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5 Trends in digital marketing and questions you should ask your company...
1. Think Ahead and Fail Faster. How are you prepared / able to do this?
2. Listen & Respond. Do you know what's being said about you? What should you be doing about that?
3. Make it Personal. How are you pooling all that you know about your customers to give them a better experience?
4. It's a Visual World. How are you making things more visual, simpler, more intuitive?
5. Mobile shoppers. What are you doing to improve the the experience of your customers using their mobiles...?