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SEO REPORT
April 18th 2020 – 17th
May 2020
www.homoeocare.co.in
Summary
• This month we're approaching the second stage of fixing on-site SEO issues and mainly
focusing new niche content creation strategies for improving the keyword positions.
• We've initiated the backlink generation that have helped us in sustaining and
maintaining the position even after the Google Update.
• As you may know many industries shocked by Google May 2020 Update, our strategies
also hampered due to this issue. Google warned it may take a couple weeks to settle.
SEO – ON PAGE
Activity Sheet
On Page Strategy Current Status Activity
Initial Keyword Rank Report Done Every 15 Days
Keyword Research Analysis Done One Time
Competition Analysis Not Yet After 2 Months
Duplicate Website Content & Issues Check Done Monthly - On updated Blogs
Broken Links Check Done Every 15 Days
Internal Link Structuring & Optimization In Progress One Time (First 2 Months)
Robots.Txt Creation/Analysis Done One Time
Xml Sitemap/Analysis Done One Time
Google Webmaster/Analytics Alredy Done One Time
Page Speed Optimization Analysis Done Every 15 Days
Fresh Web Content Suggestions Alredy Done One Time
Title & Keywords, Meta Description Optimization Done One Time
Optimization of robots.txt & Google Bot crawls In Progress Monthly Updations If Any changes Happens
Proper URL structure analysis In Progress One Time
W3C Validation Issue Not Yet If Issue Occurred
External BackLinks Creation In Progress Monthly
Website Index Status - Google Done Monthly
Check Mobility Issues Not Yet One Time
URL Parameter Handling In Progress One Time
Redirection Issue Done One Time
Google Updates In Progress Every Time When Google Updated
Keyword Ranking Status
Keywords
Initial Ranking Last Month Progressive Ranking Report
3-Mar-20 19-Apr-20 8-May-20 18-May-20
best homeopathic doctor 62 32 34 32
best homeopathic doctor near me 28 27 28 33
best homeopathy clinic near me 18 23 26 23
homeopathic doctor near me 27 26 23 17
homeopathy clinic near me 22 N/a 44 17
homeopathy near me 48 47 44 41
homeopathic dr near me 40 32 22 14
homeopathy treatment for autism in mumbai 37 12 26 12
homeopathic treatment for pcod in mumbai 41 25 38 41
down syndrome treatment in homeopathy 15 13 15 17
homeopathic doctor for pcod 41 23 N/a N/a
best homeopathic doctor for skin disorder 12 32 50 46
best homeopathic medicine for skin allergy 75 N/a N/a N/a
homeopathic medicine for developemental delay 5 3 5 4
dyslexia treatment in homeopathy 34 20 N/a 18
GOOGLE SEARCH CONSOLE
REPORT
Performance Report
Index Report
Status Type Validation Pages
Error Submitted URL has crawl issue Passed 0
Excluded Duplicate without user-selected canonical N/A 34
Excluded Duplicate, submitted URL not selected as canonical N/A 31
Excluded Crawl anomaly N/A 15
Excluded Discovered - currently not indexed N/A 12
Excluded Not found (404) N/A 1
Excluded Crawled - currently not indexed N/A 0
Excluded Alternate page with proper canonical tag N/A 0
Valid Submitted and indexed N/A 57
Valid Indexed, not submitted in sitemap N/A 4
Device Performance - Console
Device Clicks Impressions CTR
Mobile 60 366 16.39%
Desktop 3 138 2.17%
Tablet 0 2 0.00%
Performance Report
New Query Generation after Page Indexing
Search Performance Report By Console
Query Clicks Impressions CTR Position
pityriasis alba treatment in homeopathy 8 31 25.81% 5.13
homeopathic medicine for pityriasis alba 5 32 15.62% 5.47
pityriasis alba homeopathic treatment 5 18 27.78% 8.06
pityriasis alba homeopathic medicine 4 9 44.44% 5.56
homeopathy medicine for pityriasis alba 3 12 25.00% 6.17
hemangioma treatment in homeopathy 2 15 13.33% 5.40
pityriasis alba homoeopathic medicine 2 7 28.57% 6.29
homeopathic treatment of lymph node tuberculosis 1 8 12.50% 3.12
lymphangioma treatment in homeopathy 1 5 20.00% 1.00
pityriasis alba around eyes 0 7 0.00% 1.00
homeocare dadar 0 6 0.00% 7.67
homeopathic medicine for lymph nodes 0 5 0.00% 43.60
hydrocele treatment in homeopathy 0 4 0.00% 27.00
lymph nodes treatment homeopathic 0 4 0.00% 33.00
lymph nodes homeopathic medicine 0 4 0.00% 38.00
one of the best homeopathy medicine for lymph node 0 4 0.00% 38.75
homeopathy treatment for psoriasis 0 4 0.00% 97.75
enlarged lymph nodes homeopathic treatment 0 3 0.00% 35.67
impetigo homeopathy 0 3 0.00% 48.00
best homeopathic medicine for psoriasis 0 3 0.00% 75.00
homoeo care 0 2 0.00% 3.00
GOOGLE ANALYTICS
REPORT
• The SEO Activity carried out last month helped us in reducing the bounce rate
which was around 80% and has now reduced to 78%.
