNTRIES PARTICIPANTS
Africa 26 10 1,436
Asia 18 5 463
Latin
America
16 6 547
TOTAL 60 21 2,446
Case study: Ghana
• Columbia
- Escuela Colombiana de Carreras Industriales in Bogota
• Costa Rica
- Instituto Tecnológico de Costa Rica (TEC)
• Ecuador
- Universidad San Francisco de Quito
• Ghana
- Youth Bridge Foundation
• Guinea
- National Advocacy Framework for Post-2015
• Honduras
- Escuela Agrícola Panamericana Zamorano
• India
- Amity Institute of Social Sciences, Dehli
- SRF Foundation, Mewat, Haryana
- Urban poor and Transgender groups in Chennai
- Bangalore’s vocational training center
- GMR Varalakshmi Foundation, Hyderabad
- Rural forums and tribal villages in Udaipur
- Women from tribal villages in Udaipur
- Urban colleges in Dehli
- Madras Christian College
- Loyola College, Chennai
- School of Planning and Architecture, Dehli
- Jubilee Memorial Bible College
• Kenya
- College of Biological and Physical Sciences
- University of Nairobi
- Kenyatta University
- Pan African Movement Kenya Chapter
- Kenya Model United Nations student group
• Mexico
- El Colegio de la Frontera Norte in Queretaro
- Universidad Autónoma de la Ciudad de México
- La Comision Nacional de Derechos Humano
- El Colegio de la Frontera Norte in Tijuana
• Nepal
- National College, Kathmandu
• Nigeria
- University of Ibadan in Ibadan
- Federal University of Technology in Akure
- University of Portharcourt in Rivers State
• Pakistan
- Arid Agriculture University and Quaid-e-Azam University
• Papua New Guinea
- Youth Against Corruption Association
• Philippines
- Chiro Youth Movement Philippines in South Manilla
• Peru
- Universidad Nacional Intercultural de la Amazonia in Pucallpa
• Rwanda
- Mount Kenya University in Kigali
• South Africa
- University of Cape Town
• Tanzania
- Kampala University in Dar es Salaam
- University of Dodoma
• Tunisia
- International Scout Centre Borj Cedria
• Uganda
- Christ the King Community Centre in Kampala
- Masaka University in Kampala
• Zambia
- Youth Bridge Foundation in Lusaka
Seminars and personal meetings
Meetings and seminars in New York
• UN Secretary-General
- Special Adviser on Post-2015 Development Planning and
her office, Special Envoy for Financing the Health MDGs
and for Malaria
• International organizations
- IFAD, IOM, ITUS, OHCHR, RCNYO, UNDP, UNICEF, UNESCO,
UNFPA, UN-DESA, WFP
• Representatives and ambassadors for the permanent
missions to the UN of
- Australia, Benin, Botswana, Bulgaria, Canada, Colombia,
Costa Rica, Denmark, Dominican Republic, Ethiopia,
Germany, Guyana, Iceland, Ireland, Japan, Kyrgyzstan,
France, Ghana, Holy See, Hungary, Italy, Malawi, Mexico,
Micronesia, Montenegro, Myanmar, Netherlands, Nepal,
Norway, Palau, Papua New Guinea, Philippines, Russia,
Saudi Arabia, Singapore, South Korea, Sri Lanka, Sweden,
Switzerland, Tanzania, Tonga, United Kingdom, United
States and Vietnam
Official recognition from key stakeholders
• We welcome this contribution from the Copenhagen Consensus and remain confident that it, along with
all ideas and similar initiatives from civil society stakeholders, will enrich the deliberations."
 Amina Mohammed, Special Advisor on Post-2015 Development Planning to the Secretary General of the United Nations
• Effective investments for today’s children are fundamental for a better and more equitable world in
future. The Consensus Centre brings a simple but compelling logic to this endeavor: if we want to make
sure that this world is realized for our children, let’s focus on the investments that will generate the most
good.”
 Richard Morgan, Senior Advisor on the Post-2015 Development Agenda, UNICEF
• It is vital that the billions of dollars that governments provide for international development are used to
greatest effect to improve living standards in developing countries. I welcome the initiative of the
Consensus Center in undertaking a project to identify the most effective development goals for 2015 and
beyond. This important research is aimed at providing policy makers with additional tools to improve the
management of foreign aid globally."
 Hon. Julie Bishop MP, Minister for Foreign Affairs, Australian Government
Seminars to bring together local and international
academics, policy makers and journalists
Australia
• Roundtable and meetings for development professionals
at DFAT in Canberra
• Meetings with Ministers
• Meetings with politicians and policy advisors
• TV, radio and newspaper interviews
• Op-eds published in major newspapers
• Public lecture for students at University of Western
Australia
• Participation in the Foreign Minister's board for
Innovation Xchange for smarter development aid
Bangladesh
• Seminar for journalists, international economists, and
local sector experts at BRAC in Dhaka
- Country specific papers on TB, ICT and nutrition
• Meetings with politicians and policy advisors
• Meetings with development professionals
• Meetings with multilaterals and donors e.g. EU, USAid,
DFAT, Asian Development Bank.
