Global Brand Development Monetizing High Brand Value Into International Markets.

1. FAST BRAND GROWTH IN GLOBAL MARKETS
INNOVATE. CONNECT. AMAZE.

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Trilogy Brands Group is a retail disruptor, pioneering a faster, better way for brands
to access international markets, accelerating the introduction of highest grossing,
fastest growing, and star-performing American brands to the Middle East and North
Africa, China, Asia Pacific, and Latin America.

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GROWTH INSPIRED BY EXCITING NEW BRANDS
Our portfolio of brands comprises of some of the most iconic and fastest growing brands in the world.
We build brand value by leveraging our exclusive networks of global partnerships, looking to deploy capital in
advantageous ways, via franchising, licensing, distribution, and joint venture structures to drive long term revenue
potential and a consistent brand presence with a footprint across key international markets.
We identify and develop unique opportunities, a cohesive infrastructure and deliver through a consortium of global
partners, that support brands’ existing and new business expansion plans worldwide.

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THE BRAND BEHIND THE BRAND – HOW IT WORKS
Trilogy Brands is leveraging relationships and global intelligence to access star performing and fastest growing American brands,
accelerating business expansion into the Middle East and North Africa, China, Asia Pacific, and Latin America regions. Trilogy Brands
operates as a growth engine driving new brand and enterprise development for mid to top tier American brands.
WE ARE A GLOBAL BRAND DEVELOPMENT AND STRATEGY CONSULTING FIRM PIONEERING A FASTER,
BETTER WAY FOR BRANDS TO ACCESS HIGHLY COVETED INTERNATIONAL MARKETS.
Trilogy Brands is the brand behind the brands. Focused on creating significant revenue by monetizing idle brand value in unique regions with strong
consumer demand ready to embrace new trendy, emerging, growing, star performing and established brands. The world is brand-obsessed.
Consumers all over the world want American products today.
Trilogy works closely with its US brand clients targeting fashion, celebrity and sports brands, accessories, food and beverage, sporting goods, action
sports, supermarkets, entertainment, entertainment retailing, health and fitness, wellness, nutrition, cosmeceuticals, multimedia and electronics,
digital and e-commerce applications, home furnishings, education, hotels, and leisure.
Global is the new local.
The world is changing at an unprecedented pace both in terms of scale and scope. We’ve always experienced change, but the kind of change we’re
seeing right now is a paradigm-shifting kind of change. Brands can no longer define their consumer as a local consumer. Consumers are everywhere
in the planet and they want to experience iconic and hot American brands now.
Global consumer demographics in emerging and frontier markets in the Middle East, Africa, China, Asia Pacific and Latin America are
extraordinary. 80% of American companies are considering going global. Recent research from Boston Consulting Group shows that brands will
need a footprint in 405 cities by 2020 to reach 75% of middle and upper-class households, vs. 345 cities today. Urban centers will continue driving
economic growth globally and 74% of the world will live in 1,150 cities.

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WHY WORK WITH TRILOGY BRANDS?
IT’S SIMPLE.
▪ We provide immediate exposure and footprint for brands translating into sizable economic value for developers and retailers.
▪ We are building a “highway” for the introduction of proven brands to new markets with high consumer demand in the Middle East, North
Africa, China, Asia Pacific and Latin America predominantly, consisting of celebrity brands, major brands, star-performing, iconic and
trending emerging brands.
▪ Benefits for our clients and partners is that it is a highly lucrative business, high growth model, it addresses a real problem, provides a high
competitive advantage, immediate scalability, and has a short to medium time to execute.
▪ Trilogy Brands possesses unique relationships and business track record in the US and globally, and a unique combination of expertise in
finance, F&B, fashion and retail creating a competitive advantage for our partners and clients.
▪ Solid and credible partners in a number of regions globally that can grow the brand aggressively, immediately unlocking and monetizing
brand value makes for a compelling alliance with Trilogy with confidence of mutual success.
CONVENIENCE
▪ Preserve your free time to grow the
US market. We grow international
markets for you.
▪ Offering "how to" advise and
decades of expertise to remove the
guesswork.
▪ Immediate plug and play platform.
CONFIDENCE
▪ Achieve more with less by
outsourcing unique skill-sets to us.
▪ Whether you are an entrepreneur,
executive or contrarian, we can
help.
▪ Strive for international growth with
confidence of success.
COMMUNITY
▪ Embrace globalization and diversity.
▪ Support unique brands and follow
consumer trends in our
communities and abroad to stay
relevant.
▪ Celebrate creativity and
collaboration globally.

