Email marketing is an essential part of the overall digital marketing strategy for most businesses. One element that businesses should definitely work on in their marketing stack, regardless of their type of business.

1. Moosend Review: Easy,
Affordable Email Marketing
Email marketing is an essential part of the overall digital marketing strategy for most
businesses. One element that businesses should definitely work on in their marketing stack,
regardless of their type of business.
Engaging with existing customers and attracting new customers is at the heart of any
organization's overall growth strategies.
Whether it's an e-commerce store, a digital marketing agency, an affiliate marketing blog, or
a SaaS-based startup - Email marketing cannot be ignored.
As a result, businesses often look for an excellent email marketing service provider that is
both cost-effective and cost-effective.
Moosend is one such all-in-one email marketing software that provides everything
organizations need to grow their business.
From automating repetitive tasks to building professional looking web pages - the email
marketing solution has a wide range of features and functionalities to offer.
With Moosend, you can easily manage mailing lists, create different campaigns, and design
attractive newsletters using the built-in campaign editor.

2. Of course, there are some better known email marketing tools available in the market.
However, if you're looking for an advanced and feature-rich solution that won't break the
bank, then Moosend's email marketing solution is worth considering.
This article will discuss a detailed review of Moosend, including its features, pricing, and
much more, and determine if it is the perfect fit for your business.
Table of contents [hide]
What is Moosend?
Review Moosend
Pros and Cons of Moosend
Boarding Process
Pricing Plans
Customer Support
Final Thoughts
Moosend email marketing software allows you to create an email list, store
subscriber/leaf information, create and send email campaigns to your subscribers.
Their simple yet powerful platform allows you to follow up with potential customers
and build trust with your existing ones. No matter the size of your business – small or
large – you can use the affordable solution to fuel your business growth.
It doesn't matter if you're an entrepreneur just starting out or a Fortune 500 company.
Moosend allows you to create a powerful email marketing strategy using the various
built-in features.
Review Moosend
1. Ease Of Use
There are several critical factors to consider before choosing the right email
marketing software for your business. One of these factors is ease of use.

3. If an email marketing interface is not easy to use or comes with a steep learning
curve, you should spend more time learning how to use it instead of thinking about
growing your business.
Having said that, Moosend has a fairly simple interface with clear navigations. Thus,
making it easier for you to get a better understanding of their platform. The Moosend
tool signing process is simple and takes a few minutes to complete the onboarding
process.
In addition, the panel provides you with various tools to perform various
functionalities, such as creating campaigns, building landing pages , and automating
email sequences, among other things.
In addition, it provides you with a drag-and-drop editor for marketing automation and
landing page development. So, make sure you spend less time working with the tool
and more time developing strategies to grow your business.
Customer Satisfaction
Customer satisfaction is another critical factor in determining the usability of any
product or service. It is because 93% people read online reviews before investing in a
product or service. And Moosend is no different. Overall, customers appreciate the
ease of use and powerful automation tools that Moosend offers.
Here's What One Customer Had To Say About Moosend:
“I love the simple yet powerful use of this software. It is design and easy to use. I can
set up campaigns, sales, and landing pages with ease. I also love the quick to
respond customer service. They always helped me.”
And One More:
“Moosend was able to solve our email marketing needs. Powerful Automation tools
allow us to leverage machine work, and excellent tracking with custom website
tracking helps us identify where our sales pipeline is choking.”

4. Moosend as the email marketing service, received an excellent rating of 4.8 out of 5
stars on Capterra .
3. Email Marketing Campaigns
Creating email marketing is one of the most important features of Moosend. The
software allows you to create four different types of email marketing campaigns.
These include a Regular Campaign, an A/B Split Campaign, a Repeated HTML
Campaign, and an RSS Campaign.
Once you choose the type of campaign you want to create, you can start editing the
campaign for your email list .
Creating these different email marketing campaigns is very simple, and Moosend
provides you with a step-by-step procedure to build an effective marketing campaign
for your business.
Follow the steps given, and you will have your first email marketing campaign within
minutes.
One of the great features that Moosend offers in the email marketing campaign
department is content spam text availability and deliverability design and testing.
Both of these features are great for businesses that want to test their emails before
sending them out.
Spam content text ensures that your email doesn't land in your subscribers' spam
folders. The design and deliverability test allows you to test your email layout with up
to 5 recipients before sending them to all your subscribers.
4. Lead Generation

5. For small businesses, investing in email marketing and separate sales funnel
software means a high cost.
Sometimes, they have to choose which one is more important to reduce the operating
costs of their business. As a result, they lack the necessary applications that will help
them grow their business.
This is where using Moosend makes perfect sense. It provides you lead generation
capabilities through its built-in landing page feature.
It provides you with a simple drag-and-drop editor to create landing pages and
subscription forms that link directly to your Moosend account.
You can create the landing pages from scratch or use the templates available from
Moosend.
5. Mailing List And Segmentation
Creating a new mailing list with Moosend is very simple. It also allows you to import
an existing email list through several different options.
For example, you can import the email list via CSV File, Excel File, Paste Text, Google
Contacts Plugin, and Salesforce Plugin .
Simply upload the file and import your contacts into Moosend. It's that simple.
Once you have the email list, you can also use the segmentation feature for better
personalization. It will make your email marketing efforts much more effective.
The segmentation feature allows you to connect with your subscribers in new and
more effective ways.
You can personalize the emails based on the names of the subscribers, where they
come from, what they are interested in, and anything else that comes to your mind.