• TV, radio and newspaper interviews
• Op-eds published in major newspapers
• 17 journalists participated in the seminar, 6 scholarships
awarded for travelling to NYC to cover the UN summit
Brazil
• Seminar for journalists, international economists, and
local sector experts in Sao Paolo
- Country specific papers on Education, Air Pollution and
Energy
• Public lecture at FGV School of Economics
• 13 journalists attended the seminar
Canada
• Meeting with Foreign Ministers Paradis
• Seminars with policy advisers and development
professionals at DFATD in Ottawa
• TV and newspaper interviews
• Op-eds published in major newspapers
Colombia
• Seminar for journalists, international economists, and
local sector experts
- Country specific papers on Biodiversity, ICT and Air
Pollution
• Meeting with Colombian President, Juan Manuel Santos,
who welcomed the expert panel findings with 19 bang-
for-the-buck post-2015 targets.
• Meetings with Ministers and policy advisors
• TV, radio and newspaper interviews and op-eds
published in major newspapers
• Public lecture at ECCI Bogota University
• USAID meeting at US embassy
• 27 journalists participated in the seminar, 4 travel
scholarships to cover the UN Summit were awarded
Personal meetings Russia’s UN ambassador
Denmark
• Meeting with Development Minister Jensen
• Seminars with policy advisers and development
professionals in Copenhagen
• TV and newspaper interviews
• Op-eds published in major newspapers
Germany
• Presentation on the Post-2015 Smartest Targets for the
World at the German Development Bank to an audience
of 50+ politicians, policy advisers, NGO experts and bank
officials hosted by Dr. Zeuner, Chief Economist
• The German Bundestag's Committee on Economic
Cooperation and Development invited Dr. Bjorn Lomborg
to present “Perspectives for the Implementation of the
Global Goals”
• Seminars and roundtable discussions with policy makers
at the German Federal Ministry for Economic
Cooperation and Development (BMZ) and with members
of the German Development Institute (GIZ).
India
• Seminar for journalists, international economists, and
local sector experts in Delhi co-hosted by Partners in
Change
- Country specific papers on Food Security, Tuberculosis,
Non-communicable diseases
• Meetings with think tanks and thought leaders like
Arvind Panagariya, Bibek Debroy, Rathin Roy, Gurcharan
Das and Indrani Bagchi
• Round table discussions at NIPFP and NITI Aayog
• Meetings with policy advisors and Ministers including the
Hon. MOS for Finance, Maneka Sanjay Gandhi
• Meeting with development professionals at UNES, DfID
• Interviews with major newspapers
• 8 journalists participated in the seminar and 1 travel
scholarship to cover the UN Summit in NYC was awarded
Indonesia
• Seminar for journalists, international economists, and
local sector experts at Ford Foundation co-hosted by KBR
- Country specific papers on Energy, Population, and Non-
Communicable Diseases
- Wahyuningsih Darajati, Director at the Indonesian
Ministry of National Development Planning opened
• Meetings with multilaterals (e.g. Islamic Development
Bank), donors (e.g. DFAT) and policy advisers (e.g.
Directorate of Economic Dev and Environ Affairs).
• Public Lecture for students and researchers at LPEM-FEUI
Institute for Economic and Social research
• Seminars at USAID, UNDP and World Bank
• Interviews with major newspapers
• 18 journalists attended the seminar and we awarded 3
travel scholarships to cover the UN summit in NYC
Kenya
• Seminar for journalists, international economists, and
local sector experts:
- Country specific papers on Tuberculosis, Nutrition,
and Non-Communicable Diseases
• Meetings with civil society groups and seminar at Society
of International Development for Save the Children,
Develop Local , IPPF, Dandelion and GCAP
• Meetings with student organizers of Post-2015 Consensus
Youth Forum
• 27 journalists attended the seminar on the Post-2015
Development agenda and 4 travel scholarships awarded
to cover the UN Summit in NYC.
Mexico
• Seminar for journalists, international economists, and
local sector experts
- Country specific papers on Energy, Population, and Non-
Communicable Diseases
• Interviews with major newspapers
• Speech at Universidad del Valle de Mexico
• 27 journalists participated in the Mexico City seminar on
smarter development targets, 5 travel scholarships were
awarded for coverage of the UN Summit in NYC.