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EXPANSION
Trilogy Brands is a disruptive retail player changing the old corporate model of global expansion and turning it on its head.
We offer a real value solution to a real problem for brands looking to attract consumers globally and compete for profits. Trilogy Brands is at the
forefront of the knowledge economy providing acceleration, efficiency, business savvy, unique skills, global networks, expertise and familiarity in
foreign markets, needed to make more informed decisions, gain a better perspective on and an understanding of opportunities for growth in
international markets.
Trilogy Brands offers the expertise clients need to expand their brand into some of the hottest consumer markets in the world and of the future.
This is the Trilogy Brands competitive edge and value proposition to our clients.
Welcome to the retail revolution.
A revolution that is about speed to market. About solving for global efficiencies. Consumers identify with a brand and want to experience it today.
Not when the brand is ready to enter foreign markets. We want to keep consumers engaged and give them what they want. Timing is critical. And
the time to act is now.
Join the world's retail revolution.
The model is proven to be quite profitable. You can look at the world’s 50 most innovative companies and find the answer: Apple, Google,
Microsoft, Pixar, etc. Consumers want revolutionary, trendy, and experiential brands. Apple in China has officially surpassed the US as Apple’s
biggest iPhone market. According to Warren Buffet, Coca Cola and Gillette, the two largest portfolio companies of Berkshire Hathaway, earn the
vast majority of their profits abroad. Top US brands are participating in worldwide markets today and can still experience that early growth curve
phenomenon. Market share is larger outside of the US for most top US brands because of the limited penetration of competing brands.
American brands can thrive in other countries well after their US growth has stabilized. However, star and emerging American brands will rarely
deploy in-house sales and licensing resources to regions in emerging markets, choosing instead to allocate those resources to major markets such
as white spaces within the US, enter Canada or Europe as a safe bet. This fact allows Trilogy a window to negotiate brand representation in
emerging markets today since the brand may be years or decades away from deploying a full global expansion strategy.

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OUR BRAND PORTFOLIO
We accelerate time to market bringing new exciting brands to our global franchise partners.
Trilogy Brands has a portfolio of some of the world’s fastest growing and highest grossing brands. We provide international markets access to fast
growing, trendy, contemporary, proven brands that are hot and trending upward in key metropolitan US markets. Most brands have a classic
Americana style, appeal to a broad demographic of professionals, affluent middle-class consumers, millennials, social scene, kids and family
environments, and products can be distributed through a range of channels nationally and internationally. Others represent new cultural trends as
a result of more diversified demographics, shifting tastes that expand the consumer’s preference for diversity. Our brands represent the most
exciting brands in the US, such as:

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GLOBAL CONSUMER DEMOGRAPHICS ARE EXTRAORDINARY
GLOBAL IS THE NEW LOCAL. 80% of American companies are considering going global.
The world is changing at an unprecedented pace both in terms of scale and scope. We’ve always experienced change, but the kind of change we’re
seeing right now is a paradigm-shifting kind of change. Brands can no longer define their consumer as a local consumer. Consumers are everywhere
in the planet and they want to experience iconic and hot American brands now. Global is the new local.
Malls are reinventing themselves as experience destinations. Going forward, the most successful retail spaces will be those that include
entertainment. Augmented reality and robotic kiosks are main draws on malls globally. Consumer expectations are becoming limitless—whether
it’s instant delivery, intuitive commerce, or compelling store experiences. Interfaces for retail have moved beyond the smartphone into an omni-
channel, and the digital and physical worlds are blurring in new ways with virtual, merged and augmented reality. We’re now contemplating a

