Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
10 Tips to Sponsoring Long Distance Recruits Successfully
1. 10 Tips to Sponsoring Long Distance Recruits Successfully
In the digital age,one thingisforsure,your networkof friends, relatives and online acquaintances will
reach far beyond your own city limits – even beyond your country! Even if you don’t call yourself a
“technologyperson,”the distributorsyourecruitlocallywilllikelyknow of other people outside of your
locale.
Because we are globally-connected,youare boundtobecome involvedinlongdistance sponsoring.
Embrace the opportunitytorecruitbeyondyourcitywalls.Youneverknow if – ina city a thousandmiles
away – long-distance sponsorshipwill be yourmostproductive downline.
Like everythingelse inthisbusiness(inlife);however,there are rightandwrongwaysto go aboutlong
distance sponsoring.
In a BusinessStart-Upsmagazine interview,anational developerandproducerof marketingandtraining
materialsforMLM companiesanddistributors,notes that“aconsciousgame planmay make all the
difference ineffective longdistance sponsoring.”The interviewee pointsoutthatthe helter-skelter
approach to sponsoring(“gowide andsee where itgoes”) won’tnecessarilyyieldthe bestresultsfor
your time andeffort.Usingthisapproach,he says,people are toldtosignup anyone “as longas they
breathe.”
Like any otherimportantfinancial decision,the intervieweegoeson,give itthought.“Justbecause you
knowa guy inOhio,doesn’tmeanyoushouldsignhimup,particularlyif he isgoingtodo nothingin
your organizationbutdrawonyour time.”
Thisapproach may supporta fewheavyhittersatthe top of a networkmarketingorganization,butnot
the average distributor.The interviewee pointsoutthatthe top people inanetworkorganizationalways
try to put active,motivatedpeopleontheirorganization.
Here are 10 tipsto helpyouwhenit’stime tocash-inonlongdistance sponsorship:
1) Know your craft: Before youstart sponsoringlongdistance, make sure thatyou’ve masteredsales
and recruitinginyourownlocality.The intervieweeadvises,“Know whatyouare doingandwhatyou
are goingto teach.”Be a deal closer!
2. 2) Choose wisely:If you wantto increase yourchancesof successinlongdistance sponsoring,lookfor
people whoare “wiredtowin;”independentpeople withatrackrecord of success.In fact,the further
the distance,the more independentandreliable thatpersonmustbe.The interviewee parallelsthe long
distance sponsoringrelationshiptothatof a longdistance romance,saying,“If Iam in LA,can I have a
successful romance withsomeone inNY?Perhapsif Ichoose wisely.”
3) Create a system: You shouldstartoff witha comprehensive planof attackandcommunicate itto
your downlinedistributorssothatyouare all singingfromthe same songsheet.Thisisbest
accomplishedatthe beginningof the relationshipbyemailingthemyourproposedplanof attack.
4) Agree on responsive commitments: Whenyoufirstestablishrelationshipswithlongdistance recruits,
take some time to qualifythe candidates.Youneedtotalkto them, saysthe interviewee,anddetermine
whattheywant,how muchtheyare willingtocommitintime, moneyandresources,andinwhat
timeframe.Althoughyouare all operatingindependentbusinesses,youare somewhatdependenton
one another.Once youfindthe rightperson,developanagreementthatdetailsyourrespective
commitments –at the veryleast– inan email dedicatedtothe subjectof businessgoalsandplans.
5) Establish a long distance sponsoring budget: You have to spendmoneytomake money.Long
distance sponsoringisgoingtocreate expensesyoudon’tnormallyhave whenyousponsordistributors
locally.Todetermine whetheritwill payoff foryou,you’dbetterunderstandthe costsinvolved.The
firstobviousexpense isof callingchargesanddatarateson phone plansthatdon’thave unlimiteddata.
Are you goingto be mailingsupportmaterialstodownlinedistributors?Planonpostage andmailing
expensesforcommunicationandshippingexpensesforsupportmaterials.Are youplanningonflying
out to meetyourdownlineorjoinanevent?Plana travel budgettosupportyourdownline group.Thisis
obvious,butmustbe mentionedanyway:Make use of free technology(email,Skype,messaging
services,etc.) tocutdownon your longdistance communicationexpenses.
6) Getsome support from your company: If itlookslike longdistance sponsoringwill be areal winner
for you,youshouldtake a close lookat the multilevelmarketingcompanyyouare workingforto see if it
has systemsthatwill worktosupportyourefforts.These mayinclude voice messagingsystems,national
conference call service,digitalcommunicationsanddocuments,email services,distributorwebsite,as
well asengagingmaterialstosupportretailingandteambuilding.
7) Make sure the company trainingprogram supports long distance growth:Althoughthishasbeena
probleminthe pastfor some networkmarketingcompanies,manyMLMcompaniestodayare
developingnewsystemstosupportessential trainingforlongdistance recruits.Justtake alookat their
marketingmaterials.
8) Build your downline ingeographical areas supportedby your company:Whenyou buildyour
organizationlongdistance,trytobuildinareaswhere the companyissupportinggrowththroughtours,
rallies,events,andtraining.It’smucheasier(andlessexpensive) toarrange meetingsif mosteveryone
inyour downline islocatedaroundthe same regional area.
9) Focus on areas where othersuccessful distributorsare located: Geographical areaswhere there isan
infrastructure of successful distributorsshouldbe yourfirstfocus.Itisparticularlyhelpfulif youcan
developareciprocal relationshipwhere yousupportdistributorsof longdistance recruitsinyourcityin
exchange foryourdistributorsbeingsupportedbysuccessful leaderoutside yourcity.
3. 10) Provide the personal touch: The interviewee suggeststhat“trainingiseverythingandthree-way
callingisthe name of the game inlong distance sponsoring.”Be sure thatyou are on the phone withthe
first10 contacts yournew,long-distancedistributorcalls.Thisbondspotentialcustomerstoyour
organizationfromthe verybeginning.Andalso –whenyourdistributorscontacttheirpotential
customers – your newrecruitwill have the opportunitytolistentoyourpresentation,gather
information,learnhowtoovercome resistance,learnhow toclose the sale,andbegintobuildtheirown
successful business.
In networkmarketing,longdistance sponsoringopensa world of opportunity.If you’re willingtodoit
right,it can be an extremelyprofitable world.Remember,ittakestime.Ittake a lotof effortand
patience.And,above all,ittakesdetermination.