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Why Companies Need
Thick Data?
Thick data is qualitative information that
provides insights into everyday emotional lives
of consumers.
01 It helps companies to develop
positive relationship with
consumers.
It allows businesses to create
effective strategies for
retaining happy customers.
02
03 Marketing professionals can
use thick data for attracting
new customers.
It helps businesses to
understand why customers
use their products.
04
www.centextech.com
Centex Technologies
13355 Noel Road,
Suite # 1100, Dallas, TX 75240
Phone: (972) 375 - 9654
501 N. 4th Street,
Killeen, TX 76541
Phone: (254) 213 - 4740
1201 Peachtree St NE,
Suite 200, Atlanta, GA 30361
Phone: (404) 994 - 5074
7600 Chevy Chase Drive,
Suite 300, Austin, TX 78752
Phone: (512) 956 - 5454
Image Source: Designed by Freepik

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Why Companies Need Thick Data?

  • 1. Why Companies Need Thick Data? Thick data is qualitative information that provides insights into everyday emotional lives of consumers. 01 It helps companies to develop positive relationship with consumers. It allows businesses to create effective strategies for retaining happy customers. 02 03 Marketing professionals can use thick data for attracting new customers. It helps businesses to understand why customers use their products. 04 www.centextech.com Centex Technologies 13355 Noel Road, Suite # 1100, Dallas, TX 75240 Phone: (972) 375 - 9654 501 N. 4th Street, Killeen, TX 76541 Phone: (254) 213 - 4740 1201 Peachtree St NE, Suite 200, Atlanta, GA 30361 Phone: (404) 994 - 5074 7600 Chevy Chase Drive, Suite 300, Austin, TX 78752 Phone: (512) 956 - 5454 Image Source: Designed by Freepik