2. MOVENPICK HISTORY
History
This super premium ice cream was born in 1948 in the kitchens of
Europe and owes its inspiration to a group of visionary Swiss chefs
who wanted to create a gastronomic experience for diners at their
restaurants.
3. MOVENPICK TODAY
Today
Today Movenpick is sold in over 40 countries around the world. We have
boutiques in Switzerland, Australia, Russia, New Zealand, India, China,
Hong Kong, Bangladesh, Pakistan, Taiwan, Kazakhstan, Singapore,
France, the UAR, and negotiations are under way in a range of other
locations.
The Movenpick Ice Cream is an international brand which is owned by the
worlds number 1 food and beverage company, Nestle.
4. Passion for Gastronomy
Mövenpick ice creams are made for the menus of haute cuisine (fine
dining). Each flavor is a masterpiece of culinary inspiration, a work of
gastronomic art, sure to delight any discerning gourmet and the most
demanding chefs.
Best of Nature
All Mövenpick flavours, textures and colours are owed exclusively to
natural ingredients - only the very best, searched out with great care
from the best sources that the world can offer. No artificial additives or
colours. The reward is a subtlety that no ordinary ingredients can match.
Swiss Perfection
It takes special care to
bring forth the subtle
delicacy in a Mövenpick
recipe, more time in the
making and extra attention
to detail. Mövenpick ice
creams are a tribute to the
loving carefulness for which
the Swiss are famous.
KEY DIMENSIONS
5. PREFERRED SIZES
AND LOCATIONS
Ice Cream Gallery
It offers the full product and service range (Take-away and Table Service)
like Ice Cream, Recipes, Cocktails, Shakes, Pastries, Hot and Cold
Beverages. For an ice cream gallery we require a store size of between
90-160 sq.m, with 20-35 sq.m. of outdoor seating. Preferred Locations:
CBD, high streets or entertainment precincts.
6.
7. PREFERRED SIZES
AND LOCATIONS
Ice Cream Parlour
It has a free seating area. For an ice cream parlour we require
30-70 sq.m with potential for outdoor seating of 20-35 sq.m. Preferred
Locations: Malls along with high streets.
8.
9. PREFERRED SIZES
AND LOCATIONS
Ice Cream Kiosk
For an ice cream kiosk 20-30 sq.m + 40 sq.m of seating. We also require
offsite storage of 10-15 sq.m. Preferred Locations: Major Regional
Shopping Centres.
10.
11. FEW PICKS FROM
MENU
Waffle Obsession
Freshly baked, hot belgian waffles served with Movenpick Swiss
chocolate and Stracciatella ice-creams, drizzled with decadents chocolate
sauce & sprinkled with rich chocolate shavings.
Pancakes Indulgence
Freshly baked, light, golden pancakes served with Movenpick
strawberry and Vanilla dream ice-creams, drizzled with heavenly berry
sauce, sprinkled with white chocolate shavings & finished with fresh
strawberries.
12. FEW PICKS FROM
MENU
Romanoff
A scoop of vanilla dream &
strawberry ice cream placed on a
bed of strawberry slices & topped
with strawberry sauce. Garnished
with whipped cream and mint leaves.
Raspberry and Strawberry
smoothie
Delicious fresh strawberry smoothie
blended with raspberry & strawberry
Movenpick sorbet.
Ice Coffee
Espresso Croquant ice-cream
laced with coffee sauce,
biscuit & whipped cream
garnished with wafer.