• Site Speed Improvement
• Validation and page visits started on the links or the webpages that were not
in the crawling list in past.
• More keywords search term generation for the internal pages.
• Increase in search volume via mobile phones.
Overview
• Traffic Overview
Performance Report
• New Vs Returning Visitors
Performance Report
• Device Performance
Device Category Users Sessions Bounce Rate Pages / Session Avg. Session Duration
mobile 494 567 69.31% 2 0:01:10
desktop 185 303 59.08% 3 0:03:35
tablet 4 4 100.00% 1 0:00:00
683 874 65.90% 2 0:02:00
Performance Report
• Traffic Sources
Traffic Channels Users Sessions Bounce Rate Pages / Session Avg. Session Duration
Organic Search 329 411 0.63017032 3 0:02:08
Social 162 165 0.75151515 2 0:00:46
Direct 147 170 0.67647059 2 0:01:12
Paid Search 29 33 0.81818182 1 0:00:14
Referral 25 95 0.53684211 4 0:05:36
692 874 0.6590389 2 0:02:00
Performance Report
Google Updates – May 2020
Google Updates – Industry Impact
This Core Update affected travel, real estate, healthcare, pets & animals, and people &
society saw the biggest fluctuations with rankings.
A partial list of what areas are affected:
• Ranking fluctuations in local type search results.
• Health related sites
• Rolling out worldwide
• Multiple languages simultaneously
• Thin & spammed content sites
Recommendation & Next Month Plan of Action
• Next month we will focusing on Content creation strategy Like Blog Creation &
posting, Article creation & posting, Social content creation & posting.
• With fresh content creation strategy will also give some leverage to natural
backlinks that we can gain with the help of Social Bookmarking and also
through Blog post submissions and article submissions, by adding internal links
to direct users to the main service pages.
• Focusing on competitors research strategy for ranking & traffic as well.
• Audit missed opportunities for ranking in SERP features.
• Article submission
• Blog submissions & Creation in high page ranking site
• Profile creation on Quora, Facebook, Reddit, Tumblr
• Blog commenting
• Classified submission
• Press release
• Forum submission
Recommendation & Next Month Plan of Action
Seo report.homoeocare   april 2020 pptx

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Seo report.homoeocare april 2020 pptx

  • 1. SEO REPORT April 18th 2020 – 17th May 2020 www.homoeocare.co.in
  • 2. Summary • This month we're approaching the second stage of fixing on-site SEO issues and mainly focusing new niche content creation strategies for improving the keyword positions. • We've initiated the backlink generation that have helped us in sustaining and maintaining the position even after the Google Update. • As you may know many industries shocked by Google May 2020 Update, our strategies also hampered due to this issue. Google warned it may take a couple weeks to settle.
  • 3. SEO – ON PAGE
  • 4. Activity Sheet On Page Strategy Current Status Activity Initial Keyword Rank Report Done Every 15 Days Keyword Research Analysis Done One Time Competition Analysis Not Yet After 2 Months Duplicate Website Content & Issues Check Done Monthly - On updated Blogs Broken Links Check Done Every 15 Days Internal Link Structuring & Optimization In Progress One Time (First 2 Months) Robots.Txt Creation/Analysis Done One Time Xml Sitemap/Analysis Done One Time Google Webmaster/Analytics Alredy Done One Time Page Speed Optimization Analysis Done Every 15 Days Fresh Web Content Suggestions Alredy Done One Time Title & Keywords, Meta Description Optimization Done One Time Optimization of robots.txt & Google Bot crawls In Progress Monthly Updations If Any changes Happens Proper URL structure analysis In Progress One Time W3C Validation Issue Not Yet If Issue Occurred External BackLinks Creation In Progress Monthly Website Index Status - Google Done Monthly Check Mobility Issues Not Yet One Time URL Parameter Handling In Progress One Time Redirection Issue Done One Time Google Updates In Progress Every Time When Google Updated
  • 5. Keyword Ranking Status Keywords Initial Ranking Last Month Progressive Ranking Report 3-Mar-20 19-Apr-20 8-May-20 18-May-20 best homeopathic doctor 62 32 34 32 best homeopathic doctor near me 28 27 28 33 best homeopathy clinic near me 18 23 26 23 homeopathic doctor near me 27 26 23 17 homeopathy clinic near me 22 N/a 44 17 homeopathy near me 48 47 44 41 homeopathic dr near me 40 32 22 14 homeopathy treatment for autism in mumbai 37 12 26 12 homeopathic treatment for pcod in mumbai 41 25 38 41 down syndrome treatment in homeopathy 15 13 15 17 homeopathic doctor for pcod 41 23 N/a N/a best homeopathic doctor for skin disorder 12 32 50 46 best homeopathic medicine for skin allergy 75 N/a N/a N/a homeopathic medicine for developemental delay 5 3 5 4 dyslexia treatment in homeopathy 34 20 N/a 18
