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© 2015 IBM Corporation
Applying Cognitive Computing to Message
Delivery in Enterprise Systems
A Multidisciplinary Team Approach
Ann DePaolo, Barbara Neumann, Molly Stevens
© 2015 IBM Corporation2
Applying Cognitive Computing to Message
Delivery
 This presentation will relate cognitive computing, specifically the attributes:
Adaptive
Intuitive
Interactive
Contextual
 to z/OS information development and the delivery of several thousand user and console
messages in z/OS.
 Our multidisciplinary approach uses our respective backgrounds in computer science,
technical writing, information architecture, XML, and user technology.
 How we apply our knowledge to enhance the search and information experience for
Enterprise Computing customers.
Introduction: Who We Are
© 2015 IBM Corporation4
Introduction: Who We Are
 Our presenters bring a diverse set of experiences to the ECC conference:
One of us is a recent hire employee who has a background in information technology,
computer science, and web services.
Two of us are experienced software engineers who practice content development and
information planning for many z/OS operating system releases.
We vary in years in our user technology experience and collaborate from different
viewpoints, with our interdisciplinary backgrounds.
All three of us have a commonality that we will use as an example, producing
documentation for z/OS MVS system messages.
 Barbara – Operating systems overview
 Molly – Tools and Infrastructure
 Ann – Collaborative teamwork
© 2015 IBM Corporation5
Let’s Look at the Data
 Is this content really considered “big data?” Yes, and it is structured big data.
 Thousands of system and component messages; textual information and context.
 Our z/OS library is coded in XML.
 We are tagging our XML to be compliant with computers that will use cognitive
computing/analysis to look at our documentation.
 We are set up for content classification.
 Molly plans more infrastructure tooling to use this classification.
 We want to improve search results for messages and other text.
 In the future, the tagging will help the search in the z/OS library for companies that use
XML.
z/OS Operating System
© 2015 IBM Corporation7
z/OS Operating System
 We will present a chart showing the design and flow of the z/OS operating system for
Enterprise Computing mainframe software. This is a historical chart that shows the z/OS
elements, including JES2, JES3, MVS, TSO/E, z/OS UNIX, z/OSMF, and other critical
components.
 We will relate the chart to an everyday task that many system programmers perform, and
show how the information, including a large number of component messages, is used.
 We are including this z/OS chart, showing the system components, as a physical poster
graphic, at the conference.
© 2015 IBM Corporation8
z/OS Operating System
We will include a z/OS chart, showing the
system components, as a physical poster
graphic, at the conference.
(We note that the Poughkeepsie site
walking map resembles the chart.)
Tools and Infrastructure
© 2015 IBM Corporation10
z/OS Messages
z/OS uses messages to communicate the status of all the components of the operating
system to system programmers and operations staff. One facet of the z/OS information are
the thousands of messages that z/OS issues to an enterprise each day.
z/OS MVS message: IEF004I
© 2015 IBM Corporation11
Tools and Infrastructure
 Bringing disciplines together helps us to better innovate. As information developers, we
work with XML source files. As technical writers, we use these files to create and update
content by release. As tools and infrastructure team members, we work to use this data to
create metadata and to program its use for customers to find information more easily.
© 2015 IBM Corporation12
Tools and Infrastructure
Collaborative Teamwork
© 2015 IBM Corporation14
Collaborative Teamwork
 Bringing disciplines together helps us to better innovate:
As information developers, we work with XML source files.
As technical writers, we use these files to create and update content by release.
As tools and infrastructure team members, we work to use this data to create metadata and
to program its use for customers to find information more easily.
© 2015 IBM Corporation15
Collaborative Teamwork
 eReview
 Meetings, brainstorming
 Migration to XML
 File migration from CMVC to IDCMS
 RSSOwl immediate notification system
 Teamrooms
 IBM Connections
Information Architecture
© 2015 IBM Corporation17
Information Architecture
 As information strategists, we work with the current infrastructure to transform the way
information is delivered. We look ahead to the technology that's coming next and how it can
help us develop new solutions for Enterprise customers. We look for ways to improve the
tools we currently have and how we can provide automation for our teams.
 One of our goals is to have the first result of any internet search is to direct users to the
correct information in IBM Knowledge Center for z/OS. Our presentation shares how our
efforts in using our knowledge collaboratively helps us reach that goal.
© 2015 IBM Corporation18
Search Optimization
Summary
© 2015 IBM Corporation20
Summary
 In summary, we have found it effective, rewarding, and enjoyable to coordinate our
expertise with frequent feedback from customers, to provide an information solution for
z/OS messages.
© 2015 IBM Corporation21
References
 Smart Machines: IBM's Watson and the Era of Cognitive Computing (Columbia
Business School Publishing), By John Kelly and Steve Hamm, 2013.
