This document summarizes a security app called Securoid that connects victims directly to the nearest police station. It profiles the founding team and provides an overview of revenues, customers, and business model. The app allows users to press buttons to notify police or cancel alerts. It aims to target 1.25 billion people in India initially and then expand globally, helping prevent crimes and respond quickly through direct police notification.
5. Company Profile
Name of Company: Vigilance Pvt. Ltd
< Website Under Progress>
Registered Address:
XXXXXXXXX
Contact Details:
Joy Basu Oliver Rossbruch
+91-9823053068 +91-997056890
6. Company Profile
6
CURRENT REVENUES & 2014-15 PROPOSED ANNUAL REVENUES
Securoid Android APP. 27/09/2014
Total Revenues Estimated for 2014-15 90,00,000 (INR)
Total Revenues Booked XXXXX/- (INR)
Additional Client Agreement Signed For XXXX(INR)
Key Customers Customers in Pipeline Key Markets
Crime victims (Already suffered)
(Starting up with Delhi – 1.78cr)
(victims per month-1250)
Population of a city and
hence of a country
People availing GPS facility in
their mobile phones
General People (Have a fear of
being a victim)
Global expansion
Third Party (Suspects)
7. Need
Provide Personal Security 365*24*7.
Connecting the presumed victim directly with nearby Police Station.
Makes it convenient for the third party to report the crime instantly.
Preventing the crime by notifying on the intuitive basis.
Giving the police authorities a time period of five minutes.
Currently few customers are giving their contact numbers to five other emergency
contacts.
8. Target Customers -
Since it is an app for general public, hence it can be only avail to those who are familiar
with android gadgets/platform.
Potential Market – 6Lacs Victims every year. Hence, targeting to 1.25 Billions (Indian
Population).
Later on targeting to the Global Market.
9. Value Proposition
Our service is notifying the near by police station even when the people have intuition of
becoming the victim against any crime. Also the third person who can view the crime situation,
can also report.
Direct contact with nearby police station in the time span of 5 minutes.
Also providing the provision of cancelling the notification that we send to the police.
10. Competition
08/29/1610
Alt
few entities that has online presence for services in Higher Education Sector includes:
Several apps targeting to five different emergency contact people
Dr. Security App in Google Play Store
LifeLine Response in , Athens, Greece by Peter Cahill
11. Business Model
The customer has intuition of any Bad
Omen in the Present Surroundings.
The person Press the Yellow Light
User downloads the app. Securoid from
play-store; I-tones & Google play free of
cost but pay rs5 for the registration online.
12. Business Model
Yellow Button after being pressed sends the Current
location (GPS) message to the nearest police station.
Immediately rs5 is deducted from the customer
account.
After the Message has been sent to the station the
device receives the Signal sounds an Alarm and also
the sender’s location is been set as the Destination
location
.
13. Business Model
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If the customer has assured
the Safety within 5 Min.
the customer can press
Green Button for
cancelling the Emergency
services.
If after 5 min. the cancellation
request has not been confirmed
then the police needs to go at the
location for the confirming the
safety of the victim
This is the Red Button,
if there is the situation
where instantly police
should be involved.
immediately
(This is for the 3rd
person who is not directly involved but can see the ill-legal activity going on
so he can also save the victim)
14. Fund Requirements
• Sat guide (rs8500) , Garmin (rs8600), Tom Tom (rs9000), - (Flipkart source of information.)
Or
• Indian mobile companies : Intex Android Mobiles rs 2500, Micromax rs2700, Carbon –
rs2750 with 3.5 inch screen .
• We need to take the tie-ups for the GPS Navigation.
As of now targeting to East-Delhi (16 police stations)- 16 Devices.
If mobiles phones than APPRX. Rs.43,200
If GPS NAVIGATION Devices APPRX. Rs1,36,000.
+ Navigation Tie-ups.
+ Uploading Cost ( Rs61- Rs12,000) + Revenue share 70 % - Google Play.
15. Business Model- Expansion
•We are targeting to the Indian citizens APPRX. 1,24 Billion, and hence to the Globally to 7.125
Billion.
•We are boosting the Indian Manufacturing Mobile companies 1stly at India level Enhancing the
Indian Local Mobile Market.
•While reaching to Global level we will again Boost the Indian Mobile manufacturers to sell their
products to the Foreign market (Police Stations).
• Technology for better results.
Editor's Notes
Describe the needs you are trying to fulfill. How are these needs met currently?
Illustrate the customer inconvenience you are trying to remove, how are you making her life better? How is the customer solving these problems currently?
Who are your target customers? What is the market potential?
Identify various segments who would be using your product service, assess the market potential in terms of value/volume?
Describe the needs you are trying to fulfill. How are these needs met currently?
Illustrate the customer inconvenience you are trying to remove, how are you making her life better? How is the customer solving these problems currently?
Who are your target customers? What is the market potential?
Identify various segments who would be using your product service, assess the market potential in terms of value/volume?
Describe your offering
Please provide description of your product or service
How does your offering solve the problem?
Explain your product/service, put in links to photos, demo videos etc if needed.
List Competitors and their offerings
If you think you have no competition, you may not have researched well enough, or there might not be a market for your offering. So please think twice before saying there is no competition
Also try to identify potential competition- who else could enter the market and be a significant threat.