moLotus mobile video customer interaction platform delivers personalized, interactive, rich media video to mobile message inbox, allowing brands to engage customers. It works on all phones without app download and data charges. Novosol - a Singaporean mobile media and advertising multinational company - has engineered this unique mobile marketing platform to serve the brands and telco partners in bringing innovation in mobile advertising and breakthrough digital transformation. For more information, visit https://www.novosol.biz/

1. Delivers personalized,
rich media video interactions
to Messaging Inbox
Dear Brand,
Reach and interact with
your customers using
moLotus Mobile Video
Customer Interaction
Platform.
Disrupting USD 1.7 trillion
Global Marketing Spend
Source: PwC
Participating in USD 1.3 trillion
Digitalization, Transformation &
5G Opportunity
Source: Ericsson and Arthur D. Little
Breakthrough mobile
advertising platform & tech
that allows brands to directly
interact with their customers
& enhance life-time revenue
No App, No Data needed
Works on any phone
Deep partnership with Telcos
With Knowledge Transfer drives
Innovation, Transformation,
Revenue and Subscriber ARPU

2. MSC Status Licensed by PDP Certified TRAI registered
Partners
Clients (Partial)
Credentials
About Us - Novosol, a Singapore Headquartered Mobile Advertising
Company with Malaysia as an Operational Headquarter

3. BreakThrough Proprietary
Efficiency
Cost Savings
Automation
Real-Time Process Efficiency
Digitization, Automation
Integration
Reduced headcount
Digitize: Cut Paper, Print, Post
Outbound Call Efficiency
Digitize &
Automate
Personalized with Customer Name
and relevant Customer Data
* PDP compliant
Language and Content
by Demographic & Context
Easy Customer Interaction
- SMS, Callback, Identifiable Click
Follow-up And Action
No Charges, No Apps, No Data,
Works On Any Phone
Breakthrough Features of moLotus Mobile Video
Customer Interaction Platform
Personalized
* Always on Phone
moLotus Online - campaign management,
scheduling, reports, Master Customer
Database Module - share & use customer
data securely & privately. Revenue Ecosystem
for Enterprise, Digital & SMB Self Service
Consistent Content Rendering on
Handset. Improved Content
Compression and Formats

4. INCREASE
MARKETING
ROI
REDUCE
COST
CUT OUTBOUND
GO DIGITAL
• No Plastic
• No Paper
• No Mail
• No Printing
• Direct Mobile
Inbox Delivery
• Reduce Headcount
• Save On Training
• Reduce Compliance
Cost
• Real Time Customer Process
• End To End Automation
• Full Integration
• Personalization
AUTOMATE & INTEGRATE
moLotus advertising platform delivers more Top-line and Bottom-line..
Cross-selling &
Up-selling
Usage &
Revenues
Trade
Communication
Customer
Acquisition
Customer
Communication
Lead
Generation
Process
Transformation
& Automation
moLotus MARKETING PLUS
Loyalty Cards
& Campaigns
Exposure &
Awareness

5. PRINTED
MAILERS
OUTBOUND
CALLS
SMS E-MAIL
Personalization
Yes Limited No Limited No Yes
Customization
No Limited No Low No Yes
Delivery &
Visibility
Medium Low Low Medium Medium High
Impact Low Medium Low Low Medium High
Interactivity Low Medium Low Low Medium High
Response
Rate
1 – 3% 2 – 4 % 1 % 1 – 3 % 4 – 6 % 8 – 15 %
Cost
RM3+ RM 1+
RM 0.05 -
0.10+
(fixed fees)
RM 0.02 +
(fixed fees)
RM 0.40 -
2.00+
RM 0.40 – RM 0.60
Multimedia No No No Limited Limited Yes up to 2 mins
Branding Good Poor Poor Average Average Excellent
moLotus Mobile Marketing Platform vs. Other Channels
ONLINE
ADVERTISING

6. Mobile video advertising delivers 40
seconds of personalized, video
to your customer’s mobile inbox
in interactive, rich media formats
Key Features:
• Fully Online Campaign Management
• Individually Personalized and Custom Content
• Nested Customer Dialog
• Scalable - Reach Out to Millions quickly
• Customers require No App, No Data
• PDPA Compliant, No Spam
Benefits:
• Deep Customer Visibility and Engagement
• Digitization and Transformation
• Enhance Revenue, Lower Costs
* Unlike online ads moLotus videos always remain in your customer’s phone.

7. Contact Us
Mail at: molotus@novosol.biz
OR
Visit: https://www.novosol.biz/