Nigeria
• Seminar for journalists, international economists, and
local sector experts in Abuja
- Country specific papers on Energy, Education, and
Tuberculosis
• Interviews with TV and major newspapers
• Public seminar at Nigerian Turkish Nile University
• 29 articles on the Post-2015 development agenda, 3
travel scholarships awarded for coverage of the NYC
summit
South Africa
• Seminar for journalists, international economists, and
local sector experts in Johannesburg
- Country specific papers on HIV / AIDS, Population and
Demography and Tuberculosis
- Til Bärninghausen presented his research in person, the
other international economists on video
• Interviews with major newspapers
• Conversation with the Ministry of International
Cooperation South Africa
• 17 articles on the Post-2015 Development Agenda
produced, 1 travel scholarship awarded to cover the UN
summit in NYC
United Kingdom
• Meetings with politicians and policy advisors
• Meetings with development professionals
• Lectures at Skoll World Forum on Social Entrepreneurship
and Nexus Europe Youth Summit
• Radio and newspaper interviews
• Op-eds published in major newspapers
• Meetings with NGOs and foundations
United States
• Meetings with law makers and policy advisors
• Roundtable discussions with development professionals
e.g. at Brookings Institute, Centre For Global
Development, Bill & Melinda Gates Foundation, World
Resource Institute, Millennium Challenge Corporation
• Seminars at the Inter-American Development Bank and
USAID
• TV and newspaper interviews
• Op-eds published in major newspapers
• Meetings with campaign organizations e.g. ONE and the
Global Poverty Project
Summits
Harvard Ministerial Forum
• 2 hour seminar at Harvard University on Post-2015 Global
Priorities for 12 serving Finance Ministers and Secretaries
- Burkina Faso: Jean Gustave Sanon
- Burkina Faso: Léné Sebgo
- Cape Verde: Cristina Duarte
- Côte d’Ivoire: Niale Kaba
- Haiti: Wilson Laleau
- Honduras: Wilfredo Cerrato
- Lesotho: Mamphono Khaketla
- Liberia: Mounir Siaplay
- Swaziland: Martin Dlamini
- The Gambia: Abdou Kolley
- Uganda: Maria Kiwanuka
- Uganda: Ezra Suruma
• Meetings with academics at Harvard, MIT and J-PAL
• Public lecture for students at Harvard Kennedy School,
and meeting with Effective Altruism students
UN Summit
Dr. Bjorn Lomborg met with journalists from Africa, Latin
America and South Asia in New York. The journalists were
some of the winners of Post-2015 Journalist Scholarships
which enabled journalists from Bangladesh, Colombia, India,
Indonesia, Kenya, Mexico, Nigeria and South Africa to report
directly on the UN negotiations on the Global Goals.
“This laundry list of aspirations
tries to please everyone, and yet
will end up doing much less for the
most vulnerable people,”
"Every dollar would go so much
further," he said. "I'm afraid we
are wasting a generational
opportunity here."
“Once world leaders return
home from their big meeting in
New York, they will have to
make practical choices about
which of their many development objectives to
focus on. I would suggest that they pick the
relatively small fraction of them that will produce
demonstrably greater benefits in the world.,”
Costs in the S.D.G. plan rarely
seem to be linked to benefits. “Of
course, economics alone should
not determine the world’s top
development aims over the next
decade and a half’’, he said.
“But ignoring costs doesn’t make difficult choices
disappear; it makes them less clear.”
Addis Summit
• In Addis, governments agreed to pledge $100 billion
toward malaria prevention and treatment.
• Their report cites the work of the Copenhagen
Consensus, stating that cost-benefit assessment
conducted on the goals and targets of the post-2015
development agenda found robust evidence that the
economic benefits of reversing the spread of malaria and
reducing annual malaria deaths by 95% would be 15
times higher than the costs, an ROI that it classified as
“phenomenal”.
Arusha #FutureFortified Global Summit
• Representatives from African governments, academia,
civil society and the private sector met in Arusha,
Tanzania for the #FutureFortified Global Summit, where
the aim was to secure financing for better nutrition.
• Fortification is an inexpensive way to introduce
micronutrients in staples like rice, salt, milk, cereals and
cooking oil.
• Dr. Bjorn Lomborg advocated for better nutrition as one
of the 19 smart development targets identified at the
Post-2015 Consensus.

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Post-2015 Consensus Output

  • 1. Smartest Targets for the World: 2016-2030 Report on outreach activities January – October 2015
  • 2. Introduction Between January and August 2015 Copenhagen Consensus Center and Australia Consensus Centre implemented an outreach program consisting of seminars, personal meetings, and youth forums to raise awareness of the Post-2015 Development Agenda and the importance of choosing the smartest targets. Financial support was provided by the New Ventures Fund (US), Department for International Development (UK Government) and Australia Consensus (Australian Government). In 2014, the Post-2015 Consensus Project brought together renowned experts from the UN, NGO and private sectors with 60 teams of economists producing 100+ research papers to establish the most effective targets for the post-2015 development agenda within the UN Open Working Group’s 22 core issue areas. Instrumental to the dissemination was the Expert Panel, including two Nobel Laureates, who reviewed all of this research and identified 19 targets that represent the best social, economic and environmental value-for-money in development over the period 2016 to 2030. An extensive outreach program consisting of seminars, personal meetings and youth forums, paired with successful media coverage has been key to build on and maximize the impact of the project around the world.
