Mar mix test

1. The product/service, to meet the needs of the customer.
(what is it What does the customer get)
price: How much? Competitors compared or makes unique claim?
Promotion: word out method to target audience? Our marketing message is? Consistent in/to?
Place: How do I get my customer? How on prospect customers?
People: who
Physical proof: What are my business manifestations? Branding? What about other manifestations?
Process: What processes should I introduce to meet the needs of my brand and wow customers?