1. AvinandanGhosh

:Flat No 4, C/259/1, Bapuji Nagar, Regent Estate, Kolkata, West Bengal, India
: +91 8334855519/ +91 33 24297058 :ghosh.avinandan@gmail.com
Objective
Want to succeed in a stimulating & challenging environment with smart work, perseverance &
dedication
PROFESSIONAL EXPERIENCE
Tata Consultancy Services June’11 – Till Date
Business Process Lead
Current Allocation: Analytics & Insight, Kolkata (From May'13 onwards)
Previous Project: Network Reconciliation Project for an Energy Client
Roles:
 Knowledge Transfer from Client location
 Communicate with the Client and Understand the Business needs
 Deliver within strict timeline
 Automation & Value Addition
Responsibilities:
 Team Handling & Client Communication
 Distributers Bill Reconciliation
 Monthly KPI Report Generation
 Minimize Revenue Leakage
 Develop automation processes for Reconciliation
 New Business opportunities finding
Previous Project: Energy Consumption Analysis & Bill Verification for an Energy Client
Roles:
 Handling a team of 10 people

2.  Communicate with the Client and Understand the Business needs
 Deliver within strict timeline
Responsibilities:
 Consumption Analysis for Valuable Clients
 Monthly KPI Report Generation
 Develop the incident table and Calculate the cost impact on the Business
 Develop an automation process for Monthly Invoice Verification
Previous Project: Energy Consumption Analysis for Constellation
Roles & Responsibilities:
 Consumption Analysis for Valuable Clients
 Monthly KPI Report Generation
 Develop the incident table and Calculate the cost impact on the Business
 Understand the Business needs and deliver within strict timeline
Previous Allocation: Analytics & Insight, Vadodara (From June'11 to April'13)
Team: Segmentation & Targeting (Currently “Consumer Analytic Solutions”)
Sector: Global FMCG Market
Roles & Responsibilities:
 Market Structure Analysis
Platform: UNIX
Programming Language: SAS
Software Packages: Microsoft Office Tools, Nielsen’s Customized Tools
Projects Done:
 Recipe Mixes, New Zealand
 Cordials, Australia
 Fabric Conditioner, South Africa
 Gum, Germany
 Juice, Australia
 Milk, Spain
Roles:
 Analyze the market on the basis Nielsen’s Consumer Panel data
 Product Attribute mapping

3.  Cluster Analysis
 Analyze the consumers’ behavior while purchasing a product
 Ranking of consumer’s choices
 Rationalize the Client’s product portfolio
 Analyze the new product development opportunities
 Design the Shelf Space for the client to increase the sells
 Trade Planner
Programming Language: SAS
Data Extraction Tool: CASE
Software Packages: Microsoft Office Tools, Nielsen’s Customized Tools
Roles:
 Work on Retail Data
 Calculate the Market Penetration, Expenditure on a particular product category
in a specific time period
CFR Projects Ltd April’10 – May’11
Senior Research Analyst
 Market Research
 Finding secondary data from various sources
 Retrieving information through interviews and questionnaires
 Data analysis
 Financial Projections
 Cost assumption
 Revenue projection
 Preparing projected profitability statement
 Project Feasibility Study
 Project viability study by assembling different facts and figures and analyze
them from different prospective
 Preparing of Detailed Project Report
Skynet Technologies April’06 – September’06
In-house Developer
 Worked in Software Development Division in Visual Basic platform.

4. On the Job Training:
Organization: Market Xcel Data Matrix Private Limited
Duration: 6 Months
Resposibilities:
 Market Research
 Data Collection
 Data Analysis
 Report Making
Projects Undertaken:
 Vehicle Quality Measurement ’09 (Performance analysis of a car brand based on
customer satisfaction)
 Customers and Dealers satisfaction level of a leading mobile service provider brand
 Market study on behalf of a Govt. organization for starting new business
 Various secondary data research
EDUCATIONAL CREDENTIALS
Awards/ Achievements:
 Awarded by TCS for the Best Monthly Performer on November’11
Degree Institute Board /
University
Year % marks /
CGPA
PGPBM
(Marketing and
Financial Services)
ISB&M, Noida 2008-2010 6.27(8)
B.TECH.(IT)
Asansol Engineering
College
W.B.U.T. 2001-2005 7.78(10)
12th Pathabhavan W.B.C.H.S.E. 2001
64.6%
10th
Ramakrishna Mission
Vidyalaya, Narendrapur
W.B.B.S.E 1999 82.75%

5.  RCA Certified
 Sun Certified Programmer for Java 2 Platform 1.4 (CX-310-035).
 Awarded many times for Bengali Recitation
 Awarded for various Sports Activities
Date of Birth: 01-04-1984
Permanent Address: C/o Chittaranjan Ghosh, P.O.- Banshbari, Dist- Malda, West Bengal, Pin-
732101
References: Available on Request
Date: 9th December 2014
Place: Kolkata, India Avinandan Ghosh