  • 3. The UN’s High-Level Panel used Post-2015 Consensus research in its recommendations • The Panel was co-chaired by President Susilo Bambang Yudhoyono of Indonesia, President Ellen Johnson Sirleaf of Liberia, and Prime Minister David Cameron of the United Kingdom, and it includes leaders from civil society, private sector and government. • The work of the Panel reflected new development challenges while also drawing on experience gained in implementing the MDGs, both in terms of results achieved and areas for improvement. • In its to advice on the global development framework beyond 2015 to the UN’s Secretary General it cited Consensus Center research no less than 5 times • The report can be found on the UN's webpage 2013
  • 4. The Post-2015 Consensus was introduced by keynote address to UN Open Working Group (OWG) 2013
  • 5. Post-2015 Consensus reached a wider audience through essays and interviews 2014
  • 6. Preliminary research commented on the work of the UN with red, yellow and green markers • The Post-2015 Consensus project asked leading economists to make a preliminary economic assessment of the development targets negotiated at the UN’s Open Working Group. • The economists marked up the UN’s document in bright red for poor targets, yellow for fair, and green for good targets. • The assessment was distributed at the next round of negotiations, to many negotiators’ surprise not all targets were marked green. • For the 11th Open Working Group the assessment was presented by Dr. Bjorn Lomborg at a jam-packed side event co-hosted by the Permanent Missions to the UN of Vietnam, Netherlands and Mexico. It was followed by a lively panel discussion. • For the 12th Open Working Group an updated analysis was distributed to the negotiators (also in French language). And an assessment of the Final Sustainable Development Targets is included in the book “The Nobel Laureates’ Guide To The Smartest Targets For The World” 2014
  • 7.
  • 8. The preliminary assessment gained interest from global media, and was released as a book 2014
  • 9. 60 teams of economists researched the best targets and participated in the review process • Brookings Institution • Brown University • Center for Global Development • CESIfo • Claremont McKenna College • Colorado State University • Cornell University • Duke University • European University Institute • Fung Global Institute • Harvard Kennedy School • Harvard School of Public Health • Harvard University • Hong Kong University of Science and Technology • IFPRI • Imperial College London • Iowa State University • Lahore University of Management Sciences • London School of Hygiene and Tropical Medicine • McGill University • Monash University • Public Health Foundation of India • Resources for the Future • Sao Paulo School of Economics • Scotland’s Rural College • Simon Fraser University • Stanford University • Stanford University • Texas A&M University • Toulouse School of Economics • Universidad Carlos III de Madrid • University of Adelaide • University of Bergen • University of Colorado • University of London • University of Maryland • University of Minnesota • University of North Carolina • University of Oxford • University of Pennsylvania • University of Toronto • University of Waikato • University of Washington • University of Waterloo • University of Wisconsin • Vanderbilt University • Vienna University of Technology • VU University Amsterdam • Wesleyan University • World Bank • Yale University 2014
  • 10. 1,500 pages of research were published
  • 11. Viewpoints from sector experts from civil society and international organizations • ACDI/VOCA • Alliance for Affordable Internet • American Chemistry Council • Australia National University • Clean Air Asia • Clinton Health Access Initiative • Cure Violence • DESA • Development Bank of South Africa • Education International • Epic Foundation • FAO • Forum CC • GAIN • German Development Institute • GlaxoSmithKline • Global Financial Integrity • Institute of International and Development Studies in Geneva • Gutmacher Institute • IIED • Innovation: Africa • International Centre for Trade and Sustainable Development • International Chemical Regulation • International Journal of Security and Development • Nordic Consulting Group Sweden • Overseas Development Institute • Policy Forum • San Diego State University • Save the Children • Seton Hall University • Social Science Research Council • The Hunger Project Uganda • The South Centre • UN Women National Committee Canada • UNAIDS • UNCTAD • UNDP • UNDP’s Bureau for Development Policy • UNFPA • UNICEF • University of Navarra • UNODC • Urban Institute • Women's International League for Peace and Freedom 2014
  • 12. 300 pages viewpoints from e.g. UNDP and FAO
  • 13. One page summary of development bang-for-the-buck How much social, economic and environmental effect will additional resources spent on different development targets do? Based on available evidence of outcomes so far (in a far from perfect world).