 “What’s Big Data Got to Do with It?,” Rochester Review, 2012.
http://www.rochester.edu/pr/Review/V75N1/0401_fea_bigdata.html
http://www.rochester.edu/pr/Review/V75N1/pdf/0401_fea_bigdata.pdf
 Writing Together: The Importance of Collaboration and Teamwork in Technical
Communication, By Aaron Courtice, 2010.
https://acourtice.files.wordpress.com/2011/01/re3.pdf
 HCI Models, Theories, and Frameworks: Toward a Multidisciplinary Science, Edited
by John M. Carroll, 2003.http://www.sharritt.com/CISHCIExam/carroll.html#ch1
 Effective Collaboration in Multi-Disciplinary Teams, By Angela Fernandez Orviz, 2010.
http://www.academia.edu/407830/Effective_Collaboration_in_Multi-disciplinary_Teams
 Multidisciplinary research – an essential driver for innovation, By Jill Trewhella, 2009.
https://globalhighered.wordpress.com/2009/06/26/multidisciplinary-research-an-essential-
driver-for-innovation/
© 2015 IBM Corporation22
Trademarks
The following are trademarks of the International Business Machines Corporation in the United States, other countries, or both:
– IBM
– IBM (logo)
– Parallel Sysplex
– Z9
– z10
– z10 EC
– z/OS
– z/VM
The following are trademarks or registered trademarks of other companies:
 Adobe, the Adobe logo, PostScript, and the PostScript logo are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States, and/or other
countries
 IEEE is a trademark of the Institute of Electrical and Electronics Engineers, Inc. in the United States and other countries.
 UNIX is a registered trademark of The Open Group in the United States and other countries.
 Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both.
Notes:
 Performance is in Internal Throughput Rate (ITR) ratio based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput
that any user will experience will vary depending upon considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage
configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve throughput improvements equivalent to the performance ratios
stated here.
 IBM hardware products are manufactured from new parts, or new and serviceable used parts. Regardless, our warranty terms apply.
 All customer examples cited or described in this presentation are presented as illustrations of the manner in which some customers have used IBM products and the results they may
have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions.
 This publication was produced in the United States. IBM may not offer the products, services or features discussed in this document in other countries, and the information may be
subject to change without notice. Consult your local IBM business contact for information on the product or services available in your area.
 All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.
 Information about non-IBM products is obtained from the manufacturers of those products or their published announcements. IBM has not tested those products and cannot confirm
the performance, compatibility, or any other claims related to non-IBM products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those
products.
 Prices subject to change without notice. Contact your IBM representative or Business Partner for the most current pricing in your geography.

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cognitive_computing_messages_0601515

  • 1. © 2015 IBM Corporation Applying Cognitive Computing to Message Delivery in Enterprise Systems A Multidisciplinary Team Approach Ann DePaolo, Barbara Neumann, Molly Stevens
  • 2. © 2015 IBM Corporation2 Applying Cognitive Computing to Message Delivery  This presentation will relate cognitive computing, specifically the attributes: Adaptive Intuitive Interactive Contextual  to z/OS information development and the delivery of several thousand user and console messages in z/OS.  Our multidisciplinary approach uses our respective backgrounds in computer science, technical writing, information architecture, XML, and user technology.  How we apply our knowledge to enhance the search and information experience for Enterprise Computing customers.
  • 4. © 2015 IBM Corporation4 Introduction: Who We Are  Our presenters bring a diverse set of experiences to the ECC conference: One of us is a recent hire employee who has a background in information technology, computer science, and web services. Two of us are experienced software engineers who practice content development and information planning for many z/OS operating system releases. We vary in years in our user technology experience and collaborate from different viewpoints, with our interdisciplinary backgrounds. All three of us have a commonality that we will use as an example, producing documentation for z/OS MVS system messages.  Barbara – Operating systems overview  Molly – Tools and Infrastructure  Ann – Collaborative teamwork
  • 5. © 2015 IBM Corporation5 Let’s Look at the Data  Is this content really considered “big data?” Yes, and it is structured big data.  Thousands of system and component messages; textual information and context.  Our z/OS library is coded in XML.  We are tagging our XML to be compliant with computers that will use cognitive computing/analysis to look at our documentation.  We are set up for content classification.  Molly plans more infrastructure tooling to use this classification.  We want to improve search results for messages and other text.  In the future, the tagging will help the search in the z/OS library for companies that use XML.
  • 7. © 2015 IBM Corporation7 z/OS Operating System  We will present a chart showing the design and flow of the z/OS operating system for Enterprise Computing mainframe software. This is a historical chart that shows the z/OS elements, including JES2, JES3, MVS, TSO/E, z/OS UNIX, z/OSMF, and other critical components.  We will relate the chart to an everyday task that many system programmers perform, and show how the information, including a large number of component messages, is used.  We are including this z/OS chart, showing the system components, as a physical poster graphic, at the conference.
