IBM Amplify event flyer for bank marketing professionals

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Bankers Attend IBM Amplify:
 Understand how new cognitive capabilities are
fundamentally revolutionizing customer experiences
through deeper human engagement.
 Learn the enhanced the value of IBM’s cognitive
and digital solutions with in-depth sessions.
 Hear ING Direct-Austrailia Main Stage
presentation; and many banking leaders breakout
sessions, including: ANZ, BMO, and M&T among
many others
 Capitalize on opportunities with mobile, social,
cloud and analytics sessions
IBM Amplify Tracks of Interest to Bankers:
Marketing - target, engage and win customers across multiple
channels by combining proven best practices with innovative
technologies
Customer analytics - acquire the right customers, optimize the
customer experience, understand the customer journey, and minimize
fraud
Digital Experience- engage and satisfy from the first touch to
supporting loyal brand advocates in employees, partners, and
customers
Register for the Banking Roundtable and Luncheon @
Amplify: Join your Banking peers for lunch to discuss the
challenges facing banking executives today.
Banking and Financial
Sessions of Interest