  • 7. Performance Report Index Report Status Type Validation Pages Error Submitted URL has crawl issue Passed 0 Excluded Duplicate without user-selected canonical N/A 34 Excluded Duplicate, submitted URL not selected as canonical N/A 31 Excluded Crawl anomaly N/A 15 Excluded Discovered - currently not indexed N/A 12 Excluded Not found (404) N/A 1 Excluded Crawled - currently not indexed N/A 0 Excluded Alternate page with proper canonical tag N/A 0 Valid Submitted and indexed N/A 57 Valid Indexed, not submitted in sitemap N/A 4
  • 8. Device Performance - Console Device Clicks Impressions CTR Mobile 60 366 16.39% Desktop 3 138 2.17% Tablet 0 2 0.00% Performance Report
  • 9. New Query Generation after Page Indexing Search Performance Report By Console Query Clicks Impressions CTR Position pityriasis alba treatment in homeopathy 8 31 25.81% 5.13 homeopathic medicine for pityriasis alba 5 32 15.62% 5.47 pityriasis alba homeopathic treatment 5 18 27.78% 8.06 pityriasis alba homeopathic medicine 4 9 44.44% 5.56 homeopathy medicine for pityriasis alba 3 12 25.00% 6.17 hemangioma treatment in homeopathy 2 15 13.33% 5.40 pityriasis alba homoeopathic medicine 2 7 28.57% 6.29 homeopathic treatment of lymph node tuberculosis 1 8 12.50% 3.12 lymphangioma treatment in homeopathy 1 5 20.00% 1.00 pityriasis alba around eyes 0 7 0.00% 1.00 homeocare dadar 0 6 0.00% 7.67 homeopathic medicine for lymph nodes 0 5 0.00% 43.60 hydrocele treatment in homeopathy 0 4 0.00% 27.00 lymph nodes treatment homeopathic 0 4 0.00% 33.00 lymph nodes homeopathic medicine 0 4 0.00% 38.00 one of the best homeopathy medicine for lymph node 0 4 0.00% 38.75 homeopathy treatment for psoriasis 0 4 0.00% 97.75 enlarged lymph nodes homeopathic treatment 0 3 0.00% 35.67 impetigo homeopathy 0 3 0.00% 48.00 best homeopathic medicine for psoriasis 0 3 0.00% 75.00 homoeo care 0 2 0.00% 3.00
  • 11. • The SEO Activity carried out last month helped us in reducing the bounce rate which was around 80% and has now reduced to 78%. • Site Speed Improvement • Validation and page visits started on the links or the webpages that were not in the crawling list in past. • More keywords search term generation for the internal pages. • Increase in search volume via mobile phones. Overview
  • 13. • New Vs Returning Visitors Performance Report
  • 14. • Device Performance Device Category Users Sessions Bounce Rate Pages / Session Avg. Session Duration mobile 494 567 69.31% 2 0:01:10 desktop 185 303 59.08% 3 0:03:35 tablet 4 4 100.00% 1 0:00:00 683 874 65.90% 2 0:02:00 Performance Report
  • 15. • Traffic Sources Traffic Channels Users Sessions Bounce Rate Pages / Session Avg. Session Duration Organic Search 329 411 0.63017032 3 0:02:08 Social 162 165 0.75151515 2 0:00:46 Direct 147 170 0.67647059 2 0:01:12 Paid Search 29 33 0.81818182 1 0:00:14 Referral 25 95 0.53684211 4 0:05:36 692 874 0.6590389 2 0:02:00 Performance Report
  • 16. Google Updates – May 2020
  • 17. Google Updates – Industry Impact This Core Update affected travel, real estate, healthcare, pets & animals, and people & society saw the biggest fluctuations with rankings. A partial list of what areas are affected: • Ranking fluctuations in local type search results. • Health related sites • Rolling out worldwide • Multiple languages simultaneously • Thin & spammed content sites
  • 18. Recommendation & Next Month Plan of Action • Next month we will focusing on Content creation strategy Like Blog Creation & posting, Article creation & posting, Social content creation & posting. • With fresh content creation strategy will also give some leverage to natural backlinks that we can gain with the help of Social Bookmarking and also through Blog post submissions and article submissions, by adding internal links to direct users to the main service pages. • Focusing on competitors research strategy for ranking & traffic as well. • Audit missed opportunities for ranking in SERP features.
  • 19. • Article submission • Blog submissions & Creation in high page ranking site • Profile creation on Quora, Facebook, Reddit, Tumblr • Blog commenting • Classified submission • Press release • Forum submission Recommendation & Next Month Plan of Action