  • 14. Cut tuberculosis deaths 95% $2011 Trade Reduce world trade restrictions (full Doha) Gender Universal access to contraception Ensure women’s rights to own and inherit Increase women’s political representation Increase women’s economic opportunities Enhance female education Vaccinate against cervical cancer Reduce child marriages Illicit financial flows Make beneficial ownership info public Exchange tax information automatically Country-reporting for multinationals Health High blood pressure medication Cut salt intake 30% Increase tobacco prices 125% More health spending for 1bn poorest Doubling HIV medication for sickest Reduce infant mortality More health spending for 2.5bn poorest Education Triple preschool in Sub-Saharan Africa 100% primary education in SSA Improve exams and teacher accountability Increase secondary school completion $5 Likely To Be Low $7 $120 $3 Likely To Be High Likely To Be High $49 Likely To Be High Likely To Be High Population & Demography Allow more migration Discourage early retirement Promote urbanization Increase birth rates in rich countries Give public pension for young old ages Food Security and Nutrition Reduce child malnutrition Research to increase yields Cut food loss with roads and electricity Likely To Be High Likely To Be High <$1 Low $45+ $45 $34 $14 $43 $36 $22 $13 $10 $9 $3 $33 $7 $4 $4 Social, economic and environmental benefit per $ spent $1299+Freer Regional Asia Pacific trade Halve malaria infections More male circumcision against HIV $39 $28 Stroke / Heart attack pill $7 More vocational training More training of older workers Uncertain Uncertain $47 Expanded immunization $60 Aspirin heart attack therapy $63 Biodiversity Halve coral reefs loss Halve forest loss Halve wetland loss Reforest to store CO2 Increase protected areas Infrastructure Mobile broadband developing countries Universal fixed broadband Conflicts & Violence Reduce assaults Improve policing Eliminate violence against women and girls Eliminate violence in child discipline More peacekeeping troops Energy Phase out fossil fuel subsidies Modern cooking fuels to 780m people Modern cooking fuels to everyone Electricity to everyone Double energy efficiency Double renewable energy Science & technology Increase skilled worker migration More R&D spending in developing countries Climate Change More energy research 2°C target Air Pollution Better cook stoves to cut indoor air pollution Cut outdoor air pollution Water & Sanitation End extreme poverty by money transfers Social protection system coverage Data for Development Data collection for all 169 targets Better disaster resilience for poor Provide employment for all Increase life satisfaction $24 $10 $10 $7 $0.85 $17 $5 Likely To Be High Likely To Be High $17 $11 $5 $15+ $15 $9 $5 $3 $0.8 $3 $15 $11 $10 $0.3 $5 <$1 <$1 <$1 <$1 <$1 <$1 Provide legal identity for all >$1 Governance & Institutions Better institutions Reduce corruption and bribery Uncertain Uncertain Eliminate open defecation Better access to water for 2.3bn people Provide basic sanitation for 3bn people $4 $3 $6 Poverty Climate change adaptation $2 Social, economic and environmental benefit per $ spent Post2015Consensus.com/Economist
  • 15. Nobel Laureate Expert Panel Reviewed all assessment, perspective and viewpoint papers ending up recommending 19 targets with strong evidence for benefits to people, planet and prosperity worth more than 15 times the amount spent
  • 17. The Expert Panel of eminent economists “If we want to focus scarce resources efficiently, we need to prioritize. The evidence at hand, although limited, indicates pretty clearly that some of the proposed targets are much more promising than others.” Nancy Stokey, Economics Professor, University of Chicago. “Our list of targets will not solve all the world’s problems, but neither can any list under realistic budgets. Our list can help the UN make its choices like a savvy shopper with limited funds. Choosing great targets will vastly increase the benefits to people around the world, as well as generations to come.” Tom Schelling, Professor Emeritus, University of Maryland. Nobel Laureate “What made the MDGs so successful was their ability to galvanize inter- national effort around a handful of smart, focused targets. It seems wise for us to continue this focus over the next 15 years, rather than spreading ourselves too thinly and slowing the remarkable progress we’ve already achieved.” Finn Kydland, Economics Professor, University of California. Nobel Laureate 2015
  • 18. The Outreach Program Advocating for smarter development targets for the world
  • 19. The Outreach Program The main focus for the Post-2015 outreach was developing countries, largely because of the future impact of the targets on their opportunities for development over the next 15 years. Seminars with country-specific focus were held in Bangladesh, Brazil, Colombia, India, Indonesia, Kenya, Mexico, Nigeria and South Africa. There was also additional strategic outreach in some major donor countries; the UK, the US, Australia, Canada, Denmark and Germany. There were four main strands to the outreach: • Mass media - co-operation with major newspapers in more than 20 countries to publish a series of op-ed articles on the research findings. Including interviews, press releases and op-eds in an additional 60 countries the program produced more than 1,100 published articles. • Seminars - specialist talks and roundtables with academics, politicians, think tanks and civil society on the Post-2015 research and the expert panel’s recommendation, in addition new country-specific research papers were presented at journalist seminars in nine developing countries. • Personal meetings - Dr Bjorn Lomborg visited 15 countries, holding one-on-one meetings with Ministers, politicians, policy makers and development professionals. • Youth forums - over 60 groups of students and young people in more than 20 developing countries used our materials to organize debates on the Post-2015 Agenda, and come up with their own list of prioritized targets. This was done in a similar way to the Expert Panel.