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world in which retail is everywhere. Frontier-less retail, a retail and consumer landscape with no boundaries. Geographic territories become
increasingly meaningless as retail and brands go "truly global". Headquarters offices become less emphasized, and decentralized hubs become the
new norm of efficiency and collaboration for global brands. Change, challenge, opportunity, speed, inclusiveness, and innovation become key
strategies for brands competing to remain relevant and engaged with consumers.
For retailers seeking a wide swath of consumers, the Middle East and North Africa, China and Asia Pacific, and Latin America are the most
promising markets in the world. Retailers and brands in the mid-range, see a very aspirational component to the people living in these regions.
There is nominal competition from local retailers. Salaries are very broad and so is the range of nationalities. Per capita GDP is the highest in
the world, largest markets the world, and more importantly, fastest growing middle class and the highest per capita spending in the world,
among those key markets.
Most market research revolves around the near future. It is the most relevant time frame. We are not speculating on the distant future. The
demand is here today, for Trilogy Brands can bring both sides to the table to ink deals.
The time to capitalize on this opportunity is today.

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FOUNDER STORY

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INFLUENCER AND CREATIVE CONSULTANT FOCUSING ON BRAND DEVELOPMENT AND GROWTH.
SOUGHT AFTER SPEAKER ON LEADERSHIP, FINANCE, AND ENTREPRENEURSHIP.
VISIONARY CHANGE AGENT FOR WOMEN AND YOUTH.
GLOBAL CATALYST. AND NEXT GENERATION GLOBAL CITIZEN.
Barbara D’Amato is the “quintessential” deal-maker driving business
growth for clients in the US and worldwide, with broad experience in all
aspects of: Global Transaction Services, Growth Strategies, Capital
Funding, Corporate Finance, M&A, Project Development, Global Brand
Development, Licensing and Franchising. Repeatedly recognized as a
leading expert in US-Cross Border transactions. Focused on sourcing,
negotiating and executing on attractive cross-border licensing,
franchising and project development opportunities, by leveraging from
the power of partnerships, unlocking brand value globally. Frequent
speaker at conferences in most every corner of the world with a focus
on the US, Middle East and North Africa, China and Asia Pacific, and Latin
America. Unique expertise and status managing a successful global
investment banking firm while managing to be a notable member of
philanthropic and humanitarian causes globally, having collaborated
with the Office of HH The Crown Prince of Dubai and HRH The Prince of
Wales on projects of global significance in London, UK. Invited Member
of the International Economic Alliance dedicated to global trade,
development, investment, advancing business relations among nations,
based in Boston, US. Speaker and Finance Panelist for the World
Economic Forum, one of the most prestigious members-only world
leaders’ organizations shaping the world today, comprised of 1,000 of
the world’s top corporations. Forum Participant by private invitation by
the Government of Saudi Arabia, at the inaugural Future Investment
Initiative by Saudi Arabia’s Public Investment Fund, one of the largest
and most disruptive funds in the world, hosted by HRH Mohammad Bin
Salman Al Saud, Crown Prince of KSA, held in Riyadh, Saudi Arabia
representing over $22 Trillion in assets under management. Keynote
Speaker at Marche International des Professionnels d’Immobilier MIPIM
Asia Property Leaders’ Summit in Hong Kong, China. Speaker at the ICSC
China Retail Summit in Shanghai, China. Participating Panel Member at
the Asia Pacific CEO Forum. Speaker at the Real Estate Conference Asia
Pacific ICSC – RECon in Bangkok, Thailand. Speaker and Advisory Council
Member at the Global Restaurant Leadership Conference and
Innovation Forum, representing over $1 Trillion in foodservice revenues.
Keynote Speaker at the Middle East and North Africa Franchise
Association Expo and Awards in Dubai, UAE. Awarded “The Face of
Retail” as the new face on the cover on Retail & Leisure International,
the world’s only global retail and leisure magazine with worldwide
distribution. Awarded one of LA’s Top Power Players by Angeleno
Magazine in Los Angeles, US, the largest US luxury media company with
an audience of over $2.7 million readers. Honored at the Women in
Business Awards by the OC Business Journal, recognizing outstanding
professional women with significant contributions to organizations,
professions, and community in Southern California. Global Contributor
with published articles and interviews on Thrive Global, a new media
platform by Arianna Huffington from The Huffington Post, discussing
matters of business, well-being, leadership, inspiration and social
impact. Lived and worked in United States, Europe, Middle East, Africa,
and Latin America. Speaks multiple languages. Received a Post Graduate
degree in Global Business Management from Harvard Business School,
becoming alumni alongside some of the world’s most prominent
leaders.