  • 8. © 2015 IBM Corporation8 z/OS Operating System We will include a z/OS chart, showing the system components, as a physical poster graphic, at the conference. (We note that the Poughkeepsie site walking map resembles the chart.)
  • 10. © 2015 IBM Corporation10 z/OS Messages z/OS uses messages to communicate the status of all the components of the operating system to system programmers and operations staff. One facet of the z/OS information are the thousands of messages that z/OS issues to an enterprise each day. z/OS MVS message: IEF004I
  • 11. © 2015 IBM Corporation11 Tools and Infrastructure  Bringing disciplines together helps us to better innovate. As information developers, we work with XML source files. As technical writers, we use these files to create and update content by release. As tools and infrastructure team members, we work to use this data to create metadata and to program its use for customers to find information more easily.
  • 12. © 2015 IBM Corporation12 Tools and Infrastructure
  • 14. © 2015 IBM Corporation14 Collaborative Teamwork  Bringing disciplines together helps us to better innovate: As information developers, we work with XML source files. As technical writers, we use these files to create and update content by release. As tools and infrastructure team members, we work to use this data to create metadata and to program its use for customers to find information more easily.
  • 15. © 2015 IBM Corporation15 Collaborative Teamwork  eReview  Meetings, brainstorming  Migration to XML  File migration from CMVC to IDCMS  RSSOwl immediate notification system  Teamrooms  IBM Connections
  • 17. © 2015 IBM Corporation17 Information Architecture  As information strategists, we work with the current infrastructure to transform the way information is delivered. We look ahead to the technology that's coming next and how it can help us develop new solutions for Enterprise customers. We look for ways to improve the tools we currently have and how we can provide automation for our teams.  One of our goals is to have the first result of any internet search is to direct users to the correct information in IBM Knowledge Center for z/OS. Our presentation shares how our efforts in using our knowledge collaboratively helps us reach that goal.
  • 18. © 2015 IBM Corporation18 Search Optimization
  • 20. © 2015 IBM Corporation20 Summary  In summary, we have found it effective, rewarding, and enjoyable to coordinate our expertise with frequent feedback from customers, to provide an information solution for z/OS messages.
  • 21. © 2015 IBM Corporation21 References  Smart Machines: IBM's Watson and the Era of Cognitive Computing (Columbia Business School Publishing), By John Kelly and Steve Hamm, 2013.  “What’s Big Data Got to Do with It?,” Rochester Review, 2012. http://www.rochester.edu/pr/Review/V75N1/0401_fea_bigdata.html http://www.rochester.edu/pr/Review/V75N1/pdf/0401_fea_bigdata.pdf  Writing Together: The Importance of Collaboration and Teamwork in Technical Communication, By Aaron Courtice, 2010. https://acourtice.files.wordpress.com/2011/01/re3.pdf  HCI Models, Theories, and Frameworks: Toward a Multidisciplinary Science, Edited by John M. Carroll, 2003.http://www.sharritt.com/CISHCIExam/carroll.html#ch1  Effective Collaboration in Multi-Disciplinary Teams, By Angela Fernandez Orviz, 2010. http://www.academia.edu/407830/Effective_Collaboration_in_Multi-disciplinary_Teams  Multidisciplinary research – an essential driver for innovation, By Jill Trewhella, 2009. https://globalhighered.wordpress.com/2009/06/26/multidisciplinary-research-an-essential- driver-for-innovation/
  • 22. © 2015 IBM Corporation22 Trademarks The following are trademarks of the International Business Machines Corporation in the United States, other countries, or both: – IBM – IBM (logo) – Parallel Sysplex – Z9 – z10 – z10 EC – z/OS – z/VM The following are trademarks or registered trademarks of other companies:  Adobe, the Adobe logo, PostScript, and the PostScript logo are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States, and/or other countries  IEEE is a trademark of the Institute of Electrical and Electronics Engineers, Inc. in the United States and other countries.  UNIX is a registered trademark of The Open Group in the United States and other countries.  Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both. Notes:  Performance is in Internal Throughput Rate (ITR) ratio based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput that any user will experience will vary depending upon considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve throughput improvements equivalent to the performance ratios stated here.  IBM hardware products are manufactured from new parts, or new and serviceable used parts. Regardless, our warranty terms apply.  All customer examples cited or described in this presentation are presented as illustrations of the manner in which some customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions.  This publication was produced in the United States. IBM may not offer the products, services or features discussed in this document in other countries, and the information may be subject to change without notice. Consult your local IBM business contact for information on the product or services available in your area.  All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.  Information about non-IBM products is obtained from the manufacturers of those products or their published announcements. IBM has not tested those products and cannot confirm the performance, compatibility, or any other claims related to non-IBM products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products.  Prices subject to change without notice. Contact your IBM representative or Business Partner for the most current pricing in your geography.