My presentation on 'The Future of Mobile' for Social Media Club Groningen #smc050.

1. The Future of Mobile
Brechtje de Leij
Head of Product Development News @ Sanoma

2. Iedere dag komt er op het web
meer informatie bij dan er tot
2003 in totaal op de wereld
beschikbaar was.
Bron: de Volkskrant, 2013.

3. Bron: de Volkskrant, 2013.

4. Mobile empowers people

5. We <3 our mobile

6. WTF is wrong with this dude?
What is he looking at? The world?!
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Extreme selfies

8. #Stemfie

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„This house is on fire‟
selfie
Inappropriate selfies

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Epic selfies

13. The Future of Apps

15. Gartner: “by 2017 mobile users
will provide personalized
data streams to more than
100 apps and services
every day”

16. The Future of Devices

17. The Third Wave of Mobile
Bron: Raimo van der Klein, Glasseffect

19. Smartwatch

21. Google Glass

22. Keeps you in the world
Bron: Raimo van der Klein, Glasseffect

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Contextual trigger
Microinteraction
Action

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26. Context is king
Bron: Raimo van der Klein, Glasseffect

27. Content as a service

28. The Future of Business Models

29. Pay per gaze?

30. Pay for personalised services

31. The future of advertising

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33. Data is the new oil

34. Curious about the
Future of Mobile?
Just watch..

35. Thank you.
Questions?
@brechtjedeleij
brechtje@nu.nl