4. Delivered on 5 major project categories
4
Projects
End of Summer Presentation
Other Programs
Dealer Show Materials
Go To Market Materials
Promotional Benchmarking
MY17 Product Content
5. 5
Project Details
End of Summer Presentation
Dealer Show Materials
//////////////////Dealer Folders ///////////////////DRM Binders
Central coordinator to bring content together
Pieces of
Content
20 Content
Owners
15
Total
Folders
770 Points of
Contact
20+
Pieces of
Content
36 Content
Owners
19
Total
Binders
45 Points of
Contact
20+
6. 6
Project Details
End of Summer Presentation
Go to Market Materials
/////////////////Dealer Emails ////////////Process Improvement
Develop best strategy to improve dealer and DRM communication
Total
Emails
141
Unique
Opens
17,854
Process
Automation
Content
Creation
Email
Measures
//////Field Sales Communications
Research
Alternatives
DRM
Feedback
Present
Options
19
Unique
Opens
Points of
Contact
58
Recipients
2X
Per Week
7. 7
Project Details
End of Summer Presentation
MY17 Product Content
/////////////////////Sell Sheets /////////Product Information Deck
Effectively communicate MY17 information across platforms
Sheets
Printed
45,000
Versions
8
//////Tank ClingsEvents Team
Marketing
Sales
Product Managers
Event Info.
DRM
Information
Dealers
Staff Training
////Pocket Guide
20
Versions
1000
Printed
8. 8
Project Details
End of Summer Presentation
Promotional Benchmarking
//////////////////////Research ///////////////////Findings/ Ideas
Benchmark our strategies against other companies
DRMs
6
8
/////////////////DRM Feedback
Go to Market Strategy
Financing
Social Media
Contests & Offers
Companies
Loyalty
Program
Regional
Promos
Internal
Dealer
Contests
Simplify
Promos
Competitive Intel
Taskforce
9. 9
Project Details
End of Summer Presentation
Other Programs
////////////Ambassador Program
////////////////Demo Bike Sales
Additional projects throughout the summer
////////NPA Auction //Retail Feedback
DRMs
12
Timeline
Bike Selection
Remove Holds
Timeline
Condition
Reports
Inventory
Tracking
Levels
7
Training
Required
Retail
Growth!
Event
Participation
1 1
Victory Indian
10. 10
Challenges and Successes
End of Summer Presentation
Enjoying the work makes overcoming challenges easier.
Challenges Successes
Presentation Skills
Working Too Quick
Clear Communication
Event & Work Coordination
Work Efficiency
Project Coordination
Offering New Ideas
Enjoying the Work
11. 11
Lessons Learned and Key Takeaways
End of Summer Presentation
Accept challenges, change and the need to speak up.
Be willing to be challenged.
Accept change quickly.
Make yourself heard.
1
2
3
12. 12
Personal Takeaways
End of Summer Presentation
////////////What I Enjoyed
Overall, it was an incredible internship
/////Advise to Future Interns
//////What Could be Changed
Autonomy
Flexibility
Travel &
Experiences
Project
Importance
Cross
Functionality
Riding
Do not be afraid to ask questions.
Try out the product!
Accept new challenges.
Get to know everyone quickly.
More information
coming into the
internship
More information ending
the internship
Go to
Dealer
Show
13. 13
Moving Forward
End of Summer Presentation
////////////Career Goals
I would love to stay with Polaris
Semester
1
/////Time in School
//////Post Graduation Plans
A little bit of Traveling
MSA Program
DRM
14. It has been a wonderful summer thanks to you all!
Thank you!
Thank
You
End of Summer Presentation 14
