Crowdsourcing, Crowdfunding and Social Enterprise. How everything integrate into Digital Ecosystems that bring value to both Societal and Business.

1. April 1, 2015 @Science Park Thailand, Pathum Thani

2. Forms Of Capitals
This figure is an adaptation of the Forum for the
Future’s diagram of its Five Capitals Model at
http://www.forumforthefuture.org/project/five‐capitals/overview.
Financial
Capital
Productive
Capital
Human
Resource
Capital
Social
Capital
Intellectual
Capital
Natural
Resource
Capital
Cultural
Capital
increase┃decrease┃transform
System of Ownership
Shifted From Material-Intensive
To Information-Intensive Technologies
Balancing Act and Governance

3. 0 – 2
years
2 – 5
years
5+
years
It’s A Long
Climb To
The Top
Startup
Entrepreneurship R&D AngelIdeas Self-Grown
Commercialization
Listed
Company
Enterprising Incubation

4. Social Enterprise Development Framework
IPO, Capital
Market
Private
Equity
VC
Angel
Fund
Maximizing
Economic
Value
Impact Investment
Earned Income
Pulic Sector
Family
Fund
Individual
Donor
In-kind
Maximizing
Social Value
Maximizing
Socio-Economic Value
"Hybrid"
Enterprise Space
Adapted
from: Jed
Emerson;
(2000).
The Nature
of Returns: A
Social
Capital
Markets.
0-2
years
2-5
years
5+
years

5. Social Enterprise Defined
Business Model Innovation
Blended Value Proposition
Efficiency + Sustainability
Financial Return
Social Return
‘The Third Way’
SROI
Social Return
on Investment
Socio-Economic Return

6. Market Judgement ● Naturally Occurring Experiments ● Network Of Trust
The Crowd Knows Best

7. amounts of money from
a large number of people,
typically via the Internet.
CROWDSOURCING
taking a function, sourcing
i t t o a n u n d e f i n e d

9. Typical Crowdfunding Models
Gift Based
Reward Based
Donation Based
Lending Based
Equity Based

10. Crowdfunding Process

11. Story Telling
What is Your
Why?
Make It
Personal
Transparency
Keep Your
Supporters
Informed
through
Update,
Images, Video
Know Your Audience
Leverage Your
Networks
Start with
Friends,
Family &
Liked-Mind
Organization
Timing Is
Everything
Keep
Messages
Concise, Well-
Timed, and
Engaged

15. In Summary (For Now)
Crowdsourcing = (Social Enterprise Business Model)
Crowdsourcing Platform = (Disruptive Digital Ecosystems)
Crowdsourcing Community ⊂ Crowd(Doing Well, Doing Good)
Ideas for Cause = (R&D) x Perseverance

17. OUTSIDE‐
IN
INSIDE‐
OUT
INNOVATION
SYSTEM
New Research Paradigm
Emerging Open Innovation

19. Disruptive Power of Crowd
SocietalxCommercialxTechnology
Researcher As Entrepreneurial
Visions for NSTDA/NECTEC
From Crowdsourcing
To Crowdfunding

21. Innovative Crowdfunding Models
Gift Based
Reward Based
SROI Based (Social Return On Investment)
Donation Based
Lending Based
Equity Based

22. Socio-Technical
Architecture
Perspective Of
Crowdsourcing
Platform

23. Crowdsourcing Process
Adapted From: Juhana Aleksanteri Laasonen (2014), “Value Creation in Crowd‐Business: Developing a Framework
for Successful Implementation of Crowdsourcing Initiatives”, Lappeenranta University of Technology, Finland
(SOCIAL)
ENTERPRISE
PLAN ORGANIZE EXECUTE
CROWD
PLATFORM
(SOCIAL)
IMPACT
Social Causes
& IDEAS
Choose
Crowd‐
Sourcing
Models
Campaign
Design
Community
Management
CROWD
EFFECTS
SROI
Participant
Motivation
Participant
Recruitment
Contribution
&
Rewards
Refine
Methods
Social
Impact
Scaling
IP Issues
Payment
Gateway
Research &
Platform
Fine Tune
Research
Agenda

24. Building Platform on Web 2.0
Programming by (Social) Interface
Incubation In The Crowd & Cloud

25. เด็ดดอกไม...สะเทือนถึงดวงดาว
The Butterfly Effect

26. © 2015, Chaiyoot Chamnanlertkit