  • 21. The Expert Panel’s recommendation first released in Times of India and China Daily
  • 22. The Economist covered the research and adopted the project’s conclusions in its editorial
  • 23. - Addis Fortune, Ethiopia - Bangkok Post, Thailand - Daily Graphic, Ghana - Daily Trust, Nigeria - Daily News, Egypt - El Comercio, Peru - El Listín, Dominican Republic - El País, Uruguay - El Periódico, Guatemala - El Universo, Ecuador - El Universal, Venezuela - INFOBAE, Argentina - La Tercera, Chile - La Nación, Paraguay - La Prensa, Panama - La Prensa, Honduras - La Prensa, Nicaragua - La Prensa Gráfica, El Salvador - Los Tiempos, Bolivia - Mail & Guardian, South Africa - Milenio, Mexico - Sun Daily, Malaysia - The East African, Kenya, Tanzania, Uganda and Rwanda - The Inquirer, Philippines - The Times of India - Zimbabwe Independent Series of 22 articles presenting smart targets by topic, published in more than 25 countries
  • 24. Around the globe In total the Post-2015 Consensus project has produced more than 1,100 published articles around the world. An archive can be found on www.post2015consensus.com/media-around-globe
  • 25. Web and Social media • www.post2015consensus.com updated several times weekly, contains archives of research and media articles • Commentary on smarter targets within 20 development areas posted by Dr. Bjorn Lomborg as Influencer 48,000 followers on LinkedIn • 100s of tweets advocating smarter UN development targets by Dr. Bjorn Lomborg to 16,000 followers • Evidence-based advice sent by email to over 600 policy advisors, UN ambassadors, politicians, journalists, and other key stakeholders • Youth Forum priorities shared on Pinterest • Google AdGrant used to direct web-traffic to short explanations of the topical outcomes • Twitter campaign directed at development professionals and policy makers
  • 26. Advocacy groups for the smart targets have, not surprisingly, been keen to help spread the results
  • 28. • Through local partners in 21 countries across the Global South, young people were asked to read and discuss the Post-2015 Consensus assessments of development targets for 2030. Just like the Expert Panel they were asked to rate all targets from poor to phenomenal. • Top targets chosen by the Youth Forums: - Reduce child malnutrition (1566 votes) - Eliminate violence against women and girls (1338 votes) - Cut TB deaths by 95% (1140 votes) - Halve malaria infections (1132 votes) - Research to increase yields (1080 votes) - Reduce corruption and bribery (1059 votes) - More health spending for the 1 billion poorest (964 votes) - Reduce Infant mortality (929 votes) FORUMS COUNTRIES PARTICIPANTS Africa 26 10 1,436 Asia 18 5 463 Latin America 16 6 547 TOTAL 60 21 2,446
  • 30. • Columbia - Escuela Colombiana de Carreras Industriales in Bogota • Costa Rica - Instituto Tecnológico de Costa Rica (TEC) • Ecuador - Universidad San Francisco de Quito • Ghana - Youth Bridge Foundation • Guinea - National Advocacy Framework for Post-2015 • Honduras - Escuela Agrícola Panamericana Zamorano • India - Amity Institute of Social Sciences, Dehli - SRF Foundation, Mewat, Haryana - Urban poor and Transgender groups in Chennai - Bangalore’s vocational training center - GMR Varalakshmi Foundation, Hyderabad - Rural forums and tribal villages in Udaipur - Women from tribal villages in Udaipur - Urban colleges in Dehli - Madras Christian College - Loyola College, Chennai - School of Planning and Architecture, Dehli - Jubilee Memorial Bible College
  • 31.
  • 32. • Kenya - College of Biological and Physical Sciences - University of Nairobi - Kenyatta University - Pan African Movement Kenya Chapter - Kenya Model United Nations student group • Mexico - El Colegio de la Frontera Norte in Queretaro - Universidad Autónoma de la Ciudad de México - La Comision Nacional de Derechos Humano - El Colegio de la Frontera Norte in Tijuana • Nepal - National College, Kathmandu • Nigeria - University of Ibadan in Ibadan - Federal University of Technology in Akure - University of Portharcourt in Rivers State • Pakistan - Arid Agriculture University and Quaid-e-Azam University • Papua New Guinea - Youth Against Corruption Association • Philippines - Chiro Youth Movement Philippines in South Manilla • Peru - Universidad Nacional Intercultural de la Amazonia in Pucallpa • Rwanda - Mount Kenya University in Kigali
  • 33.
  • 34. • South Africa - University of Cape Town • Tanzania - Kampala University in Dar es Salaam - University of Dodoma • Tunisia - International Scout Centre Borj Cedria • Uganda - Christ the King Community Centre in Kampala - Masaka University in Kampala • Zambia - Youth Bridge Foundation in Lusaka
  • 35.
