1. 0 10 20 30 40 50 60
WHO ARE THE GAMERS?
NON PLAYERS
THOSE WHO PLAY BUT
DO NOT IDENTIFY
AS GAMERS
GAMERS
51%
38%
10%
2. 0 20 40 60 80 100
MIXED FEELINGS AMONG THE GENERAL PUBLIC
True for most games
True for some games but not others
Not true for most games
Unsure
A waste of time?
Help develop good
problem solving skills?
Help promote good
teamwork and communication?
A better form of
entertainment than TV?
26% 33% 24% 16%
17% 47% 16% 20%
10% 37% 23% 28%
11% 34% 30% 24%
3. 0 10 20 30 40 50 60 70 80
GAMERS’ THOUGHTS
Better than TV?
Promotes problem
solving skills?
Promotes teamwork
and communication?
Players “Gamers” Non Players
25%
17%
15%
39%
34%
28%
8%
5%
6%