The document describes a franchise business model called Your Wellness Times that offers wellness services like EMS electrostimulation sessions, massages, and healthy products. It aims to help people stay fit in a fast, affordable, and convenient way with 20-minute sessions 1-5 times per week. Franchisees would open small studios offering these services and products at half the price of competitors. The business already has 100 franchises across 10 countries and aims to expand to 20 franchises in a new area over 5 years, generating over €150,000 in franchise income annually.
2. Do you know that only 8%of the
population goes to the gym ... and
that 70% of those who go do not
get the expected results?
...And that the remaining 92%is...
…Inactive or almost
sedentary?
65% Have Metabolic or Locomotor
Syndrome
TARGET!!!! YWT
3. Background
The central company has a technical office with 6 people, is
operational selecting Franchisees and Master Zone Franchisees,
offering wellness business, nutrition, fitness, aesthetics and massage.
We are in social networks, 100 franchises and in 10 countries.
We treasure long experience in the business.
We have the necessary equipment.
Healthy and exclusive products.
The team has been distributing products in the sector for many
years, he is an expert in it, Andreu Vilar CEO.
The team has already opened different franchise chains in its
professional background.
Success method, proven results.
Very competitive prices.
.
4. BUSINESS MODEL
With our brand YOUR WELLNESS TIMES in a Franchise regime, which
encompasses a 360º solution, promoting a healthy lifestyle that covers a market
need: be fit and move towards Wellness without effort and at affordable prices
with little time, proximity .
At low cost, in small premises, managed by a single person, automatic equipment,
weekly recurrence products, economical and quick to prepare. 20 minute sessions
equivalent to 3.4 hours of fitness with Electrofitness and automatic active
massages. Being in weight and fit is easy
With Your Wellness Times at half market prices..
Products bio diets, supplementation, technologically revolutionary equipment that
help take care of and improve the well-being and health of our customers. Healthy
drinks ginseng coffee, Matcha Ginseng tea, Spirulina with Coconut, Curcuma with
Coconut, Smothies with Aloe Vera, etc. More than 200 products and equipment.
The premises have passive and active electro stimulation service, as well as massage
with automatic equipment in individual cabins.
Self-service management to reduce staff. The offers
they cover the time zone of the day; massage, EMS electrofitness, pressotherapy,
magnetotherapy, andulation. In the premises there is a catalog of 100 wellness
equipment.
5. DESCRIPTION
EMS and massage sessions, healthy bio products
with phytotherapy and andulation, pressotherapy,
magnetotherapy, based on helping to improve
health. Solution for fitness, aesthetics, rehabilitation.
The sessions are fast, only 20 minutes from 1 to 5 times per week,
according to objectives for electro and massage EMS and others, the
client himself uses it and activates, little personal.
Wide range of natural products (30 different types), hot or cold drink,
which help improve health and fitness.
Half prices than the competition.
Soluble and solid products unique in its wellness genre that are made at
the moment.
www.yoimginsengcoffee.com
www.luxurywines.es
www.yoimdiet.eu
.
www.decafood.es
www.luxuryhousegift.com
www.corpo10.com
6. THE MARKET
Being physically fit is easy with electro ems and healthy products. Consumers
increasingly opt for healthy products and methods, sustainable and proximity
products, with great value for money.
The customer increasingly values the speed of service and comfort very positively.
Potential target 90% of the population.
With globalization, fast and effective methods are present in every city in the world.
Starbucks model, Anytime Fitness, etc.
CASH WELLNESS + TRAINING = SUCCESS
The market with successful franchises is becoming more powerful.
In our franchise we have a wide range of world-class products accompanied by a
prestigious method. The local can also be a distributor of products for vending and
private products, highly competitive prices.
7. COMPETITION
Our competition is scarce; Could we consider competition in gyms in
franchise ? We consider that there is none, less in wellness.
There are American franchises in the market with other offers or
trying to imitate, but none like ours, or are based on continued
physical activity or diets, aesthetics and others highly supported by
fitness, only 10% of the population pays for it.
In short, competition is very low, there is 90% of the population that
does not go to the gym and 50% urgently need it.
The substitute prices are much higher, Ems on 30€ us 15€, massage
on 40€ us 10€.
8. MARKETING STRATEGY
Our main objective is to get clients who care about being fit and in a health area
in a natural and economic way.
We want to reach people who comply with the healthy profile with physical
fitness, speed of service and price containment with products in store to take
away.
Media:
✓ Specific website for franchisees.
✓ SEO campaign
✓ Online advertising
✓ Franchise Fairs
✓ Franchise Portals
✓ Emailing marketing
✓ Telemarketing
✓ Social networks
✓ Empowerment demonstrations area to attract new
consumers and buyers.
9. IMPLEMENTATION AND
EXPANSION MASTER
5-year expansion plan: The first local area and expansion
• First and 2nd year: 4 own premises.
• Second year: 2 franchised stores in the area.
• Third year: 4 more franchise stores.
• Fourth year: 6 new franchisees.
• Fifth year: 8 more franchise stores.
The Franchisee has a special price, bonus, extra discount,
as well as important zonal marketing campaigns.
10. BENEFITS 5 YEARS
EBITDA (pre-tax benefits)
Average turnover per year for premises: 85.000€ and 2º 150.000€
Gross margin products: 35% to 80%
Net margin sessions: 100%
FIRST YEAR
Local
EBITDA: 200% 140.000€ per year per
local 1º year 80.000€
12. MEDIUM INVESTMENT
45.000€ local
Economic advantages of the Franchisee:
• Price reduction
• Extra margin of 10% discount on
average price products.
• Exclusive zone.
13. Proposal Master Franchise Zone 5 years
• Opening 4 own premises.
• 20 franchisees.
• Franchise in exclusive area.
• Income year franchises 150.000€.
• Income own year 500.000€.
1st local cost of 45.000€ or financed
900€ month, also rental version of
teams over 1.000€/month. Apply for
Demonstration without commitment.
.
14. Costs: Royalty and local fixed Enter fee
Royalty of 400€ month
Enter fee 6.000€ local, Master 20.000€
Cost to franchisee MP diets 70%
.
15. Franchisee Margin 10% of Luxury
House equipment + 100% in recurring
products.
It has MP cost in diets over 70%
.
16. The one who runs the place is trained as a
Wellness Coach and must train clients to be
able to change their lifestyle towards a healthy
attitude in food, sport, mentality and
physiological practices, such as those taught in
the center, reorienting it towards the world
Wellness, you work from the sports, aesthetic
and rehabilitative area, as well as the day-to-
day management from the Wellness area.
www.yourwellnesstimes.com
.
17. .New franchise concept 20 minutes, two days a week
to be fit, safe, easy, economical, we offer Master
franchise area, get information +34 673 36 65 28
Your Wellness Times
Tu tiempo de Bienestar