  • 37. Meetings and seminars in New York • UN Secretary-General - Special Adviser on Post-2015 Development Planning and her office, Special Envoy for Financing the Health MDGs and for Malaria • International organizations - IFAD, IOM, ITUS, OHCHR, RCNYO, UNDP, UNICEF, UNESCO, UNFPA, UN-DESA, WFP • Representatives and ambassadors for the permanent missions to the UN of - Australia, Benin, Botswana, Bulgaria, Canada, Colombia, Costa Rica, Denmark, Dominican Republic, Ethiopia, Germany, Guyana, Iceland, Ireland, Japan, Kyrgyzstan, France, Ghana, Holy See, Hungary, Italy, Malawi, Mexico, Micronesia, Montenegro, Myanmar, Netherlands, Nepal, Norway, Palau, Papua New Guinea, Philippines, Russia, Saudi Arabia, Singapore, South Korea, Sri Lanka, Sweden, Switzerland, Tanzania, Tonga, United Kingdom, United States and Vietnam
  • 38. Official recognition from key stakeholders • We welcome this contribution from the Copenhagen Consensus and remain confident that it, along with all ideas and similar initiatives from civil society stakeholders, will enrich the deliberations."  Amina Mohammed, Special Advisor on Post-2015 Development Planning to the Secretary General of the United Nations • Effective investments for today’s children are fundamental for a better and more equitable world in future. The Consensus Centre brings a simple but compelling logic to this endeavor: if we want to make sure that this world is realized for our children, let’s focus on the investments that will generate the most good.”  Richard Morgan, Senior Advisor on the Post-2015 Development Agenda, UNICEF • It is vital that the billions of dollars that governments provide for international development are used to greatest effect to improve living standards in developing countries. I welcome the initiative of the Consensus Center in undertaking a project to identify the most effective development goals for 2015 and beyond. This important research is aimed at providing policy makers with additional tools to improve the management of foreign aid globally."  Hon. Julie Bishop MP, Minister for Foreign Affairs, Australian Government
  • 39. Seminars to bring together local and international academics, policy makers and journalists
  • 40. Australia • Roundtable and meetings for development professionals at DFAT in Canberra • Meetings with Ministers • Meetings with politicians and policy advisors • TV, radio and newspaper interviews • Op-eds published in major newspapers • Public lecture for students at University of Western Australia • Participation in the Foreign Minister's board for Innovation Xchange for smarter development aid
  • 41. Bangladesh • Seminar for journalists, international economists, and local sector experts at BRAC in Dhaka - Country specific papers on TB, ICT and nutrition • Meetings with politicians and policy advisors • Meetings with development professionals • Meetings with multilaterals and donors e.g. EU, USAid, DFAT, Asian Development Bank. • TV, radio and newspaper interviews • Op-eds published in major newspapers • 17 journalists participated in the seminar, 6 scholarships awarded for travelling to NYC to cover the UN summit
  • 42. Brazil • Seminar for journalists, international economists, and local sector experts in Sao Paolo - Country specific papers on Education, Air Pollution and Energy • Public lecture at FGV School of Economics • 13 journalists attended the seminar
  • 43. Canada • Meeting with Foreign Ministers Paradis • Seminars with policy advisers and development professionals at DFATD in Ottawa • TV and newspaper interviews • Op-eds published in major newspapers
  • 44. Colombia • Seminar for journalists, international economists, and local sector experts - Country specific papers on Biodiversity, ICT and Air Pollution • Meeting with Colombian President, Juan Manuel Santos, who welcomed the expert panel findings with 19 bang- for-the-buck post-2015 targets. • Meetings with Ministers and policy advisors • TV, radio and newspaper interviews and op-eds published in major newspapers • Public lecture at ECCI Bogota University • USAID meeting at US embassy • 27 journalists participated in the seminar, 4 travel scholarships to cover the UN Summit were awarded
  • 46. Denmark • Meeting with Development Minister Jensen • Seminars with policy advisers and development professionals in Copenhagen • TV and newspaper interviews • Op-eds published in major newspapers
  • 47. Germany • Presentation on the Post-2015 Smartest Targets for the World at the German Development Bank to an audience of 50+ politicians, policy advisers, NGO experts and bank officials hosted by Dr. Zeuner, Chief Economist • The German Bundestag's Committee on Economic Cooperation and Development invited Dr. Bjorn Lomborg to present “Perspectives for the Implementation of the Global Goals” • Seminars and roundtable discussions with policy makers at the German Federal Ministry for Economic Cooperation and Development (BMZ) and with members of the German Development Institute (GIZ).
  • 48. India • Seminar for journalists, international economists, and local sector experts in Delhi co-hosted by Partners in Change - Country specific papers on Food Security, Tuberculosis, Non-communicable diseases • Meetings with think tanks and thought leaders like Arvind Panagariya, Bibek Debroy, Rathin Roy, Gurcharan Das and Indrani Bagchi • Round table discussions at NIPFP and NITI Aayog • Meetings with policy advisors and Ministers including the Hon. MOS for Finance, Maneka Sanjay Gandhi • Meeting with development professionals at UNES, DfID • Interviews with major newspapers • 8 journalists participated in the seminar and 1 travel scholarship to cover the UN Summit in NYC was awarded
  • 49. Indonesia • Seminar for journalists, international economists, and local sector experts at Ford Foundation co-hosted by KBR - Country specific papers on Energy, Population, and Non- Communicable Diseases - Wahyuningsih Darajati, Director at the Indonesian Ministry of National Development Planning opened • Meetings with multilaterals (e.g. Islamic Development Bank), donors (e.g. DFAT) and policy advisers (e.g. Directorate of Economic Dev and Environ Affairs). • Public Lecture for students and researchers at LPEM-FEUI Institute for Economic and Social research • Seminars at USAID, UNDP and World Bank • Interviews with major newspapers • 18 journalists attended the seminar and we awarded 3 travel scholarships to cover the UN summit in NYC
  • 50. Kenya • Seminar for journalists, international economists, and local sector experts: - Country specific papers on Tuberculosis, Nutrition, and Non-Communicable Diseases • Meetings with civil society groups and seminar at Society of International Development for Save the Children, Develop Local , IPPF, Dandelion and GCAP • Meetings with student organizers of Post-2015 Consensus Youth Forum • 27 journalists attended the seminar on the Post-2015 Development agenda and 4 travel scholarships awarded to cover the UN Summit in NYC.
