The document describes an entrepreneurship academy that offers training programs to aspiring entrepreneurs and young professionals. The academy aims to create teams of students from different backgrounds and majors to develop business ideas. Top ideas will be funded by the academy. The 10-week program includes training in marketing, operations and finance, team building, and developing ideas with mentor support. The academy seeks to train 90 students and invest in top student business ventures.
1. ENTREPRENEURSHIP ACADEMY
I. Executive Summary
- Entrepreneurship Academy, located at the UP Ayala TechnoHub, Commonwealth Avenue,
Diliman, Quezon City, offers a high quality training program for the aspiring entrepreneurs also to
the young professionals that wanted to build their own business in the future. Our mission is to
create an avenue for aspiring entrepreneurs to jump start their businesses with the same passion
and interest yet coming from different background and professions. And we envision to create a
competent team compose of trained students that can build their own business out of their idea
that the academy will be able to finance as their investors.
II. Company Background
-Entrepreneurship Academy is a school that produces aspiring competent and top notch
entrepreneurs from different majors and team them up to build a successful business of their own
with the aid of the Academy itself
III. Service Description
-The following levels are the trainings that the Entrepreneurship Academy will conduct to its
students prior to their enrolment:
LEVEL 1: The academy will segment the students into three majors: Marketing, Operations, and
Finance, depending on the results of their screening upon their enrolment. Each of the students
will be trained separately according to their majors.
LEVEL 2: After 10-weeks of training, the academy will held a one day team building that each
student will be able to meet the other students from different majors and select one student from
each majors to form a three person-group at the end of the event.
LEVEL 3: Each team will formulate an idea and the mentors of the academy will help them to
build up the idea to be presented to the panels of the academy.
LEVEL 4: The academy will select top five business ideas that will be funded by the academy as
their angel investors.
IV. Market Analysis
a) Competition and Industry Information
-Competitors in this industry are the:
Centers who offer solely technical, vocational education and training programs
such as TESDA
Other academies who offers business courses
Independent education center that offers trainings in the field of business,
finance, and livelihood trainings
b) Service Area
-Entrepreneurship Academy will be located its main office and classes will be held at UP
Ayala Technohub, Commonwealth Quezon City.
2. c) Customer Profile
-Entrepreneurship Academy is targeting two types of segment:
Young Professionals: people who has a current job or career that wants to
pursue entrepreneurship.
Aspiring Entrepreneurs: people who wants to focus solely on entrepreneurship
career.
d) Market Size
-We are targeting a number of 45 students for young professionals and 45 students for
aspiring entrepreneurs that totals 90 students as a whole.
V. Operations
a) Space Requirement
-The room that the academy will be using is something that can accommodate 90
students and an office that can accommodate 10 people for the Administration
Department and office equipment.
b) Working Capital
-The Entrepreneurship Academy will be funded through angel investors since it is only a
start-up business. Also the Academy is planning to partner with other companies that
share our aim to train aspiring entrepreneurs to own their own business. The Return on
Investment of the investors that will invest in the Academy will come from the profit
coming from the tuition fee of the students that will enrol. Also there will be a Return on
Investment in the future ventures of the teams that will be chosen by the academy to
invest in.
c) Labor Force
Administration Department: CEO, CFO, and the set of mentors per module.
Corporate Department: Finance Team, Marketing Team, Human Resource
Team, and Information Technology Team.
VI. Summary of Risks Involved
Types of Risks Issue Contingency Plan
1. Operating
Risk
The Level 1 of the training is 10-weeks program
that can cause of dropping-out of the young
professionals during the training due to their
current career and can affect the level 2 of the
program which is the groupings consist of 3
students per team.
The Academy will offer a night-time program that will help
the young professionals to balance their current career
and their training.
2. Human
Resource
Risk
The Academy may experience a shortage of the
mentors that will teach each module of the
program.
The Academy will outsource to different companies or
training programs that focuses solely in different fields
that we have: Operations, Marketing, and Finance.
3. Marketing
Risk
The Academy may not meet its target market
size.
The Academy will have a marketing team that will go to
secondary schools and conducting free seminars to
business districts as one of its marketing strategy.
4. Financial
Risk
The Academy expects to incur losses to its first
two to three years due to the possibility of slow
return on investment of the start-up business that
the Academy will invest in
The Academy is planning to get other angel investors,
giving ownership rights to its founding members, and
having partnership to other companies that share our aim
to train competent entrepreneurs to raise more capital.