As we bidding adieu to 2020, we look back to our roller-coaster journey. A 20-day transcontinental wedding spanning three countries - AnshAna, was indeed a dream start for C2E. Our calendar looked buoyant with destination weddings across Sri Lanka, Azerbaijan, India, etc. throughout the year.

1. CHAPTER 2 EVENTS

2. BIDDING ADIEU TO 2020
AS WE BID ADIEU TO 2020, WE LOOK BACK TO OUR ROLLER-COASTER JOURNEY. A 20-DAY
TRANSCONTINENTAL WEDDING SPANNING THREE COUNTRIES - #ANSHANA, WAS INDEED
A DREAM START FOR C2E. OUR CALENDAR LOOKED BUOYANT WITH DESTINATION
WEDDINGS ACROSS SRI LANKA, AZERBAIJAN, INDIA ETC. THROUGHOUT THE YEAR.

3. WE THOUGHT WE HAD IT ALL COVERED WITH BACKUP PLANS IN PLACE, LEAVING NO
SCOPE FOR ANY LAST-MINUTE SURPRISES. HOWEVER, CAME AN UNINVITED GUEST I.E.
COVID 19. THE BELLIGERENCE OF HUMANITY WAS BEING CHALLENGED BY A
MICROSCOPIC BEING. MANY PROJECTS HAD TO BE CANCELLED OR POSTPONED
INDEFINITELY AS WE ALL WERE COMING TO TERMS WITH THIS UNPRECEDENTED CRISIS
AND IT TOOK US SOME TIME TO ABSORB AND ACCLIMATISE TO THIS GLARING REALITY.
THE LITTLE DEVIL BROUGHT WITH IT A WAVE OF CHALLENGES AND NEW NORMS,
BRINGING EVERYTHING TO A HALT. IT WAS LIKE THE WORLD HAD HIT A RESET MODE.

4. NEVERTHELESS, IT PROVED TO BE A YEAR OF RESILIENCE, STRENGTHENING OF EXISTING
PARTNERSHIPS, FORGING OF NEW ALLIANCES. THE TIME AWARDED US WITH THE
OPPORTUNITY TO REINVENT OURSELVES AND TAKE A BREAK TO REASSESS OUR
PRIORITIES. AS THE ADAGE GOES - ‘ADVERSITY IS THE DOOR TO OPPORTUNITY’ - WE USED
THIS OCCASION TO RE-STRATEGIZE WEDDING PLANNING AND PIVOT OUR BUSINESS
MODEL TO SUIT THE #NEWNORMAL AND EXPAND OUR GEOGRAPHICAL REACH.

5. GLIMPSE OF #ANSHANA WORLD

6. ADAPTING TO CHANGE IS AN INTEGRAL PART OF OUR DNA AS PLANNERS AND SO THE
#WEDNERDS AT C2E TOOK THIS AS AN OPPORTUNITY TO PONDER OVER IDEAS TO
TRIUMPH OVER THESE UNPRECEDENTED TIMES. WE INITIATED A COVID SUPPORT
PROGRAMME (CSP), A PLATFORM TO SHARE COMMON CONCERNS AND AID COUPLES IN
DISTRESS BY PROVIDING PRACTICAL SOLUTIONS WITH THE SUPPORT OF OUR PARTNERS
AND ASSOCIATES FROM ALL AROUND THE WORLD.

7. WE USED OUR AMPLE #WFH TIME TO PUT OUR PLANNING CAPS ON AND DO WHAT WE DO BEST
I.E. LOOKOUT FOR UNEXPLORED AND UNIQUE DESTINATIONS TO ADD TO OUR PORTFOLIO AND
UNDERSTAND THEIR PREPAREDNESS FOR THE #NEWNORMAL. AT THE FIRST WINDOW OF
OPPORTUNITY, WE PHYSICALLY TRAVELLED TO SOME OF THESE PLACES FOR A THOROUGH
RECCE VIZ. KAZAKHSTAN, PORTUGAL, POLAND, MALDIVES, HOLLAND, UAE - TO OFFER YOU A
PLETHORA OF FRESH PERSPECTIVES AND EXPERIENCES INTERSPERSED WITH
UNCONVENTIONAL WEDDING TRENDS. WE WON’T SPOIL THE FUN BY TELLING YOU ALL ABOUT
IT BUT WE’LL DEFINITELY SHOW YOU A SNIPPET OF #C2EONGROUND.

8. AS DESTINATION AMBASSADORS, WE REALISED THE IMPORTANCE OF REASSESSING OUR ROLES
AND DIRECTED OUR EFFORTS IN ADDRESSING AND INSTILLING CLIENT CONFIDENCE FOR
FUTURE LEISURE TRAVEL AND CELEBRATIONS. UNDERLINING THE IMPORTANCE OF
KNOWLEDGE SHARING AND COLLABORATIONS, WE CURATED AND HOSTED THE FIRST-EVER
‘VIRTUAL RECCE’ TO BAKU, FOR THE ENTIRE WEDDING ECOSYSTEM AND STAKEHOLDERS, IN
ASSOCIATION WITH THEIR TOURISM BOARD. WITH A SIMILAR SESSION IN ITALY WITH A GROUP
OF GLOBAL EVENT PLANNERS, WE EXCHANGED OUR THOUGHTS ON THE IMPACT OF COVID-19
ON THE WEDDING INDUSTRY AND THE WAY FORWARD.

9. C2E NEW FOOTPRINTS

10. AS THE FIRST HALF OF THE YEAR CAME TO AN END, THE TIME WAS RIPE FOR US TO SHOWCASE
WHAT WE HAD GATHERED IN THE FIRST HALF OF THE YEAR IN THE FORM OF A MOCK
INTIMATE WEDDING SHOOT. THE IDEA BEHIND THIS COLLABORATION WAS TO DEPICT THE
READINESS OF THE EVENT PLANNING ECOSYSTEM AND ALLAY THE APPREHENSIONS OF
PROSPECTIVE CLIENTS TO MOVE FORWARD WITH OPTIMISM. IT NOT JUST GARNERED AN
UNEXPECTED AMOUNT OF RAVE-REVIEWS AFTER ITS REVELATION BUT ALSO LED US TO PLAN
AND CURATE TWO VERY SPECIAL WEDDINGS. ONE WAS A DELIGHTFUL ONE-DAYER IN DUBAI
AND ANOTHER WAS A MAGNIFICENT UNION AMIDST THE SERENADING BEACH VIEWS IN
AAMCHI MUMBAI.

11. • THE CONCEPTS AND IDEAS FROM THE SHOOT - OF A SMALL YET INTIMATE GATHERING,
UNCONVENTIONAL CELEBRATIONS, CHOICEST OF GASTRONOMIC EXPERIENCES AND
MUCH MORE - WERE ADOPTED TO BE SUCCESSFULLY EXECUTED AS PART OF THESE
NUPTIALS. NEW PRACTICES SUCH AS COVID PROTECTION CLAUSES AND CONTINGENCY
PLANNING BECAME KEYWORDS DURING NEGOTIATIONS WITH THE SUPPLIERS. WE SAW
WEDDING INSURANCE TO BE A RISING NEW TREND IN THE DOMAIN OF WEDDINGS TO
WARD OFF RISKS FROM SUCH UNPLANNED OCCURRENCES.

12. CONTACTDETAILS
Business Name / Contact Person– Chapter 2 Events
Country/ Region - India
Phone No. - 98108 35446
Business Email - kunal@chapter2events.com
Info@chapter2events.com
Website - https://www.chapter2events.com/