  • 51.
  • 52. Mexico • Seminar for journalists, international economists, and local sector experts - Country specific papers on Energy, Population, and Non- Communicable Diseases • Interviews with major newspapers • Speech at Universidad del Valle de Mexico • 27 journalists participated in the Mexico City seminar on smarter development targets, 5 travel scholarships were awarded for coverage of the UN Summit in NYC.
  • 53. Nigeria • Seminar for journalists, international economists, and local sector experts in Abuja - Country specific papers on Energy, Education, and Tuberculosis • Interviews with TV and major newspapers • Public seminar at Nigerian Turkish Nile University • 29 articles on the Post-2015 development agenda, 3 travel scholarships awarded for coverage of the NYC summit
  • 54. South Africa • Seminar for journalists, international economists, and local sector experts in Johannesburg - Country specific papers on HIV / AIDS, Population and Demography and Tuberculosis - Til Bärninghausen presented his research in person, the other international economists on video • Interviews with major newspapers • Conversation with the Ministry of International Cooperation South Africa • 17 articles on the Post-2015 Development Agenda produced, 1 travel scholarship awarded to cover the UN summit in NYC
  • 55. United Kingdom • Meetings with politicians and policy advisors • Meetings with development professionals • Lectures at Skoll World Forum on Social Entrepreneurship and Nexus Europe Youth Summit • Radio and newspaper interviews • Op-eds published in major newspapers • Meetings with NGOs and foundations
  • 56. United States • Meetings with law makers and policy advisors • Roundtable discussions with development professionals e.g. at Brookings Institute, Centre For Global Development, Bill & Melinda Gates Foundation, World Resource Institute, Millennium Challenge Corporation • Seminars at the Inter-American Development Bank and USAID • TV and newspaper interviews • Op-eds published in major newspapers • Meetings with campaign organizations e.g. ONE and the Global Poverty Project
  • 58. Harvard Ministerial Forum • 2 hour seminar at Harvard University on Post-2015 Global Priorities for 12 serving Finance Ministers and Secretaries - Burkina Faso: Jean Gustave Sanon - Burkina Faso: Léné Sebgo - Cape Verde: Cristina Duarte - Côte d’Ivoire: Niale Kaba - Haiti: Wilson Laleau - Honduras: Wilfredo Cerrato - Lesotho: Mamphono Khaketla - Liberia: Mounir Siaplay - Swaziland: Martin Dlamini - The Gambia: Abdou Kolley - Uganda: Maria Kiwanuka - Uganda: Ezra Suruma • Meetings with academics at Harvard, MIT and J-PAL • Public lecture for students at Harvard Kennedy School, and meeting with Effective Altruism students
  • 59. UN Summit Dr. Bjorn Lomborg met with journalists from Africa, Latin America and South Asia in New York. The journalists were some of the winners of Post-2015 Journalist Scholarships which enabled journalists from Bangladesh, Colombia, India, Indonesia, Kenya, Mexico, Nigeria and South Africa to report directly on the UN negotiations on the Global Goals. “This laundry list of aspirations tries to please everyone, and yet will end up doing much less for the most vulnerable people,” "Every dollar would go so much further," he said. "I'm afraid we are wasting a generational opportunity here." “Once world leaders return home from their big meeting in New York, they will have to make practical choices about which of their many development objectives to focus on. I would suggest that they pick the relatively small fraction of them that will produce demonstrably greater benefits in the world.,” Costs in the S.D.G. plan rarely seem to be linked to benefits. “Of course, economics alone should not determine the world’s top development aims over the next decade and a half’’, he said. “But ignoring costs doesn’t make difficult choices disappear; it makes them less clear.”
  • 60. Addis Summit • In Addis, governments agreed to pledge $100 billion toward malaria prevention and treatment. • Their report cites the work of the Copenhagen Consensus, stating that cost-benefit assessment conducted on the goals and targets of the post-2015 development agenda found robust evidence that the economic benefits of reversing the spread of malaria and reducing annual malaria deaths by 95% would be 15 times higher than the costs, an ROI that it classified as “phenomenal”.
  • 61. Arusha #FutureFortified Global Summit • Representatives from African governments, academia, civil society and the private sector met in Arusha, Tanzania for the #FutureFortified Global Summit, where the aim was to secure financing for better nutrition. • Fortification is an inexpensive way to introduce micronutrients in staples like rice, salt, milk, cereals and cooking oil. • Dr. Bjorn Lomborg advocated for better nutrition as one of the 19 smart development targets identified at the Post-2015 Consensus.