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THE DATA
GLOBAL MARKET OVERVIEW
Source: Technomic / Coca Cola: State of the Global Foodservice Industry Report 2017

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GLOBAL TOP 150
Source: Technomic / Coca Cola: State of the Global Foodservice Industry Report 2017

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GROWTH TRENDS
Source: Technomic / Coca Cola: State of the Global Foodservice Industry Report 2017

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JOIN THE RETAIL REVOLUTION
TRILOGY IS CONFIDENT IT CAN EXTRACT THE BEST VALUE FOR BRANDS, FRANCHISE PARTNERS, AND
INVESTORS, BY LEVERAGING FROM ITS VAST CAPABILITIES, TALENTS AND NETWORKS WORLDWIDE, AND
ALWAYS ACT IN A WAY THAT MAXIMIZES PROFITS OF AND REINVESTMENT IN THE BUSINESS MODEL WHICH
IN TURN MAXIMIZES SUCCESS AND SUSTAINABILITY OF THE MODEL LONG TERM.
GLOBALIZING SUCCESS
DISRUPTIVE PLAYER
PARTNER WITH THE WORLD’S BEST BRANDS
UNIQUE ENGINE FOR ECONOMIC GROWTH UNLOCKING LONG TERM VALUE
HIGHLY SCALABLE AND PROFITABLE MODEL
UNIQUE DEPTH IN GLOBAL MARKETS
ABILITY TO CREATE A DIFFERENTIATED MARKET LEADER IN GLOBAL MARKETS
STRONG SECTOR KNOWLEDGE GLOBALLY
DEEP CREDIT MARKET AND FINANCE OPTIMIZATION EXPERIENCE
EXPERTISE TO EXECUTE GROWTH INITIATIVES
DIVERSIFIED, BALANCED RISK-REWARD
STRONG GLOBAL NETWORK

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DISCLAIMER: THIS DOCUMENT IS FURNISHED TO THE PARTIES WHO HAVE EXPRESSED AN INTEREST IN EVALUATING A BUSINESS OPPORTUNITY UNDER TRILOGY BRANDS GROUP LLC. THIS DOCUMENT IS DISCLOSED TO YOU
FOR INFORMATIONAL PURPOSES ONLY AND ITS CONTENTS SHALL REMAIN STRICTLY CONFIDENTIAL. THIS DOCUMENT DOES NOT CONSTITUTE AN OFFER TO SELL OR A SOLICITATION TO BUY UNITS OR STOCK IN ANY
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BREACH HEREUNDER, TRILOGY BRANDS GROUP MAY SEEK EQUITABLE RELIEF TO ENFORCE THIS AGREEMENT.
NEW YORK DUBAI
FOR INQUIRIES:
BARBARA D’AMATO | CEO
BARBARA@TRILOGYBRANDSGROUP.COM
US CELL/WHATSAPP: +1 949 922 2295
LOS ANGELES OFFICE
9701 WILSHIRE BLVD. SUITE 1000
BEVERLY HILLS, CA 90212 USA
WWW.TRILOGYBRANDSGROUP.COM
FAST BRAND GROWTH IN GLOBAL MARKETS