The document summarizes SciFondo DemoDay, an initiative that enables amateur cross-country skiers to test new skis and equipment in preview of the winter season. Over 135 participants tested materials from 7 ski manufacturers and other partner companies at Passolavazé in Val di Fiemme on March 28, 2015. The proposal is to hold additional DemoDay events in Livigno in November and December 2015 to promote ski companies and gear to amateur skiers.

1. PRESENTS

2. SCIFONDODEMODAYTOURWINTER2015/16
Scifondo DemoDay is the initiative, organized
and sponsored by our editing office, that enables
the “advanced” amateur x-country skiers to test
skis, equipment and news of the winter season in
preview.

3. OUREXPERIENCE
PASSOLAVAZÈ
VALDIFIEMME(TN)
PHOTOGALLERY
28th ofMarch
2015
VIDEO
ClicktoseethemostexcitingmomentsofSciFondoDemoDaytest2015.

4. 7
ski
manufacturing
companies
6partner
companies
135participants
Laura, Alessandro, Riccardo, Martina, Giovanni, Francesca, Marco, Carlo, Antonia, Emanulele, Daniele,
Paolo, Roberta, Marisa, Mario, Giulia, Federico, Alessandra, Daniela, Ilaria, Giorgio, Emma, Susanna,
Valentina, Gianluca, Filippo, Elena, Beatrice, Giulio, Manuela, Laura, Dario, Nicola, Alice, Serena,
Edoardo, Michele, Giacomo, Bruno, Gabriele, Lorenza, Felice, Valerio, Luisa, Giuseppe, Lisa....
HERETHEYAREWHOWERETHERE
PASSOLAVAZÈ
VALDIFIEMME(TN)
28th ofMarch
2015

5. OURPROPOSAL

6. THEFORMAT
Advanced amateur x-country skiers interested in testing all the
manufacturing companies skis, at the beginning of the season.
X-country ski centre with 2 kms of tracks prepared for CT/FT
Companies with their own gazebo and free of charge
materials test
10/11 x-country ski manufacturing companies
10/25 equipment and accezories manufacturing companies
6/8 x-country ski wear manufacturing companies
TARGET:
LOGISTICS:
INVITATION:
XC-SKIVILLAGE:

7. CALENDAR
availabledate
availabledate
availabledate
Livigno(SO)
SUNDAY29TH
OFNOVEMBER2015
SUNDAY13TH
OFDECEMBER2015
SUNDAY20TH
OFDECEMBER2015
SATURDAY5TH
SUNDAY6TH OFDECEMBER2015

8. WHATWEOFFER
• Demo Day Event Organization
• Invitation to the companies
• Newletter to x-country skiers
• Promotional activity on social platforms (Facebook, Twitter, Google+)
• Event Press Notice to italian journalists interested in x-country ski
• Event Press Notice to foreigner media specialized in x-country ski
• Promotion of the Demo Day Tour at SciFondo stand during Skipass 2015 fair
• Promotion of the Demo Day Tour at SciFondo stand during Cosmobike 2015 fair
• Double page presentation of the Demo DayTour on SciFondo of the 15th of October 2015
• Double page presentation of the Demo Day Tour on SciFondo of the 15th of Novmeber 2015
• Four page report of the Demo Day Tour on InPista of the 30th of December 2015
• Photographic service at disposal of the logistics
• Video production at disposal of the location.
WHATWEOFFER:

9. WHATWEASK
• Logistic support (tracks preparation, electric power,etc.)
• Comunication by the local APT to its x-country skiers database
• Insertion in the local event schedule for the winter 2015/16
• Hospitality for SciFondo staff (4/5 people) for 2 days
• Economic contribution: to be defined
WHATWEASK:

10. DEMODAYSPRING2016
PASSOLAVAZÈ(TBC)
20th ofMarzo
2016

11. FIERE
COSMOBIKESHOW(TBC)
Verona,11th-14th ofSeptember2015
SKIPASS
Modena,29thOctober–1stNovember2015
PROWINTER
Bolzano,April2016

12. INFORMATION
Carlo BRENA
Site Manager
SciFondo Magazine
mobile ph. +39 335 5724520
e-mail: carlo@scifondo.eu
web: www.scifondo.eu
skype: carlobrena
Editrice COMeta PRess
Via Quinto Alpini, 4
24124 Bergamo
Italy