6. 6. Email Automation
Automating your emails is an important aspect of your email marketing efforts. In
addition, it is the only place where you could spend most of your time.
Through automated email sequences, you can follow up with subscribers on
autopilot. Therefore, allowing you to increase the conversion rates for your business.
Moosend provides you with 18 built-in recipes or templates that you can choose from
to create automated sequences for your email list.
Some of the built-in templates include abandoned cart, anniversary, survey buyers,
and welcome email sequence. However, you can also create a new template from
scratch if you wish.
Using the editor, you can drag-and-drop different conditions/steps of control and
actions .
7. Integration
It is important to integrate your email marketing campaign with different software and
services to improve its functionality. Fortunately, Moosend allows you to integrate
with several third-party applications to help grow the email list, help with automated
sequences, and other email marketing activities in general.
For example, you can integrate Moosend with Google Contacts to seamlessly import
your existing email list within Moosend. You can also use the subscription form
plugin of Moosend for WordPress to grow your email marketing list.

7. All these integrations help you improve your email marketing efforts. Some of the
other integrations offered by Moosend include Zapier, MailChimp Synchronizer,
Drupal, and Hyperise, among others.
8. Reports And Analytics
Analytics is another powerful feature offered by Moosend.
Moosend allows you to generate reports which are easy to read, precise, and full of
insights.
You can use these reports to get an overview of some of the important factors related
to your email marketing campaigns.
For example, you can get an overview of open rates, click-through rates, bounce
rates, and unsubscribes using the report section.
All of these insights into your email marketing campaign will allow you to better
understand your audience. Thus, helping you to create much more effective email
campaigns in the future.
Pros And Cons Of Moosend
Advantages Of Moosend
Moosend is relatively simple to use with a sleek and clean navigation mechanism.
It offers a free plan that you can use to test key features before making any
commitments.
It comes with various built-in templates for email automation and lets you create one
from scratch as well.
It provides you with built-in reporting tools to better understand your email marketing
campaigns.
It provides you with various customer support options, including live chat.
It allows you to create GDPR-compliant campaigns to protect your subscribers.
Cons Of Moosend
The signature form templates provided by Moosend are very basic compared to other
email marketing software.

8. The number of integrations available with Moosend is less compared to other email
marketing tools.
Boarding Process
Now that you know the various features of Moosend and its pros and cons, let us
discuss the onboarding process to help you get started with its email marketing
software.
You must register with a business email address. Next, you are asked to choose a
domain name and password for your Moosend account.
Next, you will be asked to provide your name and company details along with the
address. After that, you will need to discuss your business.
Once you have entered all these details, Moosend will send you a verification email to
your registered email address.
Go to your email account and click on the verification link to start the Moosend.
After the verification process, it will take you to the Moosend panel to perform various

9. actions, such as creating email campaigns, automating emails, building landing
pages , and importing email lists, among others.
The Moosend dashboard offers clear navigation of the various functions.
Moosend isn't difficult to use, and you can get up to speed in a matter of minutes.
Pricing Plans
After we know all about Moosend, now, let us look at the different pricing options
offered.
Moosend provides you with three different pricing plans. These include the Free, Pro,
and Enterprise versions. The pricing plans below are for up to 1000 Subscribers in
your email list.
The Free Plan will cost you $0 forever.
The Pro Plan will cost you $10 per month or $8 per month if paid annually.
For the Enterprise Plan, you will need to contact the customer support team.
Sign up for Moosend →
Features Of The Free Plan,
Some of the features of the free plan include -
Unlimited emails

10. Sign Up Forms & Donations
Reporting & analytics
Pro Plan Feature
The pro plan includes everything the free plan offers, but also includes -
Landing pages
Transactional emails
Phone Support
SMTP server
5 staff members
Aspect Of The Enterprise Plan
The enterprise plan includes everything the pro plan offers, but also includes -
Custom reporting
Account manager
SSO & SAMPLE
Boarding and migration
Ten staff members
Service level agreement
The free plan is only available for up to 1000 subscribers. Also, the pricing of the pro
and enterprise plans will vary according to the number of subscribers.
Customer Support
Customer support is another important factor that you must consider before choosing
any cloud-based software such as Moosend.
If you ever get stuck, you know you have resources available to help you through the
jam. Moosend has comprehensive customer support options.
Some of the mediums through which you can get help include phone, email, live chat ,
and a knowledge base.
The extensive knowledge base that their knowledge base offers is the solution to
almost all of your problems. They have a wide collection of topics that you can go
through to find answers to your questions.

11. In addition, they also provide you with support through webinars and videos.
There are a few videos available on their platform that will help you with automated
queries and mailings related to job listings. You can also use the live chat option to
get immediate and quick answers to questions.
Overall, the kind of customer support offered by Moosend is very impressive. In
addition, the support team knows what they are dealing with and will help you with
the right answers to your questions.
Final Thoughts
Moosend is a great choice if you're looking for an affordable solution with advanced
email automation capabilities.
From letting you create email campaigns with its drag-and-drop editor to using
built-in automated email templates - their software is one of the most versatile
solutions available in the industry.
In addition, it is extremely easy to use, making the learning curve almost negligible.
Start Moosend →
It also integrates with a number of different third-party tools and applications to
enhance your email marketing efforts.
Moosend offers you a free plan to test the core features.
So, before you make any commitments, you can always use the free plan and then
decide whether it suits your needs better or not.