Everything should be just a tap away. That’s what your customers expect. As the number of smart devices explodes, companies are designing systems that interact with personal devices based on physical location. It’s even easier to interact with customers on the go using beacon technology. This session will show you how businesses in any industry can benefit from these new developments.
14. Beacons in the Past
• Only accessible to iOS
devices
• Very rigid in user
experience
• Hard to change content
15. • Accessible to all devices
• Very versatile
• Information is easily changed
• Sends more traffic to website
16. • Gather critical marketing data
• Make suggestions based on
personalized data
• Create a fun, interactive user experience
• Work together with users seamlessly
21. What Data Can Be Collected?
• Purchasing behavior
• Time spent in business
• Interests of users
• Individual user personalities
22. What Do We Do With the Data?
• Conduct a personality assessment
• Analyze each individual user, not just general public
• Create a personalized user experience
• Build in-depth reports
23. How Can We Use Results?
• Develop relevant content
• Create better web design
• Build critical marketing data
• Generate more sales
• Give users info they want when they want
Even the smartest, best built website, cannot cater on a completely personalized basis Google Analytics provides more general data
Talks about how the Beacons (put logo on BKON) via BlueTooth
Bus Stop Ex
Talking about how we have a lot of tech in our world that we can interact with on our smart phone that require individ apps here are examples of current beacons/ showing them that they may already be familiar with beacon tech and don’t know it/ but our tech is much more advanced
So now here at Aristotle ta da This is announcing that Aristotle now has this new product called BeaconSage and I’m going to tell you all about it
In the past this has been the solution ew
Doctor’s can use this to give personalized health plans
Doctor’s can use this to give personalized health plans
Doctor’s can use this to give personalized health plans
Doctor’s can use this to give personalized health plans
Even the smartest, best built website, cannot cater on a completely personalized basis Google Analytics provides more general data
Even the smartest, best built website, cannot cater on a completely personalized basis Google Analytics provides more general data
Even the smartest, best built website, cannot cater on a completely personalized basis Google Analytics provides more general data
Automate the points food allergy, long lines, personalized experience for family and I, make payments, that’s what the physical web is accomplishing in a mre cost effective way
Even the smartest, best built website, cannot cater on a completely personalized basis Google Analytics provides more general data