Internet news TV in Baltic Countries by Delfi

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Internet news TV in Baltic Countries by Delfi

  1. 1. Internet news TV in Baltic Countries Rimgaudas Leonavicius Director Delfi.ua
  2. 2. Internet to watch video
  3. 3. Changes in u sage p atterns 2008 Rankings as of 18/10/08 Source: Alexa Global Traffic Rankings Yahoo.co.jp 10 Blogger.com 9 wikipedia.org 8 myspace.com 7 msn.com 6 facebook.com 5 live.com 4 youtube.com 3 google.com 2 yahoo.com 1 Web site Rank
  4. 4. Most Popular Portals Estonia Latvia Lithuania Source: gemiusAudience, August 2008 Delfi . ee Postimees.ee Rate . ee Auto24.ee Sloleht . ee Inbox.lv Delfi.lv ss.lv One.lv Tvnet.lv Plius.lt Lrytas.lt Skelbiu.lt One.lt Delfi.lt
  5. 5. Click to choose <ul><li>TV broadcast – no possibility to change anything. </li></ul><ul><li>Internet podcast – allowed watch “TV” on personal time. Clients can add comments . </li></ul><ul><li>Citizen journalism – user generated content. </li></ul>
  6. 6. Content sources <ul><li>1. Local TV channels podcast </li></ul><ul><li>2. News agencies (reuters.com) </li></ul><ul><li>3. Internet TV journalist created content </li></ul><ul><li>4. Citizen journalism / Blogs </li></ul>
  7. 7. DELFI GROUP Delfi.ee Delfi.lv Dlefi.lt Delfi.ua
  8. 8. DELFI TV 3000 video news per year Professional TV studio 20 000 daily
  9. 9. Solid news portals. Citizen journalism. <ul><li>In Baltic States is pretty well developed &quot;vox populi&quot; or peoples' journalistic and literature section. </li></ul><ul><li>On photo and TV source peoples journalism makes more and more sense, </li></ul>
  10. 10. Advertising possibilities <ul><li>New place for advertising </li></ul><ul><ul><li>Hart to ignore advertisement before video. </li></ul></ul><ul><ul><li>“ Hot innovation” </li></ul></ul><ul><li>Easy to reach clients </li></ul>
  11. 11. Prognoses <ul><li>“ Personal news” dominance to the global news . </li></ul><ul><li>Grows of Video news amount. </li></ul><ul><li>Grows of client interest. </li></ul><ul><li>Grows of internet news TV actuality </li></ul>
  12. 12. <ul><li>Thank